May, 2021

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From Problem Child to Genius—Energizing Chapters

.orgSource

The smiles are back! Yesterday the CDC announced that anyone who is fully vaccinated need not wear a mask in most circumstances. But wait. The comments on my Facebook page tell an interesting story. Everyone isn’t jumping on Open Table or heading to the movies. Some of us are quite happy, thank you very much, […]. The post From Problem Child to Genius—Energizing Chapters appeared first on.orgSource.

Chapter 419
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What You Really Need When Changing Your AMS

Association Analytics

When moving homes, you get rid of things you no longer need. When changing your AMS, you should also take time to determine what you really need to bring or else you could find yourself drowning in an unnecessary pile of (data) boxes. In an attempt to provide a seamless member experience and aggregate all member data in one place, associations have been working with technology partners to perform system integrations through single sign-on, pushing all of their transaction data back into the AMS.

Change 321
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The Importance of Following Trends

NonProfit PRO

Several things are certain in 2021 thus far. The year 2020 is behind us and 2021 is transitioning to a new normal. Let us see how this year plays out for the nonprofit sector. Examine where you are so far this year and where you expect to finish in 2021. Focus on what you can control. Prepare for unpredictable.

Trend 306
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2 Email Templates to Soft Launch Your Nonprofit’s Fundraising Campaign

Nonprofit Tech for Good

By Audrey Phillips , a customer success manager at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. A fundraising campaign soft launch—the release of your campaign to a limited audience prior to the general public—allows your organization to establish early momentum on your campaign.

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Nonprofit Technology Adoption: Why It Matters and How to Be Successful

Organizations like yours are increasingly realizing that technology adoption is only as good as the technology you choose. Statistics from a 2014 NTEN study show that seriously investing resources in training for your staff corresponds to higher adoption and ultimately technology effectiveness. In this report, we’ll give you a high-level overview of how to get your organization in shape for technology adoption and best practices for facilitating this critical process.

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Content is King: Key Steps to Creating an Engaging Content Calendar

Association TV

When deciding to incorporate video into your content strategy, most associations approach the idea with a departmental and transactional mindset: Member services needs a member testimonial for a new product offering. Events needs a sizzle reel for the annual conference. Education needs a save-the-date for a seminar they are holding.

Content 259

More Trending

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Maximize the Marriage of Marketing and Technology by Understanding Trends

.orgSource

When marketing got hitched to technology and changed its name to MarTech, their relationship caught fire. That marriage is making an indelible impact on the way associations operate and their ability to engage with members. The MarTech stack, or the digital platforms that professionals use to understand and reach their audiences, is changing so fast […].

Trend 416
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Don't Let Association Data Myths Hold Back Your Analytics

Association Analytics

The three most common myths that hold associations back from getting started on their analytics journey are data cleanliness, data governance and data strategy. Most think that these steps must come before data analysis, when, in fact, they can be developed together, step-by-step. In an article recently published in ASAE's Associations Now , our senior director of managed services, Emilio Arocho, discusses this topic, explains why these myths hold back progress and shares ways they can be easily

Analytics 260
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5 Guidelines to Keep Virtual Meetings on Track, Inclusive and Engaging

NonProfit PRO

Collaborative technology is incredible. It can empower people across locations to share their individual ideas and build on others’ ideas. The whole can be greater than the sum of the parts.

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9 Ways to Use Text Messaging for Your Virtual Fundraising Event

Nonprofit Tech for Good

By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. Text messaging remains a surefire way to get more eyes on your communications. In fact, over 95% of text messages are read within 3 minutes of delivery. By harnessing the convenience of the mobile phones donors use daily, you can transform your virtual fundraising events into engaging, revenue-boosting opportunities.

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Achieving Organizational Transformation: Pathways to Success

Association executives—and hopefully their boards—know that they are facing perilous times. Driven by the pace of cultural and technological change, they are experiencing major disruptions in the traditional business models that used to guide organizational growth strategies.orgSource offers a straightforward approach to navigating these changes and readying your organization for growth.

