July, 2020

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How Water.org Adapted Their Social Media Content Strategy in Response to COVID-19

Nonprofit Tech for Good

By Moree Lambeth , Senior Content Creator at Water.org. The COVID-19 pandemic has fundamentally changed the way organizations execute their social media plans. Posting without a mindfulness of the trending topics and conversations can cause organizations to appear insensitive and tone-deaf. The current social media environment has caused non-profit marketers to re-evaluate their content aware of the acute conversations being had on every channel, at a global level.

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CASE Leverages Acumen to Identify Opportunities to Improve Retention and Recruitment

Association Analytics

The Council for Advancement and Support of Education (CASE) selected Acumen as their business intelligence platform to gain more insight into members’ needs. CASE is the global non-profit association dedicated to educational advancement—alumni relations, communications, development, marketing, and advancement services—who share the goal of championing education to transform lives and society.

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Nonprofit Financial Planning: How to Create a Blueprint for Sustainability

Wild Apricot

Proper financial planning and establishing sound accounting practices for your nonprofit are key to remaining sustainable. Here's how you can get started!

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Crisis Center of Tampa Bay

VisionLink

Visionlink is pleased to begin supporting the work of Crisis Center of Tampa Bay. This incredible organization located in Tampa Bay, Florida, provides 24 hour services 365 days a year to community members facing a variety of crisis situations, including sexual assault or abuse, domestic violence, financial distress, substance abuse, medical emergency, suicidal thoughts, or other challenges.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Venmo vs Paypal – which one to choose for nonprofits?

Whole Whale

Credit cards, checks, cash — the typical means of exchanging money are looking at some stiff competition in the world of apps. Venmo is one of many mobile payment services that allow users to link their bank accounts of debit cards and send money to friends, family, and now, nonprofits. As of 2020, Venmo had more than 52 million users and had over $102 billion in payment volume in 2019.

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7 Ways To Stay Motivated

Eric Jacobsen Blog

To learn how to stay motivated, read High-Profit Prospecting , by Mark Hunter. It's a powerful read that includes counter intuitive advice and cutting-edge best practices for sales prospecting in today's business world. Today, I share one of my favorite sections of the book where Hunter describes his seven things motivated people do to stay motivated : Motivated people ignore voices in their lives.

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Best Hybrid Event Platforms

AccelEvents

Hybrid events integrate digital features and virtual elements into an in-person event. However, this type of hybridization only works if you have an event platform that can fully support all of the features your event requires. As the event industry attempts to figure out a “ new normal ,” it is likely that hybrid events will play an increasingly larger role.

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How to Run an Online Auction for Your Nonprofit

Wild Apricot

If your nonprofit has had to cancel your silent auction fundraising event due to COVID-19, you can still run a successful virtual auction online. Here's everything you need to know.

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Beware of sneaky, hidden costs in your next association management system

Nimble AMS

If the price seems too good to be true, it probably is. Here’s how to avoid surprise fees that can be lurking below the surface. Determining how much your next association management software (AMS) system will cost you can be a tricky thing. There are many factors that determine how much you will pay for an AMS. Many of the costs are predictable if you know what to look for.

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How to connect customers with the Google Analytics User Id

Whole Whale

This article might save your Google Analytics developer a ton of time. If you have an email or customer list that engage with your site it can be frustrating to try to figure out how to connect those data with the Google Analytics User Id. Many tools like HubSpot, Marketo, Leadberry, and Salesforce have ways of tracking individual website browsing behavior.

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How to Design a Seamless & Personalized Digital Donor Journey

Speaker: Tim Sarrantonio

The average nonprofit uses five or more different software platforms to create their donor’s journey, making the experience clunky and disjointed. If you want to design a magical online giving experience for donors, making their journey as seamless as possible is key. In this webinar with expert Tim Sarrantonio, you’ll learn the fundamental steps to create an immersive and personalized online giving experience for your donors.

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The Magical Nonprofit Financial Ratio Matrix

Blue Fox

download the full matrix How Do Your Financials Measure Up? Dust off those financial statements and put them to work! Our team at Blue Fox created this Magical Ratio Matrix to help your organization measure its financial health against industry standards. So, how do you measure up? What are the red flags for each ratio? Is your organization in a healthy, sustainable position?

