The Science Behind Engaging your Supporters

SEPTEMBER 14, 2018

As End of Year Fundraising quickly approaches we've started to think of what you can do now to ensure a successful fundraising season. As we round the corner to year-end fundraising season, fundraisers, campaigners, and comms folks are busily preparing to tap into this awesome opportunity for fundraising.

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NetWits

NOVEMBER 29, 2011

2) A medical foundation exceeded their fundraising goals and averaged over $1,000 per gift when they personalized their email appeal by: Thanking people for last year’s gift (in the headline and first paragraph). How much the event raised that year. Including last year’s gift amount.

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Bloomerang

FEBRUARY 1, 2022

Elizabeth Abel will explore the role of the board in elevating fundraising activity and discuss effective strategies to recruit, engage, and deploy diverse board members as fundraising ambassadors. Yeah, engaging those board members to be fundraising ambassadors. Is it okay if I go ahead and get this party started?

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Saleforce Nonprofit

JUNE 3, 2022

Those who tuned in to the virtual event were treated to conversations with some incredible headliners, and heard nonprofit customers share their technology impact stories. . Salesforce.org’s second annual Nonprofit Summit, held earlier this month, attracted over 6,500 attendees from 100 countries.

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Classy

MAY 25, 2021

Explicitly state if you want each person to donate, fundraise, purchase a ticket, or show support for your organization in another way. Explain what your motivation is for fundraising, why the campaign effort is timely, and how easy it is to get involved. Foundation utilized Classy to elevate their donation form.

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Pamela Grow

JANUARY 13, 2021

In my book, Simple Development Systems: Successful Fundraising for the One-Person Shop , and in all of our Basics & More classes, I outline the necessary elements for a strong fundraising program powered by donor communications. Here’s why: Donor retention continues to be the biggest problem in nonprofit fundraising.

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Tech Soup

SEPTEMBER 1, 2015

Getting the media to cover your organization's fundraising campaign can help you reach new donors, garner larger donations, and become a well-known, trusted entity in your community. After years of being on both the press side and the PR side of the media game, here are some of my favorite tips for elevating a fundraising campaign.

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Neon CRM

NOVEMBER 29, 2023

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. Digital-forward campaigns are still powerful new donor acquisition opportunities: 57% of new donors who gave to organizations using Neon Fundraise were acquired through digital channels. Resist that temptation!

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M+R

JUNE 22, 2021

This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. . Why, then, are mid-level donors often overlooked?

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

Their marketing has tangible results: in 2012 alone they raised $33 million, and over $8 million of that was raised through their online fundraising platform. As each fundraiser shares their campaign with their personal network via word of mouth and online, the number of people who know about charity: water quickly multiplies.

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Qgiv

MAY 5, 2021

Despite the fact 57% of people who watch a nonprofit video go on to make a donation, video still seems skill- and cost-prohibitive for strapped fundraising professionals. There are tons of fun and random holidays nonprofits can take advantage of to create unique and interesting fundraising appeals. Keep it personal. Show your skills.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 7, 2014

After spending a year facilitating a peer learning community of Knight Foundation grantees hosting giving days, one of the most factors for success for local no nonprofits participating is having about 6-9 months timeframe to develop a plan. NetworkforGood to the rescue! Fundraising' Click to Download.

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Nonprofit Tech for Good

OCTOBER 31, 2011

These best practices serve as a foundation for upgrading your website to be compatible with the Social Web and are then elaborated upon in the upcoming webinar How Nonprofits Can Successfully Utilize Online Fundraising and e-Newsletters. Use bold for headlines. Repetition is key. Format Text for Easy Reading. Write for Web 2.0!

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sgEngage

MARCH 22, 2023

Charitable giving is essential to your nonprofit, but fundraising can be one of your most daunting tasks. With donations and goodwill on the upswing, it is critical to understand how to fundraise for a nonprofit. Every organization has unique goals and methods, but all fundraisers for nonprofits use common terminology.

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Connection Cafe

JANUARY 4, 2016

The same trends that are changing the world around us at a rapidly accelerating rate are impacting the fundraising profession in new and exciting ways. In 2016, fundraisers will need to focus on tying the impact of gifts to the cause itself in order to retain and gain supporters. Exceed Donor Expectations. Focus on Impact.

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Get Fully Funded

JUNE 11, 2023

Writing and mailing a fundraising letter to your donors is a popular fundraising strategy for nonprofit organizations. Take a look: So, what does it take to get your fundraising letter right so you can raise thousands through the mail, even if this is your first mailing or if your last letter was a total flop?

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NonProfit Hub

OCTOBER 26, 2016

When you take away all the bells and whistles, you end up with the foundation of your blog: the content. Within that, we developed expertise in areas like fundraising, donor retention, social media and more. Captivate with headlines. Headlines are another great way to split up your content. Add some visuals. Make a list.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 12, 2009

Weber Shandwick released the results of a survey of 200 nonprofit and foundation executives to explore how their organizations (range of budgets) are using social media and the value they derive from these efforts. Invest in social media capacity as a means of achieving brand building, advocacy and fundraising goals.

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Classy

APRIL 5, 2021

Offering these year-round fundraising and donation options is a great way to generate sustainable revenue, diversify your fundraising portfolio, and keep supporters engaged with your mission. Download these six quick tips to unify your offline and online fundraising. . DIY Peer-to-Peer Fundraising. Main Donation Page.

