MCON13 Live Blog: Millennial Giving (Alia McKee, Sea Change Strategies and Justin Wheeler, LINK)
NTEN
JULY 18, 2013
People make decisions based on the value-groups with with they most strongly identify. AM: organizations are not investing enough in storytellers. They can come up with solutions by investing in really great storytellers. For example, through grassroots online fundraising.
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