Tue.May 18, 2021

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Content is King: Key Steps to Creating an Engaging Content Calendar

Association TV

When deciding to incorporate video into your content strategy, most associations approach the idea with a departmental and transactional mindset: Member services needs a member testimonial for a new product offering. Events needs a sizzle reel for the annual conference. Education needs a save-the-date for a seminar they are holding.

Content 295
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Sustainability Matters for Your Nonprofit: Here’s Why

NonProfit PRO

Nonprofits have a special status in our society. Because they're tax-exempt organizations and working in the public's service, it's vital that they operate with complete transparency and lean into social good.

Public 279
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Are you Covid stressed?

Hands on Fundraising

Am I losing it or am I Covid stressed? I’ve been thinking about this a lot lately, as I fight to remember simple things and stumble over my words. Am I Covid stressed – or something worse? After reading a few articles, Dr. Google says stress. And I bet you’re feeling it, too. But why? […]. The post Are you Covid stressed? appeared first on Hands-On Fundraising.

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The Big Winner in Biden’s Tax Proposal: Nonprofits With Planned Giving Programs

NonProfit PRO

The Biden administration has been pitching the President’s new tax plan as a boon for nonprofits — since it is likely to inspire wealthy Americans to give more of their assets to charity to offset their tax bills.

Proposal 246
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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Using Inkind Donations To Help You Grow Your Nonprofit

Get Fully Funded

The best gift a nonprofit organization can receive is unrestricted cash, but an inkind donation of something your organization needs and would have otherwise purchased is also a high-value gift. For example, if you are raising funds for a much-needed van and someone donates a van that meets your organization’s needs, you can close that campaign and focus your efforts elsewhere.

Donation 116
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What do funders look for in grant proposal budgets?

Candid

Demonstrating credibility is one of the most important factors in a grant proposal. You may be surprised to learn that the budget in your proposal plays an important role in illustrating your organization’s credibility. Many funders look at your budget first, even before they read the narrative of your proposal. In this short video, I share how your proposal budget adds credibility to your application.

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Sustainable Social for Nonprofits with Canva

Achieve

For nonprofits, social media is one of the most effective methods of raising funds and awareness. Not only are social media pages free to have, but you can utilize all the extensive features of each platform to reach people that may have never even heard of your organization. The part that many nonprofits and small businesses get hung up on is content creation!

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Top 5 Tips For Running A Hybrid Fundraising Event For Your Nonprofit

CauseVox

COVID-19 has changed the face of nonprofit fundraising forever. Sure, we may be slowly moving back to in-person events, but spending a year doing everything virtually has opened up possibilities that we can’t forget now that vaccines are here. That’s why in the second half of this year, we’ll see the rise of the hybrid fundraising event: an event which is hosted both in person and virtually.

Tips 90
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TechSoup Is Now a Gold Certified Microsoft Partner — What That Means for You

Tech Soup

We are proud to announce that TechSoup is now a Gold Certified Microsoft Partner in Cloud Productivity and Small and Midmarket Cloud Solutions. TechSoup has been providing free and low-cost access to nonprofits around the world to Microsoft Cloud Solutions for some time now. This has been such important work that we invested considerable time and resources to deepen our knowledge of the solutions.

Advice 87
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Enterprise Analytics Solutions Have Arrived at the Mid-Market

Velir

For over a decade, businesses have been told to " be more data-driven." They’ve also heard that "if you can't measure it, you can't improve it," and that " AI is reshaping business." Yet one thing left out of these conversations is the sizable investment needed to follow this advice.

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How to Design a Seamless & Personalized Digital Donor Journey

Speaker: Tim Sarrantonio

The average nonprofit uses five or more different software platforms to create their donor’s journey, making the experience clunky and disjointed. If you want to design a magical online giving experience for donors, making their journey as seamless as possible is key. In this webinar with expert Tim Sarrantonio, you’ll learn the fundamental steps to create an immersive and personalized online giving experience for your donors.

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How Classy Pivoted to Hiring Remote Employees

Classy

This is a guest post by Dina Rulli, the SVP of people operations at Classy. Since its start, Classy had traditionally been a primarily San Diego-based company, and we’d been were proud of it. We loved being a top tech employer in a city that is not always considered a mecca for tech talent. . However, when the pandemic hit and everyone was suddenly working remotely, we were given the opportunity to get creative and rethink our recruiting and people practices.

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Maximize the Google Ad Grant with Keyword Research

NonProfit Hub

Many nonprofits find themselves frustrated after acquiring the Google Ad Grant. They think that by acquiring the Google Ad Grant and creating a few ads, they’ll start spending $10K per month in free advertising and get thousands of website visitors! Then they discover that their ads are only getting a few dozen clicks each month and they are only spending $300 of that $10K per month. .

