Facebook Live For Nonprofits: How Live Streaming Helped One Org Raise Almost $100K

Connection Cafe

There’s a lot of talk about the ways nonprofits can use Facebook to raise money — live streaming fundraising events, breaking news, impact stories, and more, directly from their Facebook Page. How Facebook live helped keep their audience engaged (and raise $100K).

Who Really Sees You on Facebook?

Connection Cafe

M+R wants to help you! If you’re responsible for your nonprofit’s social media, you probably know about how many Facebook fans you have. As you know, Facebook’s ever-mysterious algorithms limit your posts from reaching everyone that likes your page.

Trending Sources

Amplify Your Voice with Facebook Ads

Connection Cafe

Nonprofits have a significant advantage on Facebook. I am not just talking about the fact that Facebook has teamed up with Blackbaud integration partner ActionSprout to give away $2M in Facebook ad credits. As strange as it sounds, Facebook is a very personal space.

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How to Broadcast Your Impact with Facebook Live

Connection Cafe

Facebook Live is a feature that lets any Page live-broadcast events, breaking news, interviews, and more. Nonprofits like The Met and Best Friends Animal Society are using Facebook Live to engage donors in powerful and very creative ways. How to Broadcast your Impact with Facebook Live.

9 Ways Social Media Can Help Nonprofits Ignite Supporter-Led Advocacy

Connection Cafe

Ask Ambassadors to Live Stream on Facebook and Twitter. Today, everyday advocates are also using live streaming on Facebook and Twitter to share historic events. So, consider the ways social media can help you get the attention of elected officials.

5 Ways Nonprofit Facebook Messenger Bots Can Deliver Impact

Beth's Blog: How Nonprofits Can Use Social Media

These examples use Facebook Messenger, but bots be deployed other platforms or apps.). More and more people are adopting social media messaging, including Facebook Messenger , to contact nonprofits with questions, comments, or requests. My conversation with the Albert Einstein Bot.

A Simple 6 Step Plan for Creating a Facebook Page that Works

NetWits

In my last session as part of the Schools out for Summer Series I took a deep dive into how Schools can get the most out of Facebook. Are you using Facebook to it’s full potential? Your Facebook cover photo is prime real estate.

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A Dog Named Red Helps Best Friends Animal Society Get Results on Facebook

Beth's Blog: How Nonprofits Can Use Social Media

For several years now, nonprofits have been investing time, energy and money building Facebook pages and working to engage supporters on Facebook. Others have spent tens of thousands of dollars to build custom Facebook apps from scratch.

11 Inspiring Nonprofit Facebook Timelines

Nonprofit Tech for Good

To help inspire your creativity and encourage you to be an early adopter, below are eleven nonprofits that have upgraded to Facebook Timeline. You can also view the new Timeline design on the Nonprofit Organizations Facebook Page. Facebook

What Your Nonprofit Needs to Know About Facebook’s New Fundraising Tools

Nonprofit Tech for Good

The new Facebook Fundraising Tools could be a game changer for the nonprofit sector. Instead, donors will give through Facebook – or perhaps they will still give to your nonprofit on your website, but by using a Facebook Login. All Fundraisers are featured on your Facebook Page.

Help Us Promote Community Manager Appreciation Day January 23

SocialFish

Can you help us promote Community Manager Appreciation Day? Please RSVP for CMAD on Facebook. And between now and January 24, we need your help to spread the word !! Would you please share this with any other community managers (and friends of CM’s) that you know?

HOW TO: Calculate Your Nonprofit’s Organic Reach on Facebook

Nonprofit Tech for Good

Go to your nonprofit’s Facebook Page, select Insights > Posts, and ensure that “Reach: Organic/Paid” is selected. If your nonprofit does not pay for advertising on Facebook, your nonprofit can keep it simple and use the rounded-to-the-nearest-hundred numbers.

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HOW TO: Add a “Donate Now” Button to Your Nonprofit’s Facebook Page

Nonprofit Tech for Good

billion active users become accustomed to using the button and are not detoured by the “ Not endorsed by or affiliated with Facebook” pop-up , then the new button could be helpful in your online fundraising campaigns. billion of Facebook’s active users are mobile.

