December, 2021

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Sharing Knowledge Keeps Associations Strong—Review Newest Survey Results and C-Suite Discussion

.orgSource

Early in my career, I was drawn to the nonprofit world. My attraction centered around the idea of sharing. Competition defines even the friendliest corporate relationships. Associations have a happier orientation to their community. We can learn and grow from each other’s experiences.orgCommunity exists to promote those opportunities. Our C-Suite Circles bring leaders together […].

Knowledge 401
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What Nonprofit Donors Want To See in Your Marketing and Social Media

NonProfit PRO

What's happened is that we live at a time of immense transparency and authenticity because of the way data is consumed. Donors could hold nonprofits and their leaders accountable if they realize something isn't quite right. Therefore, in this time of easy communications, you want to ensure quality and value marketing and social media.

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Instagram Feed Fundraisers: What Nonprofits Need to Know

Nonprofit Tech for Good

Meta has quietly announced that the Facebook Fundraiser functionality is being expanded to Instagram. If your nonprofit is eligible for Instagram Charitable Giving Tools, then your supporters can now create fundraisers for your nonprofit. According to Meta: We’re expanding the set of nonprofits that people can fundraise for on Instagram. In the coming weeks, you’ll now be able to raise money for more than 1.5 million organizations by adding a fundraiser to a post.

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Is Creating Content Actually Expensive or Are People Just Doing It Wrong?

Association TV

Do you find yourself constantly worrying about how your association is going to pay for the videos you need to engage and inform your members? If you’re beginning to think maybe turning off the lights and shutting off the heat at headquarters to conserve cash isn’t such a bad idea after all, I’d like to offer an alternative. ?. Unlock profitable content strategy and avoid being cold, like this guy.

Content 269
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Nonprofit Technology Adoption: Why It Matters and How to Be Successful

Organizations like yours are increasingly realizing that technology adoption is only as good as the technology you choose. Statistics from a 2014 NTEN study show that seriously investing resources in training for your staff corresponds to higher adoption and ultimately technology effectiveness. In this report, we’ll give you a high-level overview of how to get your organization in shape for technology adoption and best practices for facilitating this critical process.

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Top 10 Reasons to Have a Strategic Marketing Plan

Byte Technology

It’s the end of the year. If you are a small business, you’ve no doubt completed your annual budget and hopefully your business plan for the new year. The natural next step is a marketing plan, right? You can do it that way – but ideally you would have your business plan drafted, then your marketing plan drafted, and then your budget. Next, tweak the two plans to match your budget; otherwise it’s the cart before the horse – so to speak.

Marketing 246

More Trending

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The Bright Side of Disruption—.orgCommunity’s 2021 Initiatives

.orgSource

The challenges of 2021 also brought opportunities to learn, grow, and shift perspective.orgCommunity’s goal is to advance this bright side of disruption. The organization, our professional development and networking affiliate, was launched by my business partner Kevin Ordonez and me to help our colleagues solve their toughest problems. Our goal is to connect association […].

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Make Every Fundraising Day Count in December

NonProfit PRO

December is not the time to pull back your energy and efforts. Most people are in the spirit of giving now and you need to tap their brief feeling for total success to occur.

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Why Nonprofits Need to Be Early Explorers of the Metaverse

Nonprofit Tech for Good

The Metaverse is a broad term that encapsulates the next evolution of the internet. It is a digital reality – a cyberspace made up of multiple virtual worlds – that combines components of social media, gaming, virtual reality (VR), augmented reality (AR), cryptocurrencies, and non-fungible tokens (NFTs). The metaverse is being conceptualized and developed as the merging of our physical existence with our digital lives.

Nonprofit 298
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How To Create an Effective Donor Stewardship Program in 8 Simple Steps

Wild Apricot

As a fundraiser, you likely spend much of your time promoting your cause, organizing campaigns, and soliciting new gifts. But what happens after a gift has been made? Is the work over? Far from it. This is where donor stewardship begins. Ideally, you’ll.

Donor 184
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Achieving Organizational Transformation: Pathways to Success

Association executives—and hopefully their boards—know that they are facing perilous times. Driven by the pace of cultural and technological change, they are experiencing major disruptions in the traditional business models that used to guide organizational growth strategies.orgSource offers a straightforward approach to navigating these changes and readying your organization for growth.

