Donor Retention 101: Master Donor Email Marketing
NonProfit Hub
JULY 21, 2017
So someone just donated to your cause, that’s great! But now what? Email marketing is a great way to meet donors where they’re at and keep them connected. Once someone donates, you have to communicate with them quickly, and often times the quickest thing you can do is send an email. Email marketing is a critical tool in maintaining a good relationship with your donors.
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