Mon.Feb 05, 2018

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Direct Mail Is Here to Stay (and How)

Everyaction

(This is the third post in our New Year, New Heights development series. Need to catch up? Click here for practical tips on improving your email program this year and here for an in-depth look at three reporting tools every nonprofit should have to improve their fundraising strategy.). In today’s digital age, it might seem somewhat nostalgic to talk about direct mail.

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Seven Ways To Stay Motivated

Eric Jacobsen Blog

To learn how to stay motivated, read High-Profit Prospecting , by Mark Hunter. It's a powerful read that includes counterintuitive advice and cutting-edge best practices for sales prospecting in today's business world. Today, I share one of my favorite sections of the book where Hunter describes his seven things motivated people do to stay motivated : Motivated people ignore voices in their lives.

professionals

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Introducing Basic Pages on EveryAction

Everyaction

Some nonprofit communications and digital staffers may not have easy access to edit their CMS/website platform, but need to quickly spin up a basic page with information or helpful links for their supporters. We've recently built out Basic Pages on EveryAction to empower users to do just that. Basic Pages are available for all EveryAction packages, and allow users to display content without collecting information from supporters.

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Is it the Best of Times for Nonprofit Fundraising?

Connection Cafe

“It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness …”. Does it seem like the opening lines of Charles Dickens’ Tale of Two Cities sum up the times we’re living in today? We tend to view our lives in terms of superlatives. It’s never been worse… and perhaps it’s never been better. We have more means of communication than ever before, but often don’t even listen to each other.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Usability Tips for a Seamless LMS

Forj

Michael Hartman of Sandstorm Design will be presenting during our February eLearning Thought Leaders Series Webinar ! During this webinar, viewers can expect to learn about how usability testing can help drive a significantly improved user experience for your members. Michael Hartman leads the development team, information architects, user research, and usability studies at Sandstorm Design and is excited to share his expertise on the topic of usability in the association space.

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100-Percent Board Giving

Connection Cafe

Board members are your organization’s advocates, ambassadors and vital volunteers. It’s imperative that your board understands that their participation level sets the tone for community impact. The infamous fundraising expression “give, get or get off,” is a great rule of thumb to help guarantee board giving. It’s not intended to be harsh: non-profits have a limited number of board seats, and it’s important that they are filled with productive members.

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