NEWS: Facebook Launching Verified Profiles and Pages

John Haydon

Facebook is rolling out verified Pages and Profiles for desktop and mobile. The goal is to “increase authentic engagement on Facebook, specifically with celebrities, journalists, government officials, and popular brands and businesses” Like verification badges on Twitter, a checkmark will appear in a number of places: Next to the name of a Page. In Graph Search queries. Facebook will automatically verify Pages that have the highest risk of duplication.

Deals with Twitter, Facebook and Search Engines

NCE Social Media

This week there has been quite a flurry of news for Twitter and Facebook. Bing , Microsoft’s search engine, announced a deal with the two social media tools to include their feeds in search results. Also, Google just announced a new social media search feature. This will allow you to search social media profiles from your friends on social media networks connected to your Google profile. Bing, Facebook and Twitter now together.

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11 LinkedIn Profile Tips for Nonprofit Professionals

Nonprofit Tech for Good

These basic LinkedIn Profile tips for nonprofit professionals serve as a foundation for when and if your nonprofit is ready to utilize LinkedIn Groups and Company Pages. That said, I do not cover personal LinkedIn Profiles in my upcoming webinar How Nonprofits Can Successfully Use Twitter and LinkedIn , but LinkedIn Groups and Company Pages are covered in detail in both the webinar and in the book. Fill Out Your Profile to “100 Percent Completeness”.

How Facebook Community Pages Undermine Nonprofit’s Official Pages in Facebook Searches

Nonprofit Tech for Good

I wanted to promote the the National Arbor Day’s Facebook Page on the Nonprofit Organizations Facebook Page. So, I searched Facebook for “Arbor Day&# and three Pages came up: 1) Arbor Day :: 79 Likes: www.facebook.com/pages/Arbor-Day/103129336394300. My second thought: Strange… I know the National Arbor Day Foundation has an Twitter profile ( @ArborDay ), but not a Facebook Page? It just doesn’t come up in the Top 3 Search Results.

From Promoted Pins to Social Profiles on Google: What’s New in Social Media

SocialFish

Facebook Calls-to-Action. Facebook is getting chummy with the old standby by introducing a call to action button for business pages. Page admins can choose from 7 standard call-to-action buttons to “bring a business’s most important objective to the forefront of its Facebook presence” by linking to “any destination on or off Facebook that aligns with a business’s goals,” according to the post on Facebook for Business. Social Profiles on Google.

LinkedIn Launches Volunteer and Causes Profiles

Frogloop

Facebook integrates with Causes. And now LinkedIn, which has over 120 million members in over 200 countries and territories, has added a Volunteer and Causes section to users profiles. LinkedIn says that these new profile features focused on nonprofits will benefit organizations in three ways. Once they add their volunteer experiences, their network is notified and it becomes a permanent part of their profile. First, search for your nonprofit’s name here.

11 LinkedIn Profile Tips for Nonprofit Professionals

Nonprofit Tech for Good

These basic LinkedIn Profile tips for nonprofit professionals serve as a foundation for when and if your nonprofit is ready to utilize LinkedIn Groups and Company Pages. That said, I do not cover personal LinkedIn Profiles in my upcoming webinar How Nonprofits Can Successfully Use Twitter and LinkedIn , but LinkedIn Groups and Company Pages are covered in detail in both the webinar and in the book. Fill Out Your Profile to “100 Percent Completeness”.

Google’s new social search: +1

Beaconfire Wire

Instead of just sharing cool links on Facebook and Twitter, Google wants you to start marking useful links in your search results, so your friends can see them. End users don’t need to worry about it yet : it’s being rolled out slowly, and you need to create a public profile before you can use it. 1′s may appear next to your Adwords ads as well as organic search results – another way for ads to help boost your influence.

12 ways Facebook users can like your nonprofit Facebook Page

John Haydon

Although Facebook has changed what “liking” a Page means to users , acquiring Facebook fans will always be an important part of any nonprofit Facebook strategy. Fortunately, Facebook’s platform includes many opportunities for Facebook users to like a Page. Below are twelve ways Facebook users can like your Page: From a New Facebook User Registration – People who registering for Facebook can your Page in the registration wizard.

