Why Your Supporter Should Be at the Heart of Everything You Say
NonProfit PRO
AUGUST 12, 2021
As much as we all dislike encounters with me-focused people, we can sometimes slip into the same kind of mindset when talking with our donors in our online and offline fundraising programs. The use of the word, “talking” is deliberate here because your communications should sound like a personal conversation you are having with your donor.
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