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5 More-Important-Than-Ever Digital Marketing Metrics for Nonprofits

Nonprofit Tech for Good

They also have a responsibility to their donors to spend their resources wisely – especially when it comes to things like marketing and communications that often get put on the back burner. Traffic has been called a vanity metric by some, because it is relatively easy to generate new traffic if you are not concerned about the quality.

Metrics 305
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Ways to Increase Donor Loyalty (Tips + Metrics)

Donorbox

Donor loyalty is the ideal all nonprofits are looking for, but our actions often do not encourage it. Donors are loyal to nonprofits they trust and admire, and they show that loyalty in different ways. Nonprofits can inspire more loyalty with greater communication and strategies that target and treat donors and individuals alike.

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4 Financial Metrics to Increase Transparency for Your Nonprofit

sgEngage

Every day, you and your donors are inundated with thousands of pieces of news and bits of information. You want your donors to trust your work, your impact, your stewardship of resources, and your connection to the community, and stand out in a sea of information. It can be tricky to figure out what’s real and who you can trust.

Metrics 101
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8 Donor Metrics to Improve Donor Stewardship & Fundraising

Donorbox

We try out new strategies, connect with new donors, exhaust our fundraising budgets, and whatnot. But what if the secret is just understanding the donor data we already have? In the nonprofit world, finding the key to fundraising success can be tricky.

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Thursday Thoughts: transforming mid-level donors into major donors

EveryAction

One way to meet new major donors is to steward existing donors into upgrading their gifts to your nonprofit organization. We all know it’s generally more efficient to retain an existing donor than to acquire a net new one, but how can busy fundraisers upgrade mid-level donors effectively and efficiently?

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2022 Donor-Advised Fund Report: Grants to Charities Increase 28%, Surpassing $45B for First Time

NonProfit PRO

The 2022 Donor-Advised Fund Report details growth in all key DAF metrics for the 12th consecutive year. The new report also reveals DAF grantmaking to charities around the world grew 60% compared to pre-pandemic 2019 and increased 400% over the past decade.

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What Are Key Event Metrics and Why Do They Matter?

Greater Giving

These key event metrics quantify the success of your events, and can show you how to improve them. Tracking these key event metrics can deliver critical insight into what you’re doing well, and where your events need improvement. So what are those metrics, and what data do you need to track to analyze them? Sponsorship Dollars.

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