Wild Apricot

JULY 24, 2019

With the new recurring donations feature, you can add the option for regular gifts to your forms. Find out what you can do with it, how it can help your organization, and how to start.

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Donation Gift Help Organization 91

Elevation

JULY 24, 2019

When it comes to writing an About Us page for your nonprofit, there are no steadfast rules. However, there are some essential guidelines that must be followed in order to remain consistent with your visitor’s expectations. But where do you even start? The About Us page is essential for the one thing that nonprofits need most: building trust. When visitors stumble upon your site, and your homepage piques their curiosity, they’re not ready to pull out their wallets and head to your donation page.

Guidelines 54

Guidelines Nonprofit Research Donation 54

Eric Jacobsen Blog

JULY 24, 2019

Here's a good definition of the difference between a mission and a vision by leadership book authors George Bradt, Jayme A. Check and Jorge Pedraza: Mission - A mission guides what people do every day. It informs what roles need to exist in the organization. Vision - A vision is the picture of future success. It helps define areas where the organization needs to be best in class and helps keep everyone aware of the essence of the company.

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Classes Picture Awareness Leadership 40

Connection Cafe

JULY 24, 2019

You’ve probably seen it but not realized it: an Airbnb ad that doesn’t show pictures of fun travel destinations. A Nike ad with Colin Kaepernick’s face. A New York Times ad that doesn’t mention the news. Values-based marketing is omnipresent, but often goes without notice. What is values-based marketing? In the corporate world, this is marketing focused on promoting personal beliefs and values over products, which is often also referred to a “purpose marketing.

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Marketing Conservancy Classes Charity 29

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

Donor