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How to Up Your Digital Marketing and Fundraising Game in 2017

Tech Soup

Whether you call it an annual fundraising plan or a communications road map, now is your chance to push the envelope on your ongoing digital efforts to engage constituents, grow your list, and raise money. Write less lengthy copy and better headlines. Improve donation pages with stronger headlines, photos, and calls to action.

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How to Convert Your Nonprofit Website Visitor into a Donor

Get Fully Funded

A photo accompanied by a concise story or a short video with an attention-grabbing headline should be right there to introduce your visitor to the essence of your organization’s work. Don’t lead with a photo from your latest fundraiser. The video should not be about your organization’s history or recent fundraising event.

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How to Fundraise for a Nonprofit

sgEngage

Charitable giving is essential to your nonprofit, but fundraising can be one of your most daunting tasks. With donations and goodwill on the upswing, it is critical to understand how to fundraise for a nonprofit. Every organization has unique goals and methods, but all fundraisers for nonprofits use common terminology.

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10 Ways to Improve Your Donation Page and Raise More Money

Tech Soup

After all the work you've done crafting powerful fundraising campaigns, it's a pity that your website's donation page may be letting you down. By doubling the completion rate from 15 percent to 30 percent, you're basically doubling your revenue through this all-important and fast-growing fundraising channel.

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10 Tips to Improve Your Giving Tuesday and Year-End Donation Pages

Tech Soup

Feature a Clear Call-to-Action Headline. The most effective way to answer both is with a clear and compelling headline. The best headlines are succinct and to the point but also tap into the reason your donors are motivated to give in the first place. Here are 10 tips to help you improve your year-end donation pages: 1.

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10 Tips to Improve Your Year-end Donation Pages

Tech Soup

Feature a Clear Call-to-Action Headline. The most effective way to answer both is with a clear and compelling page headline. The best headlines are succinct and to the point but also tap into the reason your donors are motivated to give in the first place. Here are 10 tips to help you improve your year-end donation pages: 1.