What I Learned From @nancylublin About #dataonpurpose
Beth's Blog: How Nonprofits Can Use Social Media
JUNE 2, 2015
For example, they ran a campaign for teens to collect food for a Food Banks around the country. They interviewed them and found out that homeless teens want one thing – jeans. So they started a partnership with Arrow and campaign called “ Teens for Jeans.”. At DoSomething, they were getting text messages back from teens.