Sat.Apr 10, 2021 - Fri.Apr 16, 2021

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Must-Read Digital Marketing & Fundraising Reports for Nonprofits Worldwide

Nonprofit Tech for Good

The reports listed below offer much-needed data to help your nonprofit, NGO, or charity craft your 2021-22 digital marketing and fundraising strategy. If you would like to suggest a specific report be added to the list, please contact Heather Mansfield or post a link in the comment section below. Thank you! For Nonprofits Worldwide: 1. 2021 Global NGO Technology Survey & Open Data Project :: Take the Survey.

Report 342
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How to Set Sponsorship Levels and Benefits for Your Next Fundraising Event

The Fundraising Authority

For most fundraising events , the majority of your money should be raised through sponsorships. Without a strong focus on sponsors, your event will not reach its true potential. If you are setting an ambitious fundraising goal for your event, it will be far easier to reach that goal if you can raise 50%+ of the revenue from large sponsors than if you are trying to raise 100% through individual ticket sales.

Benefit 332
professionals

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How to Think Like an Entrepreneur and Why You Should Want to

.orgSource

My fascination with technology began when I realized it would help me become better at something I love—dealing with challenging problems. Originally,orgSource was focused on software and hardware solutions. Today, although our scope has expanded to include integrating strategy, systems, and communications, problem-solving remains the core of our business.

Problem 221
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Building a Dynamic Nonprofit Board: A Further Examination

NonProfit PRO

In this article, we continue the review of a board’s function, examine elements of weak boards to avoid, determine ways to recruit and retain great board members, plus understand the role of organizational mission.

Build 264
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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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8 Best Practices for Fall 2021 Golf Fundraisers

Nonprofit Tech for Good

By GolfStatus.org – an event management platform specifically for golf fundraisers. While social distancing restrictions are beginning to loosen, large fundraising events like galas and auctions are likely still on pause for the rest of the year. Fortunately, golf tournaments continue to provide a safe option for in-person fundraisers , with their outdoor setting and innate social distancing.

Practice 306
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The Value of Knowing Your Website’s Conversion Rate

Byte Technology

Website Conversions. When you are in the process of growing your online business, there are essential metrics you will need to track to ensure that your business is expanding. One of those crucial metrics is your website’s conversions. At Byte Technology , we have experts who are professionals at providing strategies that can increase your website conversions.

Rate 246

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5 Unethical Social Media Practices All Nonprofits Should Avoid

NonProfit PRO

So much bad behavior happens on social media that it may be impossible to believe that there are any ethics involved. As we know, two of the biggest hallmarks of successful fundraising are trust and transparency with your donors.

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Does your thank you letter really matter?

Hands on Fundraising

Your thank you letter matters. I recently saw an opinion that I couldn’t disagree with more. I’m paraphrasing, but it went something like this: Donors should be happy with whatever thank you letter they get. Worrying about a real signature or other things is a sign of donor dominance. I would bet that most donors […]. The post Does your thank you letter really matter?

Donor 144
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Tips To Attract & Retain Skilled Volunteers That Grow Your Nonprofit

Bloomerang

The growth of any nonprofit requires the constant evaluation of where their untapped potential resources lie. . A famous demonstration of this in action concerns McDonald’s. Their original business plan relied solely on taking a cut of each franchise’s profits, until a sharp-eyed accountant highlighted that their greatest resource was, in fact, real estate.

Skills 138
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Nonprofit Succession Planning: 50 Practical Tips

Wild Apricot

Last month, a board member from a Lawyer’s Association reached out to me because their president was planning to retire. Unfortunately, they hadn’t gone through a transition before and didn’t know where to find a new president. She.

Practice 141
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How to Design a Seamless & Personalized Digital Donor Journey

Speaker: Tim Sarrantonio

The average nonprofit uses five or more different software platforms to create their donor’s journey, making the experience clunky and disjointed. If you want to design a magical online giving experience for donors, making their journey as seamless as possible is key. In this webinar with expert Tim Sarrantonio, you’ll learn the fundamental steps to create an immersive and personalized online giving experience for your donors.

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The Hybrid Fundraising Event Model

NonProfit PRO

It’s been over a year since the pandemic changed all of our lives. 2020 really tested us all in a multitude of ways. For nonprofit organizations, perhaps the biggest and most important challenge was understanding how to move the mission forward.

