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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.”

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3 SEO Strategies To Increase Your Nonprofit’s Online Reach

TechImpact

Your keywords should be evenly distributed between your content and your headlines to make the biggest impact online. These crawling bots index websites, further categorizing them in an immense internet library. Industry News Tech CRM fundraising SEO supporters website' Have other tips you’d like to share?

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5 Tips for Getting Media Pickup for Your Fundraising Campaign

Tech Soup

Getting the media to cover your organization's fundraising campaign can help you reach new donors, garner larger donations, and become a well-known, trusted entity in your community. After years of being on both the press side and the PR side of the media game, here are some of my favorite tips for elevating a fundraising campaign.

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Highlights from the Salesforce.org Nonprofit Summit

Saleforce Nonprofit

Those who tuned in to the virtual event were treated to conversations with some incredible headliners, and heard nonprofit customers share their technology impact stories. . If you missed the event or would like to revisit the highlights, check out our on-demand content and resource library. Relive Highlights from Nonprofit Summit.

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The Beginner’s Guide to Writing the Perfect Fundraising Letter

Get Fully Funded

Writing and mailing a fundraising letter to your donors is a popular fundraising strategy for nonprofit organizations. Take a look: So, what does it take to get your fundraising letter right so you can raise thousands through the mail, even if this is your first mailing or if your last letter was a total flop?

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How to Fundraise for a Nonprofit

sgEngage

Charitable giving is essential to your nonprofit, but fundraising can be one of your most daunting tasks. With donations and goodwill on the upswing, it is critical to understand how to fundraise for a nonprofit. Every organization has unique goals and methods, but all fundraisers for nonprofits use common terminology.

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Jocelyn Harmon: People, Words, Technology & Truth: How I Have Fun, Do Good

Have Fun - Do Good

Jocelyn is also a recognized blogger and speaker on online marketing and fundraising. You can read her writing in Fundraising Success magazine and her personal blog, Marketing for Nonprofits. This is the headline of my Twitter account and accurately expresses what makes me happy and keeps me in “ flow.”

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