July 2 Webinar: Facebook and Facebook Apps for Nonprofits :: Advanced

Nonprofit Tech for Good

This webinar is presented with the assumption that your nonprofit has been using Facebook Pages for at least six months and that you have a working knowledge of the difference between Facebook Profiles, Groups, and Pages. The webinar begins with a click-by-click demonstration on how to create custom-designed Tabs for your Facebook Page using basic HTML as well as how to create and set App Icons for your Tabs. Facebook WebinarsDate: Tuesday, July, 2013.

March 28 Webinar: Facebook and Facebook Apps for Nonprofits :: Advanced

Nonprofit Tech for Good

This webinar is presented with the assumption that your nonprofit has been using Facebook Pages for at least six months and that you have a working knowledge of the difference between Facebook Profiles, Groups, and Pages. The webinar begins with a click-by-click demonstration on how to create custom-designed Tabs for your Facebook Page using basic HTML as well as how to create and set App Icons for your Tabs. Facebook WebinarsDate: Thursday, March 28, 2013.

Webinar: Facebook and Facebook Apps for Nonprofits: Advanced

Nonprofit Tech for Good

This webinar is presented with the assumption that your nonprofit has been using Facebook Pages for at least six months and that you have a working knowledge of the difference between Facebook Profiles, Groups, and Pages. The webinar begins with a click-by-click demonstration on how to create custom-designed Tabs for your Facebook Page using basic HTML as well as how to create and set App Icons for your Tabs. Facebook WebinarsDate: Thursday, June 14, 2012.

Revolutionize Your Website with a Facebook “Like” Button

NetWits

Over the past few months you’ve probably noticed the Facebook like button on at least a few of the websites you frequent. To date, over 1 million sites use the Facebook Like button. Some publishers are seeing up to 85% more time spent on their site by people who use the Facebook Like button. It helps you harnesses the power of Facebook –. Probably more amazing is the fact that around 50% of those Facebook users return weekly.

13 Blog Posts To Help You Become A Nonprofit Facebook Marketing Demigod

John Haydon

You may already know about the Nonprofit Facebook Guy, a resource I created a few months back to help shorten the Facebook learning curve for nonprofits. Following are the top 13 posts from the Nonprofit Facebook Guy: Create a Custom iFrame Tab for your Facebook Page with WordPress (video). How to toggle between a Facebook Profile and a Facebook Page (video). A Visual Map Of Facebook Pages, Profiles, Places And Groups – All In One Slide.

How to Create a Peer-to-Peer Fundraising Campaign on Facebook

Nonprofit Tech for Good

Currently only nonprofits in the United States can take advantage of Facebook Fundraisers. This is frustrating to many NGOs, charities, and nonprofits located outside of the United States, but it’s due to the fact that the United States has a database of nonprofits called GuideStar USA that Facebook can sync with theirs to easily verify a nonprofit’s legal status. Facebook currently has 1.94 Verify your nonprofit is in the Facebook Fundraiser database.

Revolutionize Your Website with the Facebook Like Button

NetWits

Over the past few months you’ve probably noticed the Facebook like button on at least a few of the websites you frequent. Is your nonprofit using the Facebook Like button ? To date, over 1 million sites use the Facebook Like button. Some publishers are seeing up to 85% more time spent on their site by people who use the Facebook Like button. It helps you harnesses the power of Facebook –. Using Facebook Like to Market Your Business by [Danny Brown].

5 Key Ways to Optimize Your Institution’s Website

Connection Cafe

Here are the five key areas you should focus on when working with your website team and other stakeholders: SEO (Search Engine Optimization). Search engine optimization (SEO) can determine how easy it is for your audience to find you online. Find the right keyword: Ensure your webpage’s content focuses on these keywords; revolves around those keywords your target audience is searching.

