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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? Make the product the hero – Focus ads on the virtues and benefits of the actual product. Thorough understanding leads to big ideas.

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6 Reasons SEO Is Important to Nonprofits and Why

Nonprofit Tech for Good

By Maryanne Dersch , a speaker, coach, and creator of the Superstar Fundraising Academy. Making it easy for donors to find our website is crucial to fundraising. Use the “mullet” philosophy when writing website and blog headlines. Google loves when you use its products. Upload presentations to Google Slides.

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Donor Fatigue | It’s Not Your Donors, it’s YOU

Pamela Grow

Articles with headlines like The Reality of Donor Fatigue and Strategies to Overcome It. If you’re a smart nonprofit fundraising professional I can pretty much guarantee it’s not a thing with YOUR donors. This neurological dance is complemented by the production of serotonin. Or Give Your Supporters A Break. Truth bomb.

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Online Fundraising Ideas: Nonprofit Fundraising During COVID-19

Whole Whale

Coronavirus (COVID-19) has forced the nonprofit fundraising world into the digital-only space almost immediately. While some organizations have had the capacity and savviness to hop onto this trend early, others are still trying to figure out where to start with online fundraising. Though we can’t promise $39 million).

Ideas 95
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Mission Possible: How Technology and Automation Propel Nonprofits

The Modern Nonprofit

Imagine multiplying your team’s fundraising productivity without hiring more people. Let’s have a look at how you can elevate your fundraising game. A Helping Hand in Automation Whether you’re a team of one or one hundred, there’s no denying that fundraising comes with its fair share of repetitive tasks.

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How To Get Started With Mobile Giving To Reach Fundraising Goals

Nonprofits Source

This principle applies similarly to the event management and fundraising spaces. In this article, we’re going to share: Why nonprofits are investing in mobile giving to reach their fundraising goals. Real use cases for how nonprofits are leveraging mobile fundraising platforms. Text-to-give donations.

Mobile 94
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7 Reasons Why You Should Attend Nonprofit Summit

Saleforce Nonprofit

headlining our first-ever Nonprofit Summit. Not only will the upcoming Nonprofit Summit offer you insight into best practices for nonprofit technology built on the world’s number one CRM, you’ll get a sneak peek at exciting new Nonprofit Cloud features and upcoming product offerings. ?. Jane Goodall, and Leslie Odom, Jr.’s

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