Model 264
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8 Nonprofits Championing Environmental Sustainability on Earth Day

Classy

Environmental sustainability is an ongoing movement, and Earth Day is an excellent reminder of our role. We’re acknowledging eight nonprofits leading the charge with dedicated fundraising campaigns as communities unite to support a cleaner, healthier, and more sustainable planet. You’ll find their mission statements, creative fundraising examples , and how to connect with each of them below.

San Diego 126
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Nonprofit Content Creation: Back-To-The Basics of the Writing Process

Bloomerang

The Writing Process. So, you want to write new content; or maybe you need to write new content. You’ve heard how important storytelling is for communicating your mission and message but let’s face it – you haven’t written a story since high-school English class. You may be wondering where do we start? . Before you put pen to paper, it’s important to establish what the writing process looks like so you can set yourself up for the greatest success.

Process 133
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The 18 Best HOA Websites of 2021 And Why You Need One

Wild Apricot

“Don’t tell anyone, but I think I’m leaving the board at the end of the year,” David told Sahar, after a particularly overwhelming meeting of their condo’s homeowner’s association. Sahar didn’t blame him. She.

Websites 141
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Nonprofits Are Leveraging the Cloud, but Does It Have to Be So Complex?

Effectively managing cloud technology is getting more complex. From cybersecurity concerns, vendor lock-in, cost increases, or lack of transparency on costs, it can quickly get out of control. Knowing what you can control and finding a platform that’s built with nonprofits in mind is key.

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8 Tips for Making Nonprofit Board Committees More Effective

NonProfit PRO

Robert’s and Roberta’s Rules of Order both offer that committees of a board are structural vehicles for preparing a board for its fiduciary policy, planning and decision-making. With this said, let us look at the real challenges of board committees.

Effective 264
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3 Ways to Reimagine Fundraising Experiences

Saleforce Nonprofit

We often think of fundraising as transactional, but I love the idea of creating “fundraising experiences” that acknowledges that donors want to be involved with nonprofits on an experiential level and not just passively donate. Supporters want to be well-informed about your mission and your impact and then have an opportunity to enjoy participating with and giving to your organization. .

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When Looking to Diversify Your Development Office, Widen Your Lens

Bloomerang

Have you noticed that when talking about diversity, equity, and inclusion (DEI) in fundraising , the conversation frequently mentions the lack of suitable candidates of color? I’ve heard that to be a major gift officer you have to have access to people with money, be comfortable socializing with them, and speak their language. The implication is that these qualities are not so readily found in applicants of color. .

Develop 122
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How to Create a Level Playing Field Across Your Hybrid-Remote Team

Wild Apricot

This is a guest blog post by Nancy Settle-Murphy , founder of Guided Insights , author of Leading Effective Virtual Teams and renowned expert in virtual collaboration and team communications. A remote worker for many years, Julie resigned herself to.

Team 125
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Nonprofit Technology Kick Start: Free World Class Board Meeting Software

Looking for cost reductions for your nonprofit? Why not consider modernizing with a digital board management system that's designed to work with remote meetings, with immediate cost reductions if you still distribute paper packets to members? Get going in less than an hour on a fully hosted cloud solution built on the latest technology that runs on any device - from desktops to tablets and smartphones - without any installation.

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Resources for the Bulk of Nonprofit Workers — Women

NonProfit PRO

If I were to ask you the percentage of women who work in the nonprofit sector, what would you guess? Fifty percent? Seventy percent? Think higher.

Resource 278
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How AWS and Salesforce.org Help Nonprofits and Education Institutions Improve Data Management

Saleforce Nonprofit

In a success-from-anywhere world, data is currency. But for mission-driven organizations, data is more than numbers; it is the story of their impact. For nonprofits and education institutions, data represents donors, grants, volunteers, students, faculty, staff, and the impact they are driving. It represents people who are making measurable differences in communities and those whose lives are being changed. .

Education 116
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8 Practical SEO Tips & Best Practices for Nonprofits | Donorbox

Donorbox

If you’ve read any blog posts on marketing these days, you must have heard about SEO. While it might seem like just another digital marketing buzzword, SEO is a must for almost any organization operating in the modern world, including for nonprofits. So, what is SEO? SEO stands for “Search Engine Optimization.” It’s the process […]. The post 8 Practical SEO Tips & Best Practices for Nonprofits | Donorbox appeared first on Nonprofit Blog.