Four Recent Facebook Upgrades That Nonprofits Need to Know About

Nonprofit Tech for Good

Hopefully your nonprofit has grown accustomed to the fact that Facebook is a constant work in progress. That said, some recent upgrades to Facebook Pages have a big impact upon your nonprofit’s presence on Facebook and with the site-wide launch of the new News Feed and Social Graph Search coming soon, many more changes are likely to come. ” Facebook now recommends similar Pages when Facebook users like Pages. Facebook Social Media

Seven Ways To Use Photos To Amplify Engagement On Your Facebook Page

SocialFish

The reason why Facebook paid a billion dollars for Instagram is the same reason why Pinterest is one of the fastest growing social media sites in history. It’s also the reason why Facebook redesigned Pages to the new Timeline layout: People Love Pictures. Over 300 million photos are uploaded to Facebook every single day! Facebook users love liking, commenting on, and sharing photos more than any other type of content on Facebook.

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What You and Your Nonprofit Should Know About Facebook Changes

Beth's Blog: How Nonprofits Can Use Social Media

A couple days ago, Facebook announced some major changes in its platform that will make the entire web more social: "We're building toward a web where the default is social. Facebook calls this new social paradigm the "Open Graph," and Zuckerberg called the shift "the most transformative thing we've ever done for the web.". Pete Cashmore, in an article on CNN, explains that this lays the ground work for social search. Inside Facebook explains more in detail why this is true.

Nine Nonprofits Offering Timeline Covers for Their Facebook Fans

Nonprofit Tech for Good

The new Facebook Timeline design is now available for upgrade to all Facebook users. Whatever your personal feelings are about Facebook Timeline, nonprofits would be wise prepare for it’s launch site wide including a likely timeline design for Facebook Pages. That the timeline design will be applied to Facebook Pages is only a gut feeling of mine ( and many others ) based on watching Facebook roll out multiple designs over the years. Facebook

Webinar: Facebook and Facebook Apps for Nonprofits: Advanced

Nonprofit Tech for Good

This webinar is presented with the assumption that your nonprofit has been using Facebook Pages for at least six months and that you have a working knowledge of the difference between Facebook Profiles, Groups, and Pages. The webinar begins with a click-by-click demonstration on how to create custom-designed Tabs for your Facebook Page using basic HTML as well as how to create and set App Icons for your Tabs. Facebook WebinarsDate: Thursday, June 14, 2012.

What are your tips for using your social networking profile for professional work?

Beth's Blog: How Nonprofits Can Use Social Media

I think of Facebook as a middle ground between business and pleasure, sort of MySpace for post-adolescents or LinkedIn for professional late adopters like me. David Carr, NY Times That quote made me think of Wendy Harman's Facebook Profile. Like many of us, Wendy uses her Facebook presence for both personally and professional reasons. As she notes on her profile in the "about me," I am the New Media Integrator for the American Red Cross.

3 Ways To Control Your Nonprofit’s Google Results

TechImpact

Nonprofits are facing a bevy of problems they never faced 10 years ago because of the internet and search engines. Search engine result pages are difficult to grasp and take complete control of, while social media feeds become more saturated with our peers, Even more difficult and mysterious, especially to many of us in the nonprofit sector, is the search engine and where it places our websites and social media outlets on those first few pages. Image courtesy of Mashable.

HOW TO: Merge Your Nonprofit’s Facebook Community Page with Your Official Page

Nonprofit Tech for Good

Most nonprofit’s have no idea that they likely have a Facebook Community Page. Launched in 2010, the purpose of community pages are still mostly unknown although a sound hypothesis would be that their existence is now connected to the recently launched Facebook Graph Search. That means your nonprofit needs to find your community page(s) and request to merge it with your Official Facebook Page. Step 1: Understand how Facebook Community Pages are created.

Building a Better Association Facebook Page

SocialFish

Register now for our next FREE interactive Think Tank webinar, on Wednesday August 24, 2 pm ET – Building a Better Association Facebook Page. Our guest speaker is Brian Carter , a good friend and instructor at FanReach Facebook Marketing Courses (so you can be sure he knows his stuff!) Here’s his impressive bio: Brian Carter has been an internet marketer since 1999, starting with SEO, then AdWords, Twitter, and now Facebook.

