article thumbnail

10 Digital Marketing & Fundraising Trends for Nonprofits in 2022

Nonprofit Tech for Good

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. M+R Benchmarks Report. Email #1

Trend 326
article thumbnail

Why Your Nonprofit Should Prioritize Tribute Giving in Your Fundraising Strategy

Nonprofit Tech for Good

By Denise Dunbar , a Digital Fundraising Strategist at MobileCause , where she helps nonprofits accelerate their fundraising and engagement efforts through giving and marketing strategies. In fact, according to the 2020 Global Trends in Giving Report , 33% of donors give tribute gifts to family and friends.

Giving 347
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

6 smart fundraising strategies to drive major giving success

EveryAction

from our friends at Double the Donation Major giving strategies play a major role in many nonprofit organizations’ fundraising success. And the larger your organization, the larger the gifts you can expect to receive⁠—that is, of course, when your team has a plan to cultivate and steward key donors.

Strategy 177
article thumbnail

10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits. A pioneer of crowdfunding and online fundraising, GlobalGiving.org is a site to study and learn from. 1) Implement Donation Page Best Practices.

Practice 339
article thumbnail

The 5 Rules of Successful Annual Appeal Fundraising Letters

The Fundraising Authority

An organization’s annual fundraising appeal letter is a yearly letter that gets sent out to your current donors asking for general operating funds for your nonprofit organization. templates, including appeals, gift proposals, thank-you letters, and much more. Write professional drafts with A.I. Start using Fundwriter.ai for free. #1

Mail 321
article thumbnail

Multi-Year Gift Agreements: Your Donor Retention ‘Ace-In-The-Hole’

Bloomerang

But there’s one unsung strategy that can elevate your donor retention rates, while expanding mid-level and major giving: multi-year gift agreements. How multi-year giving agreements impact donor retention According to the Fundraising Effectiveness Project , retention hit an all-time low of 42.6%. Q3 itself saw a YOY drop of 7.6%.

article thumbnail

100+ Fundraising Tasks for Your Nonprofit’s Board

Nonprofit Tech for Good

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. Make a “ stretch gift ” that is very generous and is outside your normal giving pattern. Join online fundraising communities and ask lots of questions and monitor for great ideas.