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What’s New in WordPress: Top Plug-ins for 2021

Byte Technology

The latest version of WordPress is out and like previous WordPress releases, the newest version includes a variety of Block Editors. These new options improve the editing experience for you. Ideally, you will have already updated your website and have the Gutenberg plugin installed. The Block Editor is essential; however, not all of its elements are.

WordPress 195
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25 Online Fundraising Ideas Perfect for Any Cause (Social Distancing Approved!)

Wild Apricot

Wondering how to raise funds now that we can’t leave our houses? You’re not alone. COVID-19 has completely changed the landscape of fundraising, and the foolproof methods nonprofit professionals have always relied on are now out of the.

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A Publishing Strategy Makes Content Magic

.orgSource

What magic will– Define your association as the go-to source for education and career development? Engage members to click, like, share, download, purchase, and participate? Generate revenue, increase recognition, and build reputation? It’s a tall order, but no wands or capes are involved. A publishing strategy that unifies mission and messaging to deliver the information […].

Content 398
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Is Privacy for Everyone (Including Donors) Dead?

Bloomerang

“I’m increasingly inclined to think that there should be some regulatory oversight, maybe at the national and international level, just to make sure that we don’t do something very foolish. I mean with artificial intelligence we’re summoning the demon.” – Elon Musk. We do not know the full power of artificial intelligence (AI) yet. Further, I don’t think we fully understand what the future holds for us concerning AI.

Donor 138
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The Denan Project - Leveraging WhatsApp for Good

As part of building a new supporter journey (from making a one-time donation to becoming a sustaining supporter), The Denan Project set out to shorten the time between the first donation and the recurring donations.

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How to Write Power Stories, Part 2

NonProfit PRO

Our stories have to engage readers on such a powerful emotional level that when we transition from them to the ask, readers feel compelled to take an action or make a gift. Like a still-life painting or a well-written haiku, archetypal images set a scene for readers in just a few words.

Story 278
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Top 10 Job Websites for Nonprofit Professionals Worldwide

Nonprofit Tech for Good

The COVID-19 pandemic transformed the nonprofit sector. Millions lost their jobs, but a rebound is in the works and those workers who “ sheltered in job ” while they waited out the pandemic, are now considering looking for new employment. It could be an excellent time to secure new employment or upgrade to a new position with more income and workplace flexibility.

Nonprofit 248
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UNICEF Shares How You Can Support India Today Amidst the COVID-19 Surge

Saleforce Nonprofit

By: Richard Beighton, Chief of Resource Mobilization and Partnerships, UNICEF India. India has become the first country to report more than 400,000 new coronavirus cases in a single day. Although as a percentage of total population this is much lower than many other countries, a devastating second wave of COVID-19 is surging, and the country is facing acute shortages of medical oxygen and hospital beds.

India 136
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Corporate Sponsorships 101: Everything You Need to Know

Wild Apricot

Individual giving makes up a large portion of funding for many nonprofits. While these donors are vital to your organization, many of these supporters may need to pause or shift their donations when difficult economic times hit. This is one reason.

Donor 148
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Become the Association Your Members Want

As the pandemic advanced, we were keenly aware of the apprehension and pain throughout our community. Clients and colleagues contacted us with questions about managing revenue shortfall, introducing new technology, and preparing for changing membership patterns. When we seek input on critical issues, members of.orgCommunity, our networking and education organization, are an invaluable resource.

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Finding Stability in the ContinuousNext

.orgSource

Remember the good old days? Once every three years, you gathered the board and staff in a conference room with baked goods, a lot of caffeine, and a facilitator. They produced what was euphemistically called a strategic plan. Often this document had more in common with a laundry list than strategy. I hope that total […]. The post Finding Stability in the ContinuousNext appeared first on.orgSource.

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Post-Pandemic: Rebuilding Your Volunteer and Financial Base

Bloomerang

Now as the vaccine rolls out across cities, states, and further afield, we may have that long hoped for normality cresting the horizon. It’s too early to think we are out of the storm completely. But as the Coronavirus appears on the backfoot, it’s a good moment to take stock of the damage it’s done and consider the financial opportunities of volunteer re-engagement and new funding currently available.