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Marshall Fire: Boulder County

VisionLink

We are so saddened by the devastation across Boulder County--and we thank so many of you who have checked in with us. Some 600+ homes and 6,000 acres are expected to be lost as winds, drought, and flames breached the grasslands / suburban boundary yesterday afternoon in the eastern part of our county. We are of course reaching out to local authorities to offer support.

Denver 130
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Elevate Your Next Conference with a Professional Emcee

The MatrixFiles

Want to elevate your next in person or virtual conference? Consider hiring a professional emcee! Rachel Sheerin emceeing the 2021 SQF Unites Conference. We recently hosted the SQF Unites conference for the Safe Quality Food Institute (SQFI) in BeSpeake , our virtual meeting platform. SQFI wanted to elevate their virtual conference and ensure that their attendee journeys were meaningful and intuitive.

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Why use an AMS system in which all clients are on the same version?

Nimble AMS

Software upgrades can be a costly and time-consuming hassle. . When you’re looking for new software to manage your association, consider the se benefits of using an AMS that’s automatically updated. . On this blog, you’ll often see us mention association management software (AMS) in which all clients are using the same version of the product.

System 126
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A Guide to Having a Board Recruitment Strategy

NonProfit PRO

Board recruitment is important as you must find leaders who have the right perspectives that align with your organizational strategies, goals and needs. It is not about recruiting one person. It is about building a diverse group over time that can take your organization to the next level.

Strategy 279
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The Denan Project - Leveraging WhatsApp for Good

As part of building a new supporter journey (from making a one-time donation to becoming a sustaining supporter), The Denan Project set out to shorten the time between the first donation and the recurring donations.

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10 Digital Marketing & Fundraising Trends for Nonprofits in 2022

Nonprofit Tech for Good

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. To purchase the recording, please email your request to Heather Mansfield.

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Membership Card Template: How to Create Membership Cards In 3 Minutes

Wild Apricot

One of the best ways to improve your members’ experience is to provide them with membership cards. Creating them may seem like a fairly straightforward process, but believe it or not, how you design and distribute your membership cards can have.

Template 154
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3 Lessons For Fundraisers From “Die Hard”

Bloomerang

This article contains spoilers for the movie “Die Hard.” . Depending on who you ask (me), “Die Hard” is the best Christmas movie of all time. If you haven’t seen it, I suggest that you stop what you’re doing and make that happen ASAP. . Now that I’ve either made you my best friend or alienated you forever with that statement, let’s get into the lessons I believe all fundraisers can take from this movie !

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Did you miss the day fundraising took a vow of poverty?

Hands on Fundraising

Fundraisers – and fundraising – need to be funded. The pandemic has caused an interesting shake-up: many employers are struggling to find or keep employees. Meanwhile, the nonprofit sector has an unfortunate history of paying poorly – that matches up to a history of short stays for employees. (It always seems like the person who […].

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Become the Association Your Members Want

As the pandemic advanced, we were keenly aware of the apprehension and pain throughout our community. Clients and colleagues contacted us with questions about managing revenue shortfall, introducing new technology, and preparing for changing membership patterns. When we seek input on critical issues, members of.orgCommunity, our networking and education organization, are an invaluable resource.

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How to approach your association’s board for a new tech investment

Nimble AMS

You know it’s time for new association management software (AMS). Now it’s time to get board approval. . Here’s how to make sure your pitch for new tech appeals to individual board member’s roles and concerns. . It’s time for new association management software for your organization. You know it. Others at your association know it. But before you can move ahead in your search, evaluation, purchase, and implementation of new technology, you still need one thing: board approval. .

Tech 121
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Why Being Afraid of Technology Is Not Leadership

NonProfit PRO

Leaders are supposed to be courageous, bold and willing to take risks. But what happens when the risk is in an area where you feel vulnerable? Despite our best efforts to stay current with technology, many leaders still feel suspicious. Here are some reasons why being afraid of technology is not leadership.

