article thumbnail

Charity Navigator Announces Methodology Update, Enhances Nonprofit Evaluations

NonProfit PRO

Charity Navigator announced its Fall Ratings Methodology Update that will give donors a more holistic and nuanced view of nonprofit effectiveness. With the inclusion of new data, Charity Navigator has now rated a total of 209,503 charities, the most in the organization's history.

Charity 240
article thumbnail

A Comprehensive Guide to Evaluating the Effectiveness of Your Nonprofit’s Google Ad Grants Campaign

Nonprofit Tech for Good

After a week, review the following data points: 1) CTR (Click-Through-Rate): The CTR is the number of times your ad is clicked on after it is visible on the SERP (search engine results page). 5) Rate (Conversion Rate): This metric shows you the rate at which people convert on your page after they click on your ad.

Google 288
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How and Why to Track Your Donor Acquisition Rate

Neon CRM

If you do, you’ll probably want to track your donor acquisition rate. Here’s how to calculate your donor acquisition rate and what to do with that information once you have it. To find your donor acquisition rate, you’ll divide the number of new donors by the number of all donors. Why Track Your Donor Acquisition Rate?

Rate 52
article thumbnail

Use These 11 Metrics To Evaluate Your End-Of-Year Fundraising Campaign

Bloomerang

After you’re done celebrating your wins, it’s time to evaluate the success of your end-of-year fundraising campaign. . Why you should evaluate your end-of-year fundraising campaign . When evaluating your year-end campaign , look at the whole picture. 11 metrics to evaluate your end-of-year fundraising campaign .

article thumbnail

Charity Navigator Looks to Future After 20 Years of Guiding Intelligent Giving

NonProfit PRO

Charity Navigator, the largest independent charity evaluator, is celebrating its 20th anniversary with a hybrid event that will raise money for highly rated charities.

Charity 256
article thumbnail

Nonprofits Receive Charity Navigator Scores for DEI Strategies and Impact

NonProfit PRO

Charity Navigator, the world's largest evaluator of nonprofits, announced a new rating methodology for the Encompass Rating System. More than 10,000 nonprofits are now scored on diversity, equity, and inclusion (DEI) practices through the Culture & Community beacon.

Charity 246
article thumbnail

Membership Retention Rate: How Associations Can Retain More Members

Neon CRM

Membership retention rates for nonprofits vary widely. If you want to improve your membership retention rates, you need to nurture and build your member relationships consistently. What’s Affecting Your Membership Retention Rate? Your membership retention rate is the percentage of people who renew their memberships each year.