Sat.May 22, 2010 - Fri.May 28, 2010

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Which Company is the Most Socially Responsible and Generous to Nonprofits: Facebook? Twitter? YouTube? LinkedIn? MySpace? Flickr? Google?

Nonprofit Tech for Good

Nonprofits and their adoption of social media has created an interesting, albeit interdependent relationship with large companies like Google, Facebook, MySpace, Twitter, YouTube, and Flickr. Nonprofits use the sites to build their online brand and supporter base, and the companies in turn then benefit from having tens of thousands respectable, well-known nonprofits promoting their sites and tools to millions of supporters (a.k.a. potential consumers).

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Get your nonprofit marketing questions answered!

Amy Sample Ward

I’m really excited for my friend and colleague, Kivi Leroux Miller for her new book The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause. I’m even more excited to say that this blog will be part of her virtual book tour in June! There will be an interview with Kivi posted on the blog on June 24th – but it’s going to be with your questions!

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Make Your Own Infographic

Wild Apricot

Infographics are to data what storytelling is to an annual report: a more engaging way to help bring attention and understanding to your nonprofit’s cause. Let’s take a closer look at these visual representations of data and ideas, along with great resources to help you get started on making your own infographic.( read more ). Tags: Non-profit technology nptech Non-profit Communications images application.

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Social Network Sites Dominate Web Visitor Results

NCE Social Media

According to Google’s ad planner , social network sites now account for more than 50% of all unique website visitors. This list, which is based on April 2010 data, “excludes adult sites, ad networks, domains that don’t have publicly visible content or don’t load properly, and certain Google sites.&# The certain Google sites that were excluded were Google.com and Youtube.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Why Nonprofits Should Sync Their Twitter and MySpace Accounts

Nonprofit Tech for Good

Thousands of nonprofits haven’t logged into their MySpace profiles in months, or even a year or more. The majority have moved on to Facebook and Twitter. That said, MySpace is not dead. Traffic has definitely sloooowed, but the site still has 57 million monthly visitors in the United States ( as of December 2009 ). They just don’t tend to be the same folks that regularly visit Facebook and Twitter.

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Notes from Webinar: Social Media for Organizations

Amy Sample Ward

Earlier this month, I had the great pleasure and honor to lead a webinar with Lori Jacobwith ’s community. It was an introduction to social media, especially focused on what organizations (regardless of size) can start doing today. I had a bit of fun with it, especially with the pictures on the slides, by using a party metaphor: Social Media for Organizations: Enjoy Your Own Party!

More Trending

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Actionable Listening: Learning from Watching Other Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

Actionable listening on social media channels means transforming a “river of noise&# into insights that are actionable. That is, you gain insight, can make a decision, or do something. Listening can help your organization craft conversation starters , figure out how to best start engaging , identify social content that you can incorporate into your content strategy , identify potential brand ambassadors , or address a potential crisis early in the game.

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It's a Small World After All: How to Use Niche Social Networks to Spread Your Message

NTEN

Danielle Brigida, National Wildlife Federation , Peggy Duvette, WiserEarth and Manny Hernandez, Diabetes Hands Foundation. For a nonprofit organization, finding passionate people who are receptive to your message is the difference between getting your message heard and having it fall on deaf ears. Niche networks are smaller, more specific networks that can provide you with targeted, passionate audiences ready and waiting to hear what you have to say.

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Reviewing Tweetnotes from The Extraordinaries

Amy Sample Ward

Tweetnotes is one of the newest tools from The Extraordinaries. Between SXSWi and 10NTC, I’ve now used it a handful of times and do really like it. I also think it can be better! You can see the embeded versions of the tool on my blog here and here , or you can see examples on the original site for the SXSWi session, Net2 Open Space session, Community Building session, or the Online Campaigning session.

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Portrait of a Volunteer: Infographic

Wild Apricot

This action-packed infographic from the Pepsi Refresh Project presents a picture of the “typical” volunteer. Could your non profit create a similar volunteer or member profile, to help guide your own recruitment and retention programs? ( read more ). Tags: nptech Volunteers Non-profit Communications demographics.

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How to Design a Seamless & Personalized Digital Donor Journey

Speaker: Tim Sarrantonio

The average nonprofit uses five or more different software platforms to create their donor’s journey, making the experience clunky and disjointed. If you want to design a magical online giving experience for donors, making their journey as seamless as possible is key. In this webinar with expert Tim Sarrantonio, you’ll learn the fundamental steps to create an immersive and personalized online giving experience for your donors.

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What’s the ROI of Online Voting and Fundraising Contests?

Beth's Blog: How Nonprofits Can Use Social Media

Source: Extreme Foods. For the third and final Conversational Case Study on America’s Giving Challenge from Allison Fine and I, we pose a question rather than answer one: Is there a “special sauce” for successful participation in online fundraising contests ? The post summarizes the strategies used by contest winners. I wonder if the secret sauce is to do a cost/benefit analysis before you start preparing your favorite social media sauce?

