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What I Learned From @nancylublin About #dataonpurpose

Beth's Blog: How Nonprofits Can Use Social Media

It doesn’t mean that we’re going to do a survey once as a fancy report for a Foundation. Nancy used the analogy of operating like car company that puts out different vehicle models and each year will have a different version with different features. The bottom line is member acquisition – so they know the one metric that matters.