7 Facebook Hacks for Your Nonprofit’s Website

John Haydon

If your Facebook Page reach has dropped ( yet again ) in recent weeks, don’t give up hope. Reach is not limited to your Facebook Page updates. Reaching Facebook users with your website content. 7 Facebook hacks for your website. 3) Optimize Images for Facebook Link Posts.

Facebook and Instagram's Latest Marketing Tools for Nonprofits

Frogloop

Facebook and Instagram are two of the most popular social media networks that nonprofits use and these platforms are continuously releasing new updates that can help nonprofits engage with their audiences more effectively.

How to Write Facebook Posts That Feel More Human

John Haydon

Facebook continues to adjust the News Feed to favor updates that engage people, reduce click-bait , and minimize tired memes. In other words, Facebook wants brands to write Facebook posts that feel more human. Facebook’s Newsfeed now favors links posted in the link format.

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Facebook Page Redesign – 7 Features You Need to Know About

John Haydon

Today Facebook announced a completely new design for Facebook Pages , starting this week. The redesign of Facebook Pages is intended to help admins “find the tools they use most” The layout also looks like it will display more consistently on desktop and mobile.

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Facebook Launches Donate Now Button for Nonprofits: Field of Dreams?

Beth's Blog: How Nonprofits Can Use Social Media

Facebook has rolled out the “Donate Now” button for all ads and brand pages which makes it easier than for nonprofits to ask Facebook audiences to donate. When Facebook rolled out the donate button feature in 2013 for a small group of partners, the results were mixed.

Drive Attention and Gain Donations on Facebook with Video Storytelling

NonProfit Hub

Nonprofits have a unique advantage on Facebook. Facebook is an environment where billions of people go to check in on what matters most to them and this includes the causes they’re most passionate about. The best part is you can create videos for Facebook with assets you already have.

#Buypens – Social Media and Crowdfunding Helps Syrian Refugee

Beth's Blog: How Nonprofits Can Use Social Media

So, when this viral fundraising campaign – #BuyPens – to help Syrian refugee came across my radar, it immediately caught my attention. He didn’t stop there – he wanted to help this refugee.

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Facebook: Is it Worth your Nonprofit’s Time?

NetWits

How much time should your nonprofit spend engaging with their “fans” on Facebook? Idealware who surveyed over 500 nonprofit staff members about their Facebook usage and goals may have answers to some of the questions organizations have been seeking. Facebook Increases Event Turnout.

22 Ways to Stay Connected with Your Schools Alumni on Facebook

NetWits

Our focus was Facebook. With over 900 Million users Facebook is the top social media site on the planet. That said, simply creating a Facebook page will not cut it. One of the most proven ways to get people liking your Facebook page it to give them something really enticing.

The Biggest Facebook Mistake Most Nonprofits Make

John Haydon

The biggest mistake nonprofits make with Facebook is thinking Facebook is about them, not their community (This claim is based solely on the work I’ve done with hundreds of nonprofits). Think about your personal use of Facebook for a moment.

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How to Hack Facebook Interests Lists for Content Marketing

John Haydon

A little know, but powerful way to curate content is with Facebook Interests lists. Interest Lists, if you don’t know, are lists of pages (or people) that Facebook users can create and access from their sidebar (shown below). This is where Facebook Graph Search comes in handy.

The Facebook ‘Donate Now’ Button Should Be a No-Brainer for Nonprofits

Connection Cafe

Facebook announced some big news last week. Nonprofits now have the option to include a“Donate Now” button as a call to action on Pages and ads, offering visitors a direct path from Facebook to the donation forms on their websites. Reactions ranged from“let’s wait and see” to “Facebook missed the mark” and “this is dumb and I hate it”. We rely heavily on Facebook’s targeting capabilities to help build awareness for our cause.

Better Understanding Nonprofits And Their Facebook Metrics

TechImpact

Facebook is the flagship social media platform for most nonprofits. The inherent community nature, pervasiveness of the platform, and the fact Facebook is constantly adding tools for nonprofits to better utilize the social network has made it the perfect choice for most nonprofits.