Six Creative Ways To Use Photos To Increase Engagement On Your Facebook Page

John Haydon

There reason why Facebook paid a billion dollars for Instagram is the same reason why Pinterest is one of the fastest growing social media sites in history. It’s also the reason why Facebook redesigned Pages to the new Timeline layout: People Love Pictures. Over 300 million photos are uploaded to Facebook every single day! Facebook users love liking, commenting on, and sharing photos more than any other type of content on Facebook.

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Seven Ways To Use Photos To Amplify Engagement On Your Facebook Page

SocialFish

The reason why Facebook paid a billion dollars for Instagram is the same reason why Pinterest is one of the fastest growing social media sites in history. It’s also the reason why Facebook redesigned Pages to the new Timeline layout: People Love Pictures. Over 300 million photos are uploaded to Facebook every single day! Facebook users love liking, commenting on, and sharing photos more than any other type of content on Facebook.

So you want a Facebook Fan Page for Your Nonprofit? Here's the Scoop!

Beth's Blog: How Nonprofits Can Use Social Media

. NTEN offered a fantastic Webinar today featuring Randi Zuckerberg, Director of Marketing at Facebook and Adam (didn't get his last name) from the DC Office on the emerging best practices for nonprofits who want to set up Facebook Fan Pages. Expanding on the Non-Profits on Facebook page, we want to help you harness the power of Facebook and bring positive change to the world. Profiles VS Pages. Profiles are for individuals, Pages for Organizations.

7 ways Facebook’s Subscribe Button can be a nonprofit game-changer

John Haydon

Up until now there has been no way for the leaders within your nonprofit to join discussions about your cause on Facebook, unless they were willing to compromise their privacy. But now with the Subscribe Button , Facebook users can opt-in to their public updates without being her friend. Multiply the number of organizational touch points on Facebook. The Facebook experience is essentially a personal one. Enhance relationships with your Facebook fans.

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Beaconfire launches Employees Facebook App | Beaconfire Wire

Beaconfire Wire

Employees allows page managers to add bios for individuals without linking to their actual profiles, hitting the balance between showing off their team and respecting the privacy of their actual Facebook accounts. We came up with the idea for Employees when we were first building our own Facebook page : we wanted to show off the Beaconfire staff, but many of us didn’t want links directly to our personal Facebook profiles.

Things To Do In Facebook

Connection Cafe

You’ve heard of Facebook, right? As if I needed to provide the justification for why you need a presence in Facebook, here are the latest statistics from Facebook, as posted on their site at the time this post was published. General Growth • More than 150 million active users • More than half of Facebook users are outside of college • The fastest growing demographic is those 30 years old and older. Your Facebook Page 2.

Facebook Groups and Pages – Features, Benefits And Killer Tips

John Haydon

T oday I was asked again about the difference between Facebook Pages and Groups. Pages, Groups and Profiles. Facebook created Pages, Groups and Profiles – three separate applications – to help individuals and organizations achieve three separate goals: Create a presence for a business, brand or non-profit on Facebook ( Facebook Pages ). Organize a group of people around a common issue or interest ( Facebook Groups ). Facebook Pages.

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What Does the New Facebook Mean for Brands?

SocialFish

This post by my friend Tonia Ries of the Realtime Report was so comprehensive that instead of doing my own version of a summary of Facebook-related analysis, I asked her if I could repost it here for you. What we wanted to know is: what do the slew of changes announced by Facebook mean for brands? Posts, previously limited to 500 characters, posts can now be as long as 5,000 characters ( Inside Facebook ). The Timeline is the new way for users to organize their profiles.

