November, 2012

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HOW TO: Ensure Your Nonprofit’s Facebook Fans See All Your Posts

Nonprofit Tech for Good

Except for a short test in 2009 , your nonprofit’s Facebook Fans have never seen all your posts and as most of us have by now have realized, the percentage that do has gotten significantly smaller over time. The most recent changes to Facebook’s Edgerank has decreased the percentage to 6-9% on the Nonprofit Organizations Facebook Page. Personally, I am not surprised or annoyed much by the changes.

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Unlock Fans While Engaging Supporters Beyond Like, Share and Comment

Amy Sample Ward

The mystery of creating real impact using Facebook has eluded many organizations for years now. There are examples of organizations succeeding with a certain campaign but when the campaign is over, they aren’t sure what to do. There are other examples of organizations finding some tricks and functionality that really help them make connections with supporters, and then Facebook changes the functionality.

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8 Ways You’re Probably Not Thanking Your Donors

NetWits

Nonprofits that effectively thank and regularly communicate with donors will have an easier time retaining them. Here's 8 ways to thank donors online.

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Digital Divide Data: our Partner in Laos

Beneblog: Technology Meets Society

Benetech is a tech social enterprise. While our activities often creates jobs beyond the core high technology jobs around software development and user support, we don't see it as our core competency. When we do something that creates entry level jobs in quantity, we reach out to social enterprise partners who specialize in job creation and training.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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10 Social Media Things I’m Thankful for This Year

NCE Social Media

Coming up on Thanksgiving, I wanted to share a top ten list of things I’m thankful for when it comes to social media. 10. Restricted social media like Path to share with a select group of people. 9. Getting up to the minute news via Twitter. 8. Learning what rhymes with purple from Pinterest. 7. Meeting a co-presenter online and working virtually with her for a year before meeting in real life. 6.

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Lame spams of the day: Fake UPS and FedEx delivery notices

Robert Weiner

My inbox has been polluted by a rash of these this week. They're so badly formatted, it's hard to believe anyone would fall for them. The spammers haven't even tried to make the reply-to address look legit. Some have a sender name from UPS but use the FedEx logo. Like this site , I'm assuming these are malware delivery devices, but don't intend to experiment.

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Telling your Nonprofit's Story through Video

VisionLink

'Last night, a couple of us from the VisionLink team attended another wonderfully informative Tech4Good forum on the power and execution of video storytelling. After watching a few short, low budget videos, it became clear just how effective (and inexpensive) film could be when it comes to spreading your nonprofit''s story and mission. If your organization is thinking that it may be time to pick up a camera and create one of these videos yourself, here are a few tips we learned from last night''

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Why Can’t I Raise Any Money Using Social Media?

NetWits

Tweets can travel faster than the speed of light and Facebook is word-of-mouth on steroids. But can you raise money using social media?

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SocialCoding4Good Going International with Random Hacks of Kindness

Beneblog: Technology Meets Society

It’s a terrific experience to spend a weekend hacking for social good. Knowing that you’re working with literally thousands of others worldwide makes it simply awe-inspiring. That’s why we love Random Hacks of Kindness Global: 2 days + 30 countries + 3000 geeks working on making the world a better, safer place. Its mission is strongly aligned with our own at our SocialCoding4Good project: build awareness of technology serving humanity, engage technical volunteers to contribute their time and tal

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Voting, Elections and Real Time Social Media

NCE Social Media

First, I hope you vote today ! Did you know that Facebook is doing real time tracking of voting today? John Haydon , who is a social media specialist that I have referenced numerous times , has a great brief video showing you what Facebook is up to. After viewing it, think how you can use the demographic information provided by Facebook to better target your audience and to better engage with them.

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How to Design a Seamless & Personalized Digital Donor Journey

Speaker: Tim Sarrantonio

The average nonprofit uses five or more different software platforms to create their donor’s journey, making the experience clunky and disjointed. If you want to design a magical online giving experience for donors, making their journey as seamless as possible is key. In this webinar with expert Tim Sarrantonio, you’ll learn the fundamental steps to create an immersive and personalized online giving experience for your donors.