Practice 116
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Fundraising on Social Media: How to Drive People to Your Donation Form

Qgiv

According to our research report, Navigating the Unknown: Findings to Future-Proof your Fundraising , social media posts were the number one drivers of charitable gifts in 2020. Pandemic shutdowns in 2020 made social media usage increase drastically! For many nonprofit supporters, sites like Facebook and Instagram were the first place they’d go to learn how their favorite nonprofits were doing.

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Donor Engagement Guide: 8 Key Steps to Better Retain and Engage Donors

Are your donors your biggest fans, or are you lacking donor loyalty? The truth is, your donors have expectations of what their relationship with your organization should look like. This ebook will help you learn how to live up to those expectations!

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What to Expect When Pivoting to Digital

NonProfit PRO

Publishing business models have had no choice but to evolve over the last year. If you've found yourself focused more than ever on digital for one reason or another, here's what you can expect in the transition.

Digital 246
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How Technology Helped Zero to Three + Harold Grinspoon Foundation Through A Crisis

Cloud 4 Good

During the recent 2021 Nonprofit Technology Conference, Cloud for Good Founder and CEO Tal Frankfurt met virtually with two pioneering leaders utilizing Salesforce to innovate in the nonprofit space during COVID-19: Zero to Three Chief Technology Officer Edima Elinewinga and Harold Grinspoon Foundation Chief Information Officer Eric Jordan. This in-depth roundtable discussion focused on how these organizations have navigated the tectonic technological terrain created by the global pandemic, and

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501 C3 Vs 501C4 : Key Differences and Insights for Nonprofits

Donorbox

You have an issue you feel passionately about. You’ve identified an unmet need and determined an organizational solution. You have created your mission statement and recruited others who care about this issue to make a commitment to serve on your Board of Directors. You’re now hoping to interview employees and volunteers, as well as raise […].

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The Small Nonprofit Podcast: Collaboration and partnerships with Charmaine Hammond

Charity Village

How can I close that sponsorship deal? This is the question that keeps many fundraisers and executive directors up at night. On today’s episode, Charmaine Hammond, partnership development expert at Raise a Dream, shares with us an easy-to-follow, 7-step framework for building long-lasting partnerships. Myths that Charmaine wants us to leave behind You have to […].

Podcast 105
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Nonprofit Technology Adoption: Why It Matters and How to Be Successful

Organizations like yours are increasingly realizing that technology adoption is only as good as the technology you choose. Statistics from a 2014 NTEN study show that seriously investing resources in training for your staff corresponds to higher adoption and ultimately technology effectiveness. In this report, we’ll give you a high-level overview of how to get your organization in shape for technology adoption and best practices for facilitating this critical process.

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The NonProfit Voice Ep 42: Using Tech to Boost Crowdfunding

NonProfit PRO

In this episode of The NonProfit Voice, Nhu Te, editor-in-chief of NonProfit PRO, is joined by David Neeman, founder and chairman of The Loyalty Foundation, along with Whit and Colin Hunter of Betterworld.

Voice 225
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Motion vs. Action

The Sponsorship Collective

If I asked you what motion is, you’d of course have a definition for me, right? But I don’t mean motion in terms of getting up out of your seat and doing something, but rather, motion in business. You know, stacking up your calendar with tasks and projects. When you achieve each task, you can […]. The post Motion vs. Action appeared first on The Sponsorship Collective.

Action 105
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7 Tips for Marketing to Gen Z

Whole Whale

Millennials used to be the buzz-word, target audience we all aimed to reach. Now, Generation Z is taking center stage and are perceived to be the most philanthropic generation to date. Gen Z grew up with the internet and has much more exposure to social causes and advertising. Thus, they are much more engaged and willing to support organizations creating change in the world, but they can’t be reached like older generations – marketing to Gen Z will require a different approach.

Marketing 105
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Nonprofits regained nearly 81,000 jobs in March, but still face a long road to full recovery

Candid

Reprinted from the Johns Hopkins Center for Civil Society Studies. In our continuing effort to track the ongoing impact of the coronavirus pandemic on nonprofit employment, this report documents our estimates of COVID-induced nonprofit job losses through March 2021, as reflected in the March BLS Employment Situation Report. BLS data showed strong overall growth of 916,000 private, non-farm jobs nationwide during March 2021, reflecting the accelerated pace of re-openings in several states.

Job 105
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Achieving Organizational Transformation: Pathways to Success

Association executives—and hopefully their boards—know that they are facing perilous times. Driven by the pace of cultural and technological change, they are experiencing major disruptions in the traditional business models that used to guide organizational growth strategies.orgSource offers a straightforward approach to navigating these changes and readying your organization for growth.