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Helpful Ways to Measure and Optimize Your Nonprofit’s Performance

sgEngage

There is no one-size-fits-all approach to measuring performance, but every successful fundraising team should have the ability to assess and refine its data. Data analytics can help nonprofits examine patterns of behavior among donor groups so the organization can craft a message and a fundraising strategy that will be most relevant.

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12 Ideas for a Virtual Fundraiser or Online Event

Get Fully Funded

During the pandemic, countless small nonprofits replaced their signature event with a virtual fundraiser and got amazing results. That success has many nonprofit leaders wondering … should a virtual fundraiser become a regular line item on our fundraising plan? Virtual fundraising requires more creative thinking to pull off.

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From Prospective Student to Active Alum—Engagement Fosters Lifelong Support

sgEngage

He attended various alum lectures and could see the impact that donors made at the university. They send Martha regular statements for her sustaining gifts, little gifts in the school colors (a pin, a scarf, etc.), He’d also get very excited when he heard talk of his alma mater—but he doesn’t anymore.

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Equitable and Inclusive Messaging: Retaining Donors in a New Age of Storytelling

Qgiv

Across the fundraising landscape, there is broad interest in reaching prospects and donors with more inclusive, equitable, and responsible messages. Understanding it and employing it is essential to creating responsible fundraising messaging. It represents people positively, in a way that feels true and empowering to them.”

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4 Strategies to Increase Donor Loyalty

Bloomerang

The sorry state of donor retention has been a topic of discussion for at least the past decade, since the Fundraising Effectiveness Project Report began collecting data. They don’t care if the touch comes from marketing, fundraising, or programs. Yet too many nonprofits still don’t prioritize donor retention strategies. .

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Top Nonprofit Blogs to Bookmark Today

The Modern Nonprofit

Many of the most respected professionals run their own blogs to shed light on best practices, challenge the status quo, and even offer humor to help folks fundraise smarter. Claire Axelrad ( @charityclairity on Twitter) has been called a Fundraising Ninja, and we have to agree. Don’t let it be you! THE AGITATOR / DONOR VOICE.

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Beyond Survival: Post-Disruption Nonprofit Culture Strategy

Bloomerang

Your culture will make or break fundraising success, especially over the long term. For years now, there’s been a powerful evolving discussion in the social benefit sector around “ culture of philanthropy ” and why it’s so critically important to fundraising success. Donor experience. See here for more.

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