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Here’s How to Raise More Money with Your Next Fundraising Letter

The Fundraising Authority

I am in the middle of writing a direct mail fundraising letter for a non-profit client, and tomorrow I will be presenting the letter to them, and explaining why it will be effective. And it got me thinking… there are really only three things that separate super-successful fundraising letters from ones that are just mediocre.

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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

By Jessica Fox , writer at Eventgroove – a one-stop, integrated platform for events, fundraisers, and e-commerce driven to help its customers amplify their brand and reach their goals. Page Titles : These are the clickable headlines you see in search results. Search Engine Optimization.

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Year-End Fundraising Basics: From Donor List Vitality To Finding The Best Angle For Your Creative Content

Bloomerang

Listen carefully and you’ll hear the call going up in charity offices everywhere: What’s the plan for our end-of-year fundraising campaign ? In this article I hone in on two critical factors for fast tracking end-of-year fundraising strategies. This is where the angle of a fundraising drive is established.

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6 Reasons SEO Is Important to Nonprofits and Why

Nonprofit Tech for Good

By Maryanne Dersch , a speaker, coach, and creator of the Superstar Fundraising Academy. Making it easy for donors to find our website is crucial to fundraising. Use the “mullet” philosophy when writing website and blog headlines. Upload presentations to Google Slides. Google loves when you use its products.

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Donor Fatigue | It’s Not Your Donors, it’s YOU

Pamela Grow

Articles with headlines like The Reality of Donor Fatigue and Strategies to Overcome It. If you’re a smart nonprofit fundraising professional I can pretty much guarantee it’s not a thing with YOUR donors. Why do we present our donors with tough-to-navigate donation pages? Or Give Your Supporters A Break. And it pisses me off.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Your organization’s name is featured in their headlines and your organization’s page is listed and linked on their profiles.

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Updated: Avoid Giving Tuesday

The Fundraising Authority

” That headline didn’t create much of a stir when we first wrote the article in 2013. First off, can we agree that headline was pretty harsh? Now, that we have 10 years of data to inform our opinions, we’re taking another look at the now established trend of Giving Tuesday fundraising. The verdict?

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