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Unicef’s Little Bet on Pinboard

Beth's Blog: How Nonprofits Can Use Social Media

Last month, I had the honor of keynoting the Social Good Brasil Conference and one of the other keynote speakers was Peter Sims, author of “ Little Bets: How Breakthrough Ideas Emerge from Small Discoveries.” I will have a full book review coming. One message in the book is not start with a big idea with it all planned out in advance, but to make a methodical series of little bets about what might be a good direction and learning from lots of little failures and from small wins to

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Six Simple Ways Nonprofits Can Increase Their Exposure on Social Media

Nonprofit Tech for Good

Most nonprofits approach social media with the strategy of increasing awareness for their cause by posting and sharing content on their profiles and then when time permits, engaging their fans and followers as they respond to the content posted and shared by the nonprofits. That’s what social media marketing is and the premise upon which all social media strategies are conceived, launched, and maintained.

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Free Non-profit Webinars for December 2012

Wild Apricot

Here's our round-up of free nonprofit webinars scheduled for December 2012. This month’s topics include: e-strategy; perfect phrases for fundraising; nonprofit sustainability; the mobile revolution; engaging supporters with video; and much more.

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It’s not too late! Make Your Year-end Communication Plan Impactful

NetWits

Year-end is fast approaching, but the challenges of turning your strategy into a reality may have only just begun. Additional emails will need to be written, designed, produced – and that’s not even half of it! Safe to say, there’s still plenty left to do.

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Nonprofits Are Leveraging the Cloud, but Does It Have to Be So Complex?

Effectively managing cloud technology is getting more complex. From cybersecurity concerns, vendor lock-in, cost increases, or lack of transparency on costs, it can quickly get out of control. Knowing what you can control and finding a platform that’s built with nonprofits in mind is key.

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Getting Close to a Treaty!

Beneblog: Technology Meets Society

The latest session of the Standing Committee on Copyright and Related Rights (SCCR) at the World Intellectual Property Organization (WIPO) just concluded last week. The session was pretty successful, in that the Committee called for an extraordinary general assembly meeting in December with the aim of calling a diplomatic conference to finalize the Treaty for the Visually Impaired in June 2013.

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Fundraising Fundamentals Key in Tough Times

sgEngage

Reinforcing the need for better donor development and retention are new data from Blackbaud that show a decline in charitable giving overall and only a slight increase in online giving in the three months through September, compared to the same period last year.

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On appealing year end appeals & being pitch-erific

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: November 27th is “ Giving Tuesday ,” and marks the busy season for nonprofits, especially fundraisers and marketers. It is also a time for us to reflect for a moment, say thanks, give back, and donate to our favorite charities. So, over the next few weeks, I will highlighting useful social fundraising resources and clever social good causes as well as featuring several guest posts.

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Free Webinar on January 9! Five Reasons Why Your Nonprofit Should Prioritize the Mobile Web in 2013

Nonprofit Tech for Good

Date: Wednesday, January 9, 2013. Time: 1-1:45pm EST. Cost: Free. How to Register: Sign up ! Presented By: Heather Mansfield. View: All Webinars for Nonprofits. The Mobile Web is often discussed as a future trend that nonprofits have time to prepare for, but the reality is that by the end of 2013, the majority of your supporters and donors will be viewing your website and social media content on mobile devices, such as smartphones and tablets.

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Nonprofit Technology Kick Start: Free World Class Board Meeting Software

Looking for cost reductions for your nonprofit? Why not consider modernizing with a digital board management system that's designed to work with remote meetings, with immediate cost reductions if you still distribute paper packets to members? Get going in less than an hour on a fully hosted cloud solution built on the latest technology that runs on any device - from desktops to tablets and smartphones - without any installation.

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Fresh Ideas for Fundraising Events

Wild Apricot

If your organization is just getting started with fundraising event planning, here are some fresh ideas to ensure your event is effective in raising awareness and funds.

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11 Fascinating Facts About Online Fundraising That Will Inspire You to Action

NetWits

Is your nonprofit raising money on it’s website? I’m guessing the answer is yes.

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Forget Strategy: Develop a Social Media Philosophy

NTEN

Kevin Wolfe. Social Instigator. DonorDrive. With the social landscape feeling more like a tilt-a-whirl than solid ground, it's far better for a non-profit to adopt a social media philosophy than a strategy. Social media changes fast. According to Zac Johnson, Head of Youth Marketing at Children's Miracle Network Hospitals, within a short time the life of a social media channel (from the first time you hear about it to the last time you use it) will be two years.

