Sun.May 03, 2020

article thumbnail

10 Reasons For Embracing Storytelling As A Business Tool

Eric Jacobsen Blog

From Paul Smith's popular book, Lead With A Story , here are the 10 reasons for embracing storytelling as a business tool : Storytelling is simple Storytelling is timeless Stories are demographic-proof Stories are contagious Stories are easier to remember Stories inspire Stories appeal to all types of learners Stories fit better where most of the learning happens in the workplace Stories put the listener in a mental learning mode Telling stories shows respect for the audience Smith goes on to sa