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Bloomerang

SEPTEMBER 12, 2021

And if you’re watching this recording, I hope you’re having a good day, no matter when and where you are because we are here to talk about the four-step plan to get more donations and greater fundraising results. So like you said, the four-step plan to get more donors to grow your fundraising results. I’m Steven.

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NTEN

APRIL 28, 2010

Imagine what your donors and constituents would say if they saw your name in that headline. Massachusetts' updated privacy regulations went into effect of March 1, 2010, so if you have a MA donor on your fundraising list, you are also subject to this law.

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Connection Cafe

JUNE 11, 2009

Fundraisers in the worst economic era since the Great Depression continue to struggle according to a study out this week from the Giving USA Foundation. While an estimated $307 billion dollars was given to charitable causes in 2008; total fundraising declined an inflation adjusted of 5.7% from 2007 levels.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 2, 2007

Most recently, I've approached contacts in my LinkedIn for personal fundraising campaigns. The articles I've read with hype headlines like "My Space For Grown-Ups" or " LinkedIn or Left Out " describe LinkedIn is as necessary a business tool as a laptop or a cell phone. Well, she did !

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sgEngage

FEBRUARY 20, 2024

If you’re reading a blog post with the words “capital campaign” and “board” in the headline, you might be spiraling through questions that are keeping you up at night (hopefully, it’s not 2 a.m.): Help board members become incredible fundraisers : Learn more. Did we set appropriate capital campaign goals with our board?

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Nonprofit Tech for Good

MAY 18, 2020

One of our clients, the COPD Foundation , has a free screening tool that individuals can use to determine if they are at risk for COPD. . For example, a blog post recapping your most recent fundraising event is not something that there is a lot of search traffic for. A Real-Life Example. A widely searched Topic.

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Connection Cafe

JULY 28, 2020

As the organization shifts to a more community, value-based module, the foundation will need to shift as well. Prior to the pandemic, there was already a growing trend by individual donors and foundations to support initiatives that expand beyond the hospital walls and beyond the reach of a single organization. Donor Alignment.

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NonProfit Hub

JANUARY 18, 2019

Without them, copy or headlines can become boring and predictable. The Princess Margaret Cancer Foundation puts the name of every donor on a publicly viewed list as a reward for donating. You can see how the Heart and Stroke Foundation of Canada uses urgency on the front page of their website. The importance of power words.

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Nonprofits Source

NOVEMBER 3, 2017

Creating strategies around these four pillars work to establish the foundation of your marketing plan. One nonprofit used online channels to surpass their year-end fundraising goals. First, let’s define the fields: Title: Defines which headline should appear in results. Date Published: When was the article published.

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Have Fun - Do Good

MARCH 4, 2007

Web publishers use RSS to easily create and distribute news feeds that include links, headlines, and summaries. Include outreach to bloggers as part of your online fundraising campaigns. Beth Kanter raised $50,000 for the Sharing Foundation using a Network for Good Badge and similar tools to the ChipIn campaign, in three weeks.

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Nonprofits Source

MARCH 21, 2018

Everyone has heard of the Make-A-Wish Foundation —the romantic nature of granting sick children their wishes can touch even the coldest of hearts. They bring together America’s fundraisers on one page, showing off their success whilst displaying how anyone can help them. Facebook Fundraising Tools. Make-A-Wish America.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2010

Maine Health Access Foundation did an experiment on Facebook , including it in its channel to promote a funding opportunity but also posted the initial letters of inquiry on their Facebook page to get feedback. And, a symphony orchestra, made headlines when they crowdsourced musician auditions for the Youtube Symphony orchestra.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2014

When nonprofits marry tried-and-true fundraising techniques with social media and online networks, they are able to tap into the power of crowd funding. 9237 is the average amount raised when groups are working on a team to fundraise. Giving Day Campaigns and Crowd Funding Campaigns Are Than Dollars Raised.

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NonProfit Hub

NOVEMBER 1, 2017

For instance, there are more nonprofits advocating for mental health reform in the United States than we can even attempt to list, but a few are provided below: Brain & Behavior Research Foundation. American Foundation for Suicide Prevention. National Alliance on Mental Illness. People are still fighting, and you can join them.

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NonProfit Hub

NOVEMBER 1, 2017

For instance, there are more nonprofits advocating for mental health reform in the United States than we can even attempt to list, but a few are provided below: Brain & Behavior Research Foundation. American Foundation for Suicide Prevention. National Alliance on Mental Illness. People are still fighting, and you can join them.

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NonProfit Hub

OCTOBER 20, 2015

Once you have a solid foundation, then you can add all of the flash and sizzle that will elevate your nonprofit from good to great (and add 30 to 40 years on to your nonprofit’s life). Let’s instead pause for a second to discuss the absurdity of USA Today running a front page headline “Youth Jailed.” How is this front page news?

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Connection Cafe

DECEMBER 22, 2013

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). When writing your fundraising appeals, it’s important to opt for the latter.

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Neon CRM

JULY 14, 2023

Headline: Create a clear, compelling headline that covers the most important aspect of your message. Generally, you should send a press release to announce news or a significant event, like a new program, fundraising campaign, notable recognition, and other milestones.

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