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5 Qualities that Make a Good Leader in the Social Media Age

Forum One

The book Humanize makes the case for innovating the way we lead and manage our organizations. It suggests that last century’s mechanical models of management have become outdated in today’s more social world, and our challenge now is to create more human organizations that are more open, trustworthy, generative, and courageous. The very same elements that made social media a success.

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Donor Engagement Guide: 8 Key Steps to Better Retain and Engage Donors

Are your donors your biggest fans, or are you lacking donor loyalty? The truth is, your donors have expectations of what their relationship with your organization should look like. This ebook will help you learn how to live up to those expectations!

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Why Your Nonprofit Should Be A Big Listener

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: Last month during one of our book talks for “ Measuring the Networked Nonprofit: Using Data to Change the World , ” at TechSoup Global, Rachel Weidinger from Upwell came up to say hello. Rachel is a long-time “nptech” colleague who is now leading the team at Upwell who is trained to sift through the vast amounts of real-time online conversations and content online to support ocean conservation.

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11 Holiday Gift Programs That Benefit Nonprofits

Nonprofit Tech for Good

November 27, 2012 is the first ever #GivingTuesday. Launched to inspire charitable giving and conscious consumerism throughout the giving season, the 11 nonprofit gift programs listed below are ideal holiday gifts for family members, friends and work colleagues who are committed to social good and would rather you donate and invest in a nonprofit than spend money on another candle, sweater, or bath gift set.

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Disaster Fundraising, Dressing Up That Dog, Serious Questions and More

Wild Apricot

Here are 5 fresh links we've bookmarked on Apricot Jam this week - from tips on fundraising after a disaster, to dressing up boring news to the fate of associations.

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7 Tips for Quick Response During a Time of Need

NetWits

The first days following a disaster like Hurricane Sandy or other emergencies can be crucial for organizations as they reach out to supporters and request help. Here are 7 tips for engaging with your supporters during a time of need.

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Nonprofit Technology Adoption: Why It Matters and How to Be Successful

Organizations like yours are increasingly realizing that technology adoption is only as good as the technology you choose. Statistics from a 2014 NTEN study show that seriously investing resources in training for your staff corresponds to higher adoption and ultimately technology effectiveness. In this report, we’ll give you a high-level overview of how to get your organization in shape for technology adoption and best practices for facilitating this critical process.

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The Multi-Generational Appeal of Gamification in Online Communities

NTEN

Christina G. Smith. Director, Inbound Marketing. YourMembership.com. While gamification has a lot of practical applications for nonprofits, it also has many stereotypes to overcome. Gamification is employed by multiple websites across a variety of industries – LinkedIn, Merriam-Webster, FundingWorks, and Marketo marketing automation software – to name a few.

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A cultural shift within the nonprofit community

ASU Lodestar Center

posted by Brandee Wessel , Director of Development. National Multiple Sclerosis. Society, Arizona Chapter. Gone are the days when nonprofit organizations were able to host a walk, gala, or other fundraising event, and have the entire weekend devoted to their organization. Now, there are often multiple events in the same time period, pulling from a similar pool of donors.

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Reflections from Social Good Brasil and a New Word: PhilanthroTeen!

Beth's Blog: How Nonprofits Can Use Social Media

I’ve just returned from keynoting the first Social Good Brazil conference that took place in Florianapolis, sometimes referred to the “Silicon Valley” of Brasil and where the nonprofit, social good, innovation, and technology community is leading the social change movement. Magic happens when social entrepreneurs, nonprofits leaders, technologists, and young people are brought together for a high energy, creative, and interactive event that exposes everyone to new ideas a

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HOW TO: Upgrade Your Nonprofit’s Pinterest Profile to a Business Account

Nonprofit Tech for Good

On Wednesday, November 14 Pinterest rolled out business accounts for brands and the best news is that there is a new “Institution/Non-profit” category. The new business accounts do not change the design or functionality of your nonprofit’s Pinterest profile, but it will give you access to new tools and case studies for brands as they become available.

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Achieving Organizational Transformation: Pathways to Success

Association executives—and hopefully their boards—know that they are facing perilous times. Driven by the pace of cultural and technological change, they are experiencing major disruptions in the traditional business models that used to guide organizational growth strategies.orgSource offers a straightforward approach to navigating these changes and readying your organization for growth.