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5 Steps to Prepare for a Successful Nonprofit Website Redesign

Nonprofit Tech for Good

You’ve been put in charge of leading the revamp of your organization’s website. A website build or redesign has technical but also design and execution aspects. You’ll need to understand both elements and how they work together, for a successful end product. Additionally, you might face the prospect of rallying stakeholders and staff towards a common vision, goal, and outcome.

Websites 267
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4 Tips for Increasing Engagement Between Virtual Attendees

Wild Apricot

This is a blog post by Christina Tomlinson, VP of Marketing & Events at Pathable. When it comes to successfully hosting a virtual event, one of the biggest hurdles you’ll face is engaging your audience. In fact, according to this survey.

Virtual 150
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Why You Should Reevaluate Your Nonprofit’s Mission Statement

Bloomerang

Does your mission statement impact your fundraising efforts? This should come as no surprise: Research I recently conducted suggests that it does. Even without this research, you’ve likely intuited that an effective mission statement draws supporters and donors in and gets them excited about helping you achieve that mission. . I recently presented two academic research papers as part of my graduate studies.

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The sgENGAGE Podcast Episode 219: Cybersecurity 101

sgEngage

What do you know about cybersecurity? You’re probably aware that it’s a threat, but if you don’t know what cybersecurity threats entail or how to increase your own security, how can you really protect yourself or your organization? Listen in to this bbcon 2021 Virtual excerpt to learn about some of the basics of cybersecurity, including what the risks and threats are, steps you can take to protect yourself, and how to implement policies at the workplace that protect your company.

Podcast 128
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The Smart Nonprofit Book and New Article in Harvard Business Review!

Beth's Blog: How Nonprofits Can Use Social Media

The Smart Nonprofit. I am thrilled to share with you my article in today’s Harvard Business Review , “ How Smart Tech Is Transforming Nonprofits ,” co-authored with Allison Fine. The article highlights some of the themes in our book, The Smart Nonprofit: Staying Human-Centered in an Automated World , coming out in March, 2022. The Smart Nonprofit is a jargon-free roadmap for nonprofit staff, boards, volunteers, and funders on the ways “smart technologies” like artificial intelligence are c

Nonprofit 121
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Why Protecting Donor Data Is No Longer Optional

NonProfit PRO

Data gets compromised and put at risk of being stolen or misused, including by nonprofits who haven't invested in cybersecurity. In short, we've reached a moment where the privacy lights are blinking red, and nonprofits must invest in cybersecurity. Protecting donor data is no longer just something nice to do.

Donor 270
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[DATA] 9 Popular Digital Fundraising Tools and How They Performed in 2021

Nonprofit Tech for Good

The Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. At the core of the project is the Global NGO Technology Survey and the data below is based on the survey responses of 1,576 digital marketers and fundraisers that work in the nonprofit sector worldwide.

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The Ultimate Guide to Year-End Giving

Wild Apricot

The holidays are fast approaching, which means ‘tis the season. for nonprofits to launch their year-end giving campaigns. If you’re feeling overwhelmed, you’ve come to the right place.

Giving 117
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Why You Should Send More End-Of-Year Fundraising Emails Than You Usually Do

Bloomerang

In order to hit your end-of-year fundraising goals, you need to get your asks in front of people when they’re feeling especially generous. And because nonprofits like yours see a significant increase in the number of donations during the last month of the year, that means sending more emails than you normally do. . Further, depending on your organization’s size and constituency and what your supporters may have told you about their communication preferences, you should consider sending more emai

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Cybersecurity Awareness for Canadian Nonprofits and Charities

Charity Village

On February 17, join us for a free webinar to learn about cybersecurity for Canadian nonprofits and charities. Join this free webinar to learn about the different types of cybersecurity threats facing your nonprofit or charity. We’ll cover how to identify these threats, as well as offer some insight into how to protect your organization’s […].

Charity 122
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Salesforce or Microsoft: What’s the right CRM platform for your association management software?

Nimble AMS

More associations are moving to CRM platform-based AMS systems. . Here’s why this approach is important and what you should know about choosing the right solution for your association. In the past few years, there has been a noticeable push by associations to move to an association management software (AMS) built on an enterprise constituent relationship management (CRM) platform.