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Small Organizations and Social Media: It's What You DON'T Do That Matters

NTEN

Last week, I had the good fortune to speak with some great organizations doing historic preservation work in the Western United States. By and large, these are small organizations that frequently rely on volunteers and working boards to fill all roles the organization needs to staff. So, after a presentation on marketing and social media, I was not surprised to hear a common question: "We're a small organization, so we can't do it all.

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Eating an elephant one bite at a time

Get Fully Funded

After being on a 6-day vacation, I’ve returned to find my inbox pretty full. I’m a bit overwhelmed at the thought of wading through all those messages. Sound familiar? We all get overwhelmed from time to time. I thought I’d share with you how I handle it when I have way too much to do. My strategy is to go through my inbox and prioritize things. 1.

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Best of Association Jam: Association Links for May 2010

Wild Apricot

Blog posts and articles on Fundraising, Membership, and Social Media topped the active topics at AssociationJam.org this month, in terms of the numbers of submissions, views and reader votes. Here are the most popular links for May 2010 in each “AJam” category – Membership, Events, Leadership, Volunteers, Fundraising, Social Media, Technology, Other, and Fun: Membership What Would Reverse Innovation Look Like in Your Not-for-Profit?

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Nonprofits Are Leveraging the Cloud, but Does It Have to Be So Complex?

Effectively managing cloud technology is getting more complex. From cybersecurity concerns, vendor lock-in, cost increases, or lack of transparency on costs, it can quickly get out of control. Knowing what you can control and finding a platform that’s built with nonprofits in mind is key.

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Will the Portable Social Graph Eventually Replace Facebook?

Care2

When Facebook launched their Open Graph API last month they thought they had revolutionized their platform. They certainly did not expect some of its own users to organize international boycotts like Quit Facebook Day or petitions by some of the largest grassroots organizations like MoveOn and the ACLU. But Facebook crossed a privacy line again and has infuriated some of its most passionate users.

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Facebook Privacy Changes: Are You Getting What You Asked For?

NTEN

It's been exciting to see so many conversations about privacy take place since Facebook announced that it would change the privacy settings we'd all finally figured out. At NTEN, we think the line between public and private is fascinating: witness our upcoming event, The Evolution of Privacy and the Social Web. In fact, it seems that the debate got so loud, Facebook had no choice but to act.

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Consider a Laptop Instead of a Desktop

Tech Soup

Climate Savers Computing reports that laptops typically consume less power than desktops and are usually powerful enough for most users. This is backed up by research performed by the Lawrence Berkeley National Laboratory. The average desktop consumed 74 watts while on, but idle, where as the average notebook consumed only 29 1/2 watts, while on and fully charged and only 44 watts while charging.

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Is A Vegetarian/Vegan Middle Way "Good" Enough?

Have Fun - Do Good

Last fall, after watching Food Inc. , and reading The Kind Diet and Eating Animals , I began reducing the amount of animal products I eat substantially. By January, or February I was practically vegan, until I started craving cheese, eggs, and fish. Now I eat them here and there, especially when I go to someone's house, or out to a restaurant, and I don't feel like making a big fuss by asking for something special, or if I'm really hungry and the vegetarian/vegan option is lame (e.g. a plate of

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Nonprofit Technology Kick Start: Free World Class Board Meeting Software

Looking for cost reductions for your nonprofit? Why not consider modernizing with a digital board management system that's designed to work with remote meetings, with immediate cost reductions if you still distribute paper packets to members? Get going in less than an hour on a fully hosted cloud solution built on the latest technology that runs on any device - from desktops to tablets and smartphones - without any installation.

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Will Open Source Social Networks Eventually Replace Facebook?

Care2

When Facebook launched their Open Graph API last month they thought they had revolutionized their platform. They certainly did not expect some of its own users to organize international boycotts like Quit Facebook Day or petitions by some of the largest grassroots organizations like MoveOn and the ACLU. But Facebook crossed a privacy line again and has infuriated some of its most passionate users.

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Forget the Tech, Let’s Talk Mission

NTEN

John Merritt, YMCA of San Diego County and Steve Heye, YMCA of Metropolitan Chicago. There is often a powerful disconnect between the objectives of technologists and the direction of an organization's leadership team. Perhaps one of the most challenging questions a nonprofit can ask is, "What should our org's commitment to the use and leverage of technology actually be?

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Free Webinar on June 3: Successful Event Promotion with Social Media

Tech Soup

Online event promotion sites can enable you to reach a much larger audience for practically nothing. These sites can be excellent traffic drivers to your site and enhance your search engine optimization to boot! Combine online event sites with social media and you've got more traffic, better visibility for your event, AND you can channel the energy of your friends, followers, and volunteers through social media sites to help get the word out!

