3 Reasons Why Nonprofits Are Overlooking Planned Giving Opportunities
NonProfit PRO
MARCH 23, 2022
Planned giving is traditionally based on two data points: the donor’s age (55 and older) and capacity (more than $1 million). However, Giving DNA’s Dawn Galasso cited those as the “most terrible predictors of planned giving” from a data perspective.
Let's personalize your content