Volunteer 137
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Sustainability Matters for Your Nonprofit: Here’s Why

NonProfit PRO

Nonprofits have a special status in our society. Because they're tax-exempt organizations and working in the public's service, it's vital that they operate with complete transparency and lean into social good.

Nonprofit 270
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Accessibility on Social Media

M+R

Read time: 6 minutes. In our ongoing work to assess and improve our practices, M+R has been digging into a more comprehensive approach to developing ethical creative. . For organizations with big missions to make the world a better place, it’s essential that we consider the context in which we are producing creative. Our society is marked by inequities of race, gender, ability, and more—and the content we create can either challenge these inequities or reinforce them.

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The Mother-Led Movement to Save Our Kids’ Climate

Saleforce Nonprofit

By: Devi Thomas, VP of Marketing Communications at Salesforce.org; and Frida Berry Eklund, Founder of Our Kids’ Climate. This Mother’s Day, I find myself pondering how much my kids have actually taught me. Even as a child, I was always drawn to all the great causes out there. But now, as a mom to two boys, my kids have shown me the well-paved path to a lifestyle of accidental activism.

Children 136
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The 10 Best Membership Website Builders in 2021

Wild Apricot

If you’re planning on building a membership website, there are many membership website builders that are easy to use and have lots of features to suit your organization. To help you choose the right one, I spoke to a number of organizations who.

Websites 148
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Five fundraising activities that board members love to lead

Charity Village

Every board of directors is made up of different members with varying skills and levels of experience in fundraising. More often than not, we hear from clients that their board members are rather hands off with their organization’s fundraising activities. So how do we get board members excited and involved in fundraising? In today’s climate, […].

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How to Navigate the Post-COVID Novel Nonprofit Economy

Bloomerang

We are witnessing the rise of a new generation of donors and nonprofit employees. Brian Solis , Global Innovation Evangelist and Digital Anthropologist, calls this Generation Novel, or Gen N. This is an evolution, accelerated by the COVID pandemic and social upheaval, from what he previously called Generation Connected, or Gen C. The digital revolution created hyper-connection.

Nonprofit 137
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What Anti-Maskers Can Teach Nonprofits

NonProfit PRO

For the last two years, I’ve been studying the impact of identity on prosocial behavior; it’s the topic of my doctoral dissertation. This idea informs the fundraising copy that I write for our clients at Turnkey. Last week, I saw an interesting example of how identity influences attitudes.

Nonprofit 264
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4 Reasons to Start Planning Ahead for Giving Tuesday

sgEngage

Whether you’re brand new to nonprofit work or a veteran of the sector, you’re probably aware that GivingTuesday is one of the most important fundraising days of the year for many nonprofits. In fact, an incredible $2.47 billion was donated to nonprofits on GivingTuesday in 2020. Because of this major fundraising potential, it’s never too early to start planning for GivingTuesday.

Giving 122
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How Salesforce is Powering the COVAX Country Engagement Platform

Saleforce Nonprofit

By: Cyril Treacy, VP, Industry Advisors & COE at Salesforce. Even five months after the first COVID-19 vaccine was administered, worldwide vaccination efforts remain a constant news topic, especially in the face of new infection waves that are currently surging in India and other countries. Our hearts and minds go out to India and its people in this terrible acute crisis phase.

Platform 124
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The Ultimate Guide to Donation Website Builders for Your Nonprofit

Wild Apricot

So your nonprofit has been taking off, and you realize you’ve gotten big enough that it’s time to build a donation website. Exciting, right? Objectively, yes. But the idea of building a website can seem daunting depending on your experience.

Donation 147
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What Can Salesforce Do for Education?

Cloud 4 Good

Salesforce technology is the engine of innovation for over 150K companies across industries and sectors. For the education space, specifically, Salesforce has revolutionized the way campuses are connected through their technology. This revolution has provid ed institutions with a 360 degree view of their faculty, students , parents, alumni , and donors , which has helped usher in a new era of virtual learning, remote instruction, and digital engagement.

Education 121