Ice Bucket Challenge: Can Other Nonprofits Reproduce It?
Beth's Blog: How Nonprofits Can Use Social Media
AUGUST 26, 2014
Nonprofit insiders are watching and debating how ALS will use the money and the donor retention strategy. And, of course the valid concern of wasting water in a drought. It goes beyond what is known as “ newsjacking ,” to analyze public reaction and also have the agility to strike while the iron is hot. (2)
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