Five Reasons Why Facebook Will Never Replace Your Website

SocialFish

Today someone said something which still has me reeling hours later: “Facebook will eventually replace websites.” Facebook may have 500 million users and be raking in dollars, but let’s be perfectly clear: while Facebook can certainly be useful as an outpost to your company’s website, it could not and should not ever replace it. How do you know I’m not just saying this because I hate Facebook? Sorry–when you post a link on Facebook, you can only attach one image.

Five Reasons Why Facebook Will Never Replace Your Website

SocialFish

Today someone said something which still has me reeling hours later: “Facebook will eventually replace websites.” Facebook may have 500 million users and be raking in dollars, but let’s be perfectly clear: while Facebook can certainly be useful as an outpost to your company’s website, it could not and should not ever replace it. How do you know I’m not just saying this because I hate Facebook? Sorry–when you post a link on Facebook, you can only attach one image.

Five Reasons Why Facebook Will Never Replace Your Website

SocialFish

Today someone said something which still has me reeling hours later: “Facebook will eventually replace websites.” Facebook may have 500 million users and be raking in dollars, but let’s be perfectly clear: while Facebook can certainly be useful as an outpost to your company’s website, it could not and should not ever replace it. How do you know I’m not just saying this because I hate Facebook? Sorry–when you post a link on Facebook, you can only attach one image.

More Facebook and Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

Right before I left for Cambodia, Ranger Rick's profile (the spokesperson for NWF) was deleted from Facebook because it was "fake" and the policy is that only individuals can set up profiles. The resulting discussion thread on the progressive exchange listserv prompted some reflections on how nonprofits can effectively use Facebook. I'm not saying it's wrong for Wal-Mart to be on Facebook, but can an eco-journalist raccoon get a break? I'm catching up.

NetCentric Advocacy: Unions using Facebook | Planting Liberally

Network-Centric Advocacy

Home Green Media Toolshed Profile Twitter Shared Links Subscribe Archives « wONDERINGMIND42: LoneWolf Global warming | Main | Long Tail Politics. Move a Million : Ron Paul Campaign is worth watching » January 01, 2008 Unions using Facebook | Planting Liberally Here is an interesting summary of some ways the unions are tapping facebook to give voice to labor. Link: Unions using Facebook | Planting Liberally. Link: Unions using Facebook | Planting Liberally.

Forget Coffee Spoons: I Can Now Measure Out My Life With Facebook Status Updates

Beth Kanter

Today was the big announcement at the F8 Conference about the new dramatic, life altering changes in the Facebook Platform. The big change will be how Facebook profiles are becoming fuller “timelines” of a one’s life. It is a major re-imaginging of user profiles that allows users to build a digital life book of everything they’ve done on Facebook. The average Facebook user has 150 friends, any of whom could be your next top supporter!

Notes from Mari Smith Facebook Changes Webinar: Privacy Settings and A New Metric – People Talking About

Beth Kanter

Facebook Changes: A Complete Guide – by Mari Smith. Also, a few insights about the what the changes mean for Facebook pages. It isn’t all private or all public – it’s a continuum. Facebook’s new changes (and Google +) gives us a couple of shades of gray. You need to think about what you’re sharing and who you are sharing with. Facebook Rolls Out New Metric: People Talking About.

10 Things Every Nonprofit Should Know About Social Media and Online Communications - Online Fundraising, Advocacy, and Social Media - frogloop

Frogloop

Google Analytics: Google Analytics , a free and powerful website stats software, lets you dig into your website data so you can find out all sorts of useful info such as who your audience is and what keywords they are searching for to find your website. Facebook As the fifth-most trafficked site in the United States, Facebook is a great social network for nonprofits to build a community and brand their campaigns. Should they have separate Twitter and Facebook accounts?

New on SSIR: Are we addicted to Slacktivism?

Amy Sample Ward

—– If you’ve been on facebook at all in December this year, you may have seen something happening to all your friends – their pictures changing to their favorite cartoon characters! According to ABC news : According to the trend-tracking website Know Your Meme , the cartoon fad started with Facebook users in Greece and Cyprus in mid-November. The purpose of this game is to remove all photos of human for a few days from Facebook.&#.

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