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Get a Fundraising Makeover

Get Fully Funded

I remember early in my fundraising career that I stumbled. A lot. I was figuring things out as I went and I made a lot of mistakes. It would have been nice to have someone to show me what to do. I had a couple of wonderful mentors, but they helped me with specific areas of fundraising and not the whole picture. Now as a coach/consultant, I love showing my clients the whole picture and walking beside them through each step.

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Donor Engagement Guide: 8 Key Steps to Better Retain and Engage Donors

Are your donors your biggest fans, or are you lacking donor loyalty? The truth is, your donors have expectations of what their relationship with your organization should look like. This ebook will help you learn how to live up to those expectations!

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Show Me the Money: Download the Presentation

Care2

If you missed yesterday's webinar, Show Me the Money, The Next Generation of American Giving with Vinay Bhagat, Founder and Chief Strategy Officer of Convio, Steven DelVecchio, Senior Director, Direct Response at AARP/AARP Foundation, Milo Sybrant, Managing Director of New Media at Amnesty International USA, and Jocelyn Harmon, Director of Nonprofit Services at Care2, you missed out on some great donor data.

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And Now for a Save the Internet Update

NTEN

Photo: The Public Record. A couple of weeks ago, you may have received an email from me asking you to help us Save the Internet. Over 1,000 organizations have responded to date, signing on to a letter to the FCC , asking the Chairman to protect the Internet for the nonprofit sector and the work we do. Thanks to you, the FCC is getting behind just what we asked for: regulating the Internet in the same way that telephone service is, ensuring that providers treat all content equally. .

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Prizes for Paperless Fundraising

Tech Soup

Have you successfully moved from paper-based direct mail fundraising to digital tools (email, websites, video, social media, widgets, and/or mobile)? Want to gloat about your successes and possibly make some (more) money as well? The Paperless Choice Challenge is rewarding successful, creative, replicable campaigns that use electronic fundraising tools by giving away eight prizes totalling over $20,000.

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Vegetarian Home Cookin' Photo Album

Have Fun - Do Good

If you are my Facebook pal , you know that I love cooking, and get a kick out of posting photos of the vegetarian and vegan dishes I make on my Facebook profile. I recently created a Home Cookin' photo album on Flickr for people who aren't on Facebook, but wanted to see the photos too. A number of people have asked me lately for tips on how to cook more vegetarian and vegan meals, so I thought I'd post the Flickr slideshow up here.

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Nonprofit Technology Adoption: Why It Matters and How to Be Successful

Organizations like yours are increasingly realizing that technology adoption is only as good as the technology you choose. Statistics from a 2014 NTEN study show that seriously investing resources in training for your staff corresponds to higher adoption and ultimately technology effectiveness. In this report, we’ll give you a high-level overview of how to get your organization in shape for technology adoption and best practices for facilitating this critical process.

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Size Matters

Care2

This cartoon is by Courtney Gibbons. I know. It’s crude. But at least I’ve got your attention. At Care2 , we spend our days helping nonprofits of all stripes grow their email lists so that they can acquire new members, donors and advocacy supporters. At the risk of stating the obvious, I thought it might be worthwhile to explain the raison d’être behind our dogged pursuit.

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Things We Like (May 2010)

NTEN

A monthly roundup of our favorite nonprofit tech resources. So, yeah, Facebook was in the news a little. Do you think it's part of their outreach strategy to ignite privacy brouhahas every now and again? It's working. Here are some links: If you're concerned how many people might find that one picture through Google -- you know the one we're talking about -- you need this handy tool from ReclaimPrivacy.org to help you lock down your settings.

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NGO Connection Day in Silicon Valley

Tech Soup

After having attended four NGO Connection days in Southeast Asia in previous weeks, I had the chance to attend the NGO Connection Day hosted last Monday at the Microsoft Technology Center in Mountain View, California in the heart of Silicon Valley. About 150 people attended the first event of its kind in the San Francisco Bay Area (many of whom also used the free shuttle service from TechSoup offices, saving time, fuel, and the environment!).

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Guest Post: A Tale of Two University Museums

Museum 2.0

This guest post was written by Margaret Middleton , a Bay Area-based exhibit developer and fabricator. Margaret shared these thoughts about "museums for use" on her blog , and I asked her to adapt a version for the Museum 2.0 audience. Should a museum be a destination or a place for everyday use? Nina Simon posed this provocative question at a recent presentation , and it got me thinking about the differences between museum "users" and "visitors.

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Achieving Organizational Transformation: Pathways to Success

Association executives—and hopefully their boards—know that they are facing perilous times. Driven by the pace of cultural and technological change, they are experiencing major disruptions in the traditional business models that used to guide organizational growth strategies.orgSource offers a straightforward approach to navigating these changes and readying your organization for growth.