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How Nonprofits Can Create & Track Conversions in Google Analytics 4

Nonprofit Tech for Good

By Jo Boyle – a digital marketing expert with a wealth of experience in nonprofit fundraising and marketing. To make the most of new features, nonprofits must know how to create and track conversions in GA4. Setting up conversion tracking is also essential for nonprofits to maximise their Google Ad Grant. It’s official.

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Give Your P2P Events New Energy with Activity Tracking

sgEngage

While traditional events still have an important place in the fundraising calendar, activity-based fundraising events now encompass a diverse range of experiences, from yoga to pickleball to kayaking and more. Before you decide to launch an activity-tracking P2P event, remember that “activity” does not automatically mean sport.

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Insights from the 12th Annual Blackbaud Peer-to-Peer Fundraising Report

sgEngage

The 12th edition of the Blackbaud Peer-to-Peer Benchmark Report is here! This report compares peer-to-peer (P2P) fundraising data from 2020, 2021, and 2022. We encourage you to read the full report where we dive into these questions and more. The best team captain has experience, enthusiasm, and consistent communication.

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Six tips to innovate at your association and improve the member experience

Nimble AMS

How associations can innovate a nd improve the member experience To become an innovative association , you’ll want to address and solve problems at your organization as they arise. Your organization can answer frequently asked questions 24/7 and enhance the member experience on your association website. E-commerce. Register now

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Three tips to transform your association event into a top member experience

Nimble AMS

If so, g ive them something to talk about when you improve the member experience by adopting innovative technology ! Associations Now reports that young professionals value in-person events. As you look to enhance the member experience at your next event, search for an AMS that offers an online community.

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How to Make Your AMS a Revenue Generator, not a Cost Center

The MatrixFiles

But associations also use their AMS to track event registrations, purchases, advertising, subscriptions, and sponsorships. Historically, associations view their AMS as merely a cost center: technology with a fancy price tag to track what the association and members are doing. Are you tracking abandons in Google Analytics?

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The Future of Funding: Nonprofit Grant Management Software Trends

Nonprofit Tech for Good

It was a time-consuming process that was prone to mistakes, making it tough to stay organized and keep track of everything. Suddenly, tasks like applying for grants, keeping track of budgets, and reporting became simpler and more efficient.

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