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5 Tips for Creating Impact with Omnichannel Marketing

Forum One

Your audiences expect a seamless experience across all of your digital ecosystem channels. Whether they are browsing your website content on their desktop or scrolling through your social media posts on their mobile phone, it’s crucial to create continuity across all your marketing touchpoints. This is where a well-orchestrated omnichannel marketing strategy has the potential to have a significant and positive impact on your audience’s overall user experience as well as your organizational goals

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Support Mentoring

Eric Jacobsen Blog

Sports heroes mention their mentors at award ceremonies. Successful business people thank their mentors at career milestone celebrations. Young adults who become accomplished acknowledge their mentors when asked who was influential in their success. Mentoring is indeed powerful. Most managers have been both a mentor and a mentee at some point in their careers.

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Nonprofits Are Leveraging the Cloud, but Does It Have to Be So Complex?

Effectively managing cloud technology is getting more complex. From cybersecurity concerns, vendor lock-in, cost increases, or lack of transparency on costs, it can quickly get out of control. Knowing what you can control and finding a platform that’s built with nonprofits in mind is key.

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What You Need to Know About Video Interviews

Forj

Through the pandemic, everyone is learning to get more and more used to being on video. That being said, it’s no mystery there’s a plethora of video services on the market right now. But the most crucial distinction is in their uses. Each tool has its own time and place. Video interviewing platforms frequently field questions around the benefits of implementing video interviews when you are already using a video chat or video conferencing tool.

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How Salesforce is Powering the COVAX Country Engagement Platform

Saleforce Nonprofit

By: Cyril Treacy, VP, Industry Advisors & COE at Salesforce. Even five months after the first COVID-19 vaccine was administered, worldwide vaccination efforts remain a constant news topic, especially in the face of new infection waves that are currently surging in India and other countries. Our hearts and minds go out to India and its people in this terrible acute crisis phase.

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Managing eLearning Podcast: Episode 1 Summary & Highlights

Forj

On the very first episode of the new Web Courseworks podcast, Managing eLearning , Dr. Jon Aleckson & Matt Harpold introduce Dr. Michael Tatonetti , an expert in educational pricing and the founder of Pricing for Association. They dive deep into the challenges associations face to determine product pricing, as well as Michael’s personal experience working with associations during the pandemic.

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How to Organize a Fundraising Event with Multiple Venues

Qgiv

As we move into a post-COVID world, nonprofits are going to need to be flexible (so it’s good thing you’re pros by now!). Some of your supporters may be ready for in-person events now that they’re vaccinated, while some guests are still going to love the flexibility that comes with virtual events. One way to manage different supporters’ expectations is with various options for participating in your event.

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Nonprofit Technology Kick Start: Free World Class Board Meeting Software

Looking for cost reductions for your nonprofit? Why not consider modernizing with a digital board management system that's designed to work with remote meetings, with immediate cost reductions if you still distribute paper packets to members? Get going in less than an hour on a fully hosted cloud solution built on the latest technology that runs on any device - from desktops to tablets and smartphones - without any installation.

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Nonprofit Communications Plan: How-To Determine Communication Objectives

Bloomerang

Does it ever feel like you’re throwing emails, newsletters, and social media posts at anyone who will listen – but aren’t really sure if your efforts are working or not? This method is sometimes known as “spray-and-pray,” and doesn’t get the communication objectives you want. . You spend hours developing content and materials and then “spray” them everywhere you can think of in hopes that something will land with someone that will result in a new donation or new volunteer.

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Managing eLearning Podcast: Episode 2 Summary & Highlights

Forj

In episode two of the new Web Courseworks podcast, Managing eLearning , Dr. Jon Aleckson & Matt Harpold sit down with Jeffrey Gorton , author of “ The Seven Secrets to Managing Remote Employees ” to discuss the source of inspiration for the book, highlight some of the major themes, and walk through the seven steps. Jeffrey Gorton is a client focused leader and technology enthusiast who gives great insight on how to deal with the current working-from-home phenomenon caused by the pande

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Managing eLearning Podcast: Episode 3 Summary & Highlights

Forj

Non-profits and national associations are moving to the Salesforce ecosystem in large numbers to satisfy customer relationship management and other operational database requirements. The association management system is a non-profits system of record. Matt Harpold and Jon Aleckson interview Mark Patterson of Fíonta to get his perspective on choosing branded systems like Nimble and Fonteva (association management systems built on top of Salesforce) compared to tricking out a native Salesforce ins