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How Nonprofits Can Use Instagram for Fundraising

Nonprofit Tech for Good

By Kayla Matthews , writer at ProductivityTheory.com – a blog dedicated to helping others better their productivity. Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. The social media platform has more than 1 billion users — beating Twitter, Snapchat, and TikTok — and is especially popular among people aged 18-29.

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What is Simulive and How to Use it for Your Virtual Event

AccelEvents

One of the biggest challenges event planners face when hosting a virtual event is ensuring high levels of audience engagement. Virtual events carry many benefits to event organizers and planners. They provide lower overhead costs which means a greater return on investment and they can be marketing to a wider audience, meaning attendees can be drawn from a global pool.

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37 Free Nonprofit Webinars for August 2020

Wild Apricot

Here are all the free nonprofit webinars happening in August 2020 that the Internet has to offer.

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Nonprofits Are Leveraging the Cloud, but Does It Have to Be So Complex?

Effectively managing cloud technology is getting more complex. From cybersecurity concerns, vendor lock-in, cost increases, or lack of transparency on costs, it can quickly get out of control. Knowing what you can control and finding a platform that’s built with nonprofits in mind is key.

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Boost member retention with artificial intelligence and automation

Nimble AMS

Don’t wait until members leave to try to win them back. Here are two effective ways to keep your association’s members around. Lapsed memberships are not something you want to see. But membership retention is a challenge for many associations. The question is: How will your organization address it? The ideal approach is a proactive one. It’s not about waiting until members are already gone to try to win them back.

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How Advocacy Fits Into Your Nonprofit’s Fundraising Strategy

NonProfit Hub

Nonprofit advocacy campaigns are becoming increasingly popular to help advance the mission of organizations. However, many organizations are under the impression that they must divide their attention between their advocacy campaigns and their fundraising efforts. In this case, many decide to ignore advocacy altogether. . However, they don’t need to be separate entities!

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Your Organizations Technology Needs Are Changing - How to Adapt

Blue Fox

Tech Thoughts From Our CEO, Chantal When I started Blue Fox, I was delighted at the prospect of working from home and running a virtual, tech-based company. My list of pros was something like this: - Yoga pants - No high heels on the daily - Unfettered access to the fridge - A schedule that works for me - Yoga pants But I never imagined that one of the benefits of running a firm like Blue Fox would be that our services would remain operational during a pandemic.

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The Science of Nonprofit Video Engagement: How To Use Emotion to Increase Social Sharing

Nonprofit Tech for Good

By Doug Scott , the founder of Tectonic Video , a leading video agency for nonprofits. He and his team work with nonprofits across the U.S. and around the world to create award-winning videos that drive results. Their work has been featured in The New York Times, NPR, CNN and AdWeek and Doug is a guest lecturer at Stanford University on the power of storytelling for nonprofit organizations.

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Nonprofit Technology Kick Start: Free World Class Board Meeting Software

Looking for cost reductions for your nonprofit? Why not consider modernizing with a digital board management system that's designed to work with remote meetings, with immediate cost reductions if you still distribute paper packets to members? Get going in less than an hour on a fully hosted cloud solution built on the latest technology that runs on any device - from desktops to tablets and smartphones - without any installation.

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How to Create a Virtual Career Fair

AccelEvents

Top companies and institutions often use a career fair to generate and identify employment leads, to screen candidates and to hire applicants. While effective, physical career fairs can be rather limiting. In many cases, the attendees will be from the geographical area around the venue. Similarly, the size and scope of a traditional career fair can be limited by venue capacity and budget.

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Treat it Like a Marriage: Top Tips for a Long and Happy Donor Relationship

Wild Apricot

A great donor relationship is not unlike a happy marriage. Here are some tips for keeping your donors' love alive so they keep coming back!

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3 things your association should know before purchasing a new AMS

Nimble AMS

Price is a big factor in any large purchase. But determining cost can be tricky. Here are three things I would want to know before buying a new association management system. “How much does it cost?”. In my experience working with many associations, as organizations look for their next association management software (AMS) , that’s one of the first questions they ask.