Four Facebook Status Functions Your Nonprofit May Not Know About

Nonprofit Tech for Good

So, just in case you may not be aware either, below are four Facebook Status functions that can help your nonprofit increase engagement and reach out to fans on a 24-hour basis: 1. Once posted, click on the hashtag to view its activity on Facebook. Facebook

Photos No Longer Get More Reach on Facebook

John Haydon

You’ve no doubt heard the advice that posting photos will help you get more reach on Facebook. The post Photos No Longer Get More Reach on Facebook appeared first on John Haydon. Facebook Marketing content marketing social media socialbakers

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Facebook Rolling Out “Donate” Feature for Nonprofits

John Haydon

Facebook is rolling out a new feature that lets Facebook users make donations directly to their favorite nonprofits via the News Feed. How does the Facebook Donate feature work? Facebook users will click “Donate Now” and choose an amount for their donation.

How to Improve Your Facebook Page SEO

SocialFish

Facebook’s new Graph Search is very different from Google search. With Graph Search, you can combine keyword searches with friends who’ve shared content on Facebook related to that search. Eight Steps to Optimizing Your Nonprofit Facebook Page for Graph Search.

Is social media helping you meet your mission? It can!

Amy Sample Ward

I was presenting on the way we can identify metrics in social media that help us reach our mission and how to use those metrics strategically. Most strategic plans include program area or service area specifics and you can use those to help frame why you use social media.

How to Add The Facebook Page Call-To-Action Button to Your Page

John Haydon

Facebook has been rolling out a call-to action-button for Facebook Pages. The Facebook call-to-action button can help drive Facebook users to take actions that are important to your nonprofit. How to Add the Facebook Call-To-Action Button to Your Page.

6 New Facts About Facebook You Never Knew

TechImpact

Facebook’s 10th birthday just passed on February 4th and during that time all the social networking site has done is engage over a billion users and create a generational icon. 36% of Facebook users dislike people sharing too much information. Image courtesy of Guardian Liberty Voice.

6 Proven Ways to Grow Your eMail List using Facebook [w/ Slides]

Connection Cafe

You can use Facebook to make people aware of your email list and to bring attention to it, but at the end of the day you’ve got to make people want to join. It also helps the dog shelter build a list of people who might have adoption on their mind.

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Eight Steps to Prepare Your Facebook Page for Graph Search

John Haydon

Facebook’s new Graph Search is very different from Google search. With Graph Search, you combine keyword searches with friends who’ve shared content on Facebook related to that search. Eight Steps to Optimizing Your Nonprofit Facebook Page for Graph Search.

13 Blog Posts To Help You Become A Nonprofit Facebook Marketing Demigod

John Haydon

You may already know about the Nonprofit Facebook Guy, a resource I created a few months back to help shorten the Facebook learning curve for nonprofits. How to toggle between a Facebook Profile and a Facebook Page (video). Three Awesome Facebook Search Engines.

Nonprofit Communications: Are They Helping You Build Relationships?

NonProfit Hub

Donors need to know they are helping the organization make a difference,” Green said. If your audience is young and lively on social media, build your Twitter and Facebook presence. The post Nonprofit Communications: Are They Helping You Build Relationships?

How Your Nonprofit’s e-Newsletter Can Help Retain Donors

TechImpact

Here are 6 ideas to help you get started retaining donors, and increasing your donations quickly and easily. You’ve spent all kinds of time and effort regaling a success story and sharing it through social media platforms, so do not just assume that people saw your post on Facebook.

Facebook Kills Like-Gating, Now What?

John Haydon

Like-gating is when you require a someone to like your Facebook Page BEFORE they can have access to exclusive content, coupons, giveaways, etc. For many Page admins, this tactic was an easy and powerful way to get more Facebook fans. What does this mean for Facebook Page admins?

Facebook Brand Pages: How To Be Ready

Beth's Blog: How Nonprofits Can Use Social Media

“ If Facebook does decide to flip a switch faster than expected and your nonprofit isn’t the first, will that spell disaster instead of success? Fast implementation is less important than being effective and strategic – so stay calm. Source: Mari Smith.