Mon.Nov 21, 2022

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How Affinity-Based Fundraising Is Changing Everything

NonProfit PRO

Everyone knows the two main things to consider when fundraising are numbers and intent. But there’s a crucial third leg to fundraising, and that’s affinity. Instead of looking at broad-strokes behaviors, like recent purchases, affinity considers the underlying profile and motivations of donors.

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‘Tis the Season for Member Retention – On-Demand

Association Analytics

The post ‘Tis the Season for Member Retention – On-Demand appeared first on Association Analytics.

Retention 321
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4 Fallacies of Year-End Giving

NonProfit PRO

As the end of the year approaches and we enter the holiday season, nonprofits ramp up their efforts to encourage people to give back. Yet, there’s no reason why donations should be higher at the end of the year. Here are several reasons why it's a bad idea to use year-end giving as a significant fundraising strategy.

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‘Tis the Season for Member Retention – 12/14/22

Association Analytics

The post ‘Tis the Season for Member Retention – 12/14/22 appeared first on Association Analytics.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Survey: Nearly 1 in 4 American Donors Increased Giving Due to Rising Inflation

NonProfit PRO

Donors with charitable giving budgets gave almost four times more money, on average, in the past 12 months and are two times more likely to give more money over the next 12 months due to rising inflation.

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Five ways to celebrate GivingTuesday 2022 at your association

Nimble AMS

If GivingTuesday wasn’t already on your organization’s radar, it should be. #GivingTuesday is a global generosity movement held every Tuesday after Thanksgiving. O n GivingTuesday 2021, donations totaled $2.7 billion in just the United States. Based on current giving trends, s ome predict # GivingTuesday 2022 will raise a historic $3 billion. Many organizations participate in GivingTuesday to launch end – of – the – year fundraising campaigns.

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Nonprofit Planned Giving: 4 Commonly Asked Questions

Greater Giving

For most nonprofits, donations from individuals make up the largest portion of the funding you bring in every year. Within that category, only a small amount of income comes from a large number of small and mid-sized donors, and the rest comes from a few major donors. While major donors could give to your organization in a number of ways, one of the most useful but most overlooked is planned giving.

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Are We Throwing Millions Away by the Way We Assess Donor Acquisition Results?

Bloomerang

The post Are We Throwing Millions Away by the Way We Assess Donor Acquisition Results? appeared first on Bloomerang.

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An Update on Forum One’s DEIA Approach

Forum One

Forum One’s formal efforts around Diversity, Equity, and Inclusion began about three years ago with the creation of our DEI team. Since then, we have revisited our commitment multiple times, formally addingthe “A” to the acronym to call out and center the importance of accessibility in every aspect of our work, and thought a lot about authenticity , but we haven’t talked a lot about our efforts publicly.

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8 Ways to Use Scout Quest Data for End of Year

M+R

Read time: 4 minutes. Right now, participants from the fall round of our data co-op, Scout Quest, are getting their hands on a bunch of sweet, sweet data, including neat things like which donors and prospects are giving to other nonprofits, how frequently they are giving, and who is taking action for other organizations. The best part? Scout Quest protects supporters’ privacy by using only behavioral data, not personally identifiable info.

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How to Design a Seamless & Personalized Digital Donor Journey

Speaker: Tim Sarrantonio

The average nonprofit uses five or more different software platforms to create their donor’s journey, making the experience clunky and disjointed. If you want to design a magical online giving experience for donors, making their journey as seamless as possible is key. In this webinar with expert Tim Sarrantonio, you’ll learn the fundamental steps to create an immersive and personalized online giving experience for your donors.

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Forum One Wins 7 W³ Awards!?

Forum One

We are so very excited to announce that Forum One has been recognized in nine categories in this year’s W³ Awards competition. The W³ Awards competition honors creative excellence on the web and recognizes the creative and marketing professionals behind award-winning sites, videos, and marketing programs. The W³ Awards are sanctioned and judged by the Academy of Interactive and Visual Arts (AIVA) , an assembly of leading professionals from various disciplines of the visual arts dedicated to embr

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Microsoft Ad Grants: An Overview for Your Nonprofit

Nonprofits Source

Did you know that online giving grew 4.1% over the past year ? This means that online giving has just achieved its sixth consecutive year of growth. Is your digital marketing strategy taking full advantage of this trend? Microsoft’s Ads for Social Impact or the Microsoft Ad Grant is a program available to eligible nonprofits to help transform their digital presence.

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The Ultimate Guide to Promoting Your School’s Giving Day

sgEngage

Blackbaud’s Giving Tuesday Toolkit offers excellent advice for development teams on running a giving day event. It provides checklists, templates, best practices, and strategies that are useful for anyone in fundraising and advancement. It is up to each organization to implement those tactics for a Giving Tuesday campaign or choose another day of the year as their signature day of giving.

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