10 Social Media Metrics for Nonprofit Organizations (and How To Track Them)
Nonprofit Tech for Good
MARCH 24, 2010
“A survey of 200 charity and foundation professionals revealed that nonprofits are finding it difficult to determine how valuable social media tools are for their organizations. “ Hits are not the metric to monitor. Facebook/YouTube/MySpace Comments and Twitter Mentions. Blog Traffic. I was a reluctant blogger.
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