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How to Keep Your Team Motivated Through 2020

NonProfit Hub

The year 2020 has presented some… interesting challenges to say the least. But one of the most prevalent has been staying motivated at work. When you’re home, working in your pajamas and distractions just too close for you to ignore them, you have to think of new ways to be productive. It seems like working remotely is going to be our reality for the rest of 2020 ?

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Donor Engagement Guide: 8 Key Steps to Better Retain and Engage Donors

Are your donors your biggest fans, or are you lacking donor loyalty? The truth is, your donors have expectations of what their relationship with your organization should look like. This ebook will help you learn how to live up to those expectations!

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The Best Six Open-Ended Questions To Ask Your Direct Reports

Eric Jacobsen Blog

To help you bring out the best in your team, you need to get close and understand their skills, abilities, and motivations. So, the authors of the book, Your First Leadership Job , recommend you hold getting-to-know-you conversations with each of your direct reports. Ask these open-ended questions. Let each team member know the purpose of the meeting in advance.

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Cryptocurrency Fundraising: A Beginner’s Guide for Nonprofits

Nonprofit Tech for Good

By Pat Duffy , co-founder of The Giving Block. 1) Should your nonprofit fundraise cryptocurrency? Hundreds of nonprofits now accept cryptocurrency donations. Bitcoin is perhaps the fastest and most tax-efficient way for donors to support nonprofits, but not all nonprofits should accept cryptocurrency. Reasons to accept crypto donations: Simplicity: Crypto is significantly easier than accepting stock donations. .

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How to Leverage Higher Attendance at Virtual Events

AccelEvents

For the United States and much of the world, many elements of ‘normal’ life remain on hold. As we navigate the world during the COVID-19 pandemic, it is hard to imagine what things will look like when we finally emerge on the other side. For the event industry, coronavirus has created a new normal that relies heavily on virtual and hybrid events. These event formats present a number of benefits to event planners.

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How Your Nonprofit Can Succeed with Cause Marketing

Wild Apricot

Wondering how your nonprofit can use cause marketing? Here's everything you need to know about partnering with a business for mutual profit.

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Nonprofit Technology Adoption: Why It Matters and How to Be Successful

Organizations like yours are increasingly realizing that technology adoption is only as good as the technology you choose. Statistics from a 2014 NTEN study show that seriously investing resources in training for your staff corresponds to higher adoption and ultimately technology effectiveness. In this report, we’ll give you a high-level overview of how to get your organization in shape for technology adoption and best practices for facilitating this critical process.

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Keep your staff collaborating (even remotely) with Nimble AMS

Nimble AMS

Help your staff work efficiently, no matter where they’re located. Here’s how associations can use Nimble AMS and Salesforce platform functionality to keep staff working together, even when they’re apart. You’ve probably read a lot lately about moving to a remote workforce. Many companies sent their staff to work from home over the past few months – even if they were not prepared to do so.

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Do’s and Don’ts of Email Marketing During a Crisis

NonProfit Hub

Nonprofit email marketing during a crisis can be a tough task. It becomes a crazy balancing act. Should we send more emails? Should we make it less? It’s hard to tell what the right answer is during such strange times. . We’re making history and living through a crisis. Right now, your email subscribers are being flooded with COVID-19 updates, and they’re probably sick of hearing about “unprecedented times.

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The Art Of Being Indispensable At Work

Eric Jacobsen Blog

Today brings author Bruce Tulgan’s latest book, The Art of Being Indispensable at Work. It’s all about how to win influence, beat overcommitment, and get the right things done in your workplace. Tulgan says that what truly sets “go-to people” apart is how they think and what they do, including: They understand the peculiar mathematics of real influence – doing the right thing for the long term.

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Is Your Nonprofit Half Way to Your 2020 Fundraising Goal$?

Nonprofit Tech for Good

By Christy Smaglio , Instructional Writer at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Raising funds for your cause takes constant dedication and focus, and nothing helps you gain focus better than setting a game plan. Creating measurable goals with actionable items is vital to a fundraising strategy, and just as important is checking in to see how you’re doing.

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Achieving Organizational Transformation: Pathways to Success

Association executives—and hopefully their boards—know that they are facing perilous times. Driven by the pace of cultural and technological change, they are experiencing major disruptions in the traditional business models that used to guide organizational growth strategies.orgSource offers a straightforward approach to navigating these changes and readying your organization for growth.