What I Learned From @nancylublin About #dataonpurpose
Beth's Blog: How Nonprofits Can Use Social Media
JUNE 2, 2015
Their primary communications method is text and that lends itself to templates. The bottom line is member acquisition – so they know the one metric that matters. In August 2013, they sent an opt-in text message to area codes in El Paso and Chicago. DoSomething is the largest youth organization in the world with 3.8
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