Donor Retention: The Easiest Money You’ll Ever Raise

Connection Cafe

There’s a crisis brewing in the fundraising world. And it’s all about our donors , the ones who are deserting us. Donors can be fickle, and they’re fleeing our organizations in vast numbers these days. Roughly one out of every two donors renewed their gifts last year.

Understanding the Reasons for Nonprofit Donor Churn

Connection Cafe

When nonprofits want to pinpoint where their donors are leaving, they often look at the last thing that happened to their donor as the tipping point that got them to stop donating. Understanding Donor Behavior. Let’s look at: What motivates donors to give to your charity?

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How to Tell Your Donors Where Their Money Is Going

NonProfit Hub

There’s no better way to gain the trust of your donors than by being transparent with them about where their contributions go. If people decide to part with their hard-earned money, they want to know where it ends up. You should also remind donors to keep the bigger picture in mind.

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15 Techniques Used by Top Nonprofits to Boost Donor Acquisition and Online Fundraising Results

Connection Cafe

Online fundraising isn’t a fad. As a matter of fact, online fundraising accounted for seven-percent of total fundraising in 2016. Online fundraising has also proven to be an extremely effective donors acquisition vehicle. 13) Give Donors Something Nice.

The 3 Principles of Fundraising Success: Donor Acquisition, Donor Retention, and Donor Upgrades

Connection Cafe

Jeff is passionate about providing nonprofit organizations straightforward and actionable tips, tricks, and how-tos on fundraising, program management, technology, and performance management that nonprofit organizations can implement immediately in their daily work. .

5 Metrics Fundraisers Need to Know to Retain Their Donors

Connection Cafe

Donor retention is undeniably critical to meet your nonprofit’s revenue goals , but it can be tough to know which efforts result in higher retention levels or upward movement of donors. The 5 retention metrics fundraisers should know are: Donor Attrition Rate.

Raise More Money: Incentive-Based Fundraising 101

NonProfit Hub

Modern nonprofit fundraising is more than writing an appeal letter and waiting for donations to pour in. Of course, fundraising letters are still important and valuable tools, but donors and supporters often need more incentive to support your organization. Fundraising badges.

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Turning Low-dollar Fundraisers Into Money Raising Superstars

NetWits

Register for our Event Fundraising eNewsletter to receive more practical fundraising tips like these in your inbox. Have you ever thought to yourself, “ hummm, I wish I could turn my non-fundraising participants or low-dollar fundraisers into money raising superstars! ”?

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The Great Peer to Peer Fundraising Donor Debate

Connection Cafe

Will peer to peer donors give again? Will they become organization donors? We’ve debated this topic for years and while jury’s still out on what to do with peer to peer fundraising donors; I think it’s time we started making some headway on this topic.

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It’s Me, Your Donor. Are You Listening?| Insights from the $FG Report

Connection Cafe

I was lucky enough to get a preview of the Money for Good 2015 report and it’s full of surprising (and not so surprising) data, insights and recommendations for organizations, funders and vendors. Whether it’s a $25 gift or a $25,000 gift, our donors have to know that they matter.

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How to Make a Donor Profile in 5 Easy Steps

Connection Cafe

Making a donor profile might be something that sounds reserved for larger nonprofit institutions with thousands of donors and prospects, a team of analysists, and a budget with room to spare. What is a Donor Profile ? How is a Donor Profile Used? A Donor Profile Example.

Donor Engagement: Teaching an Old Dog New Tricks

Connection Cafe

This is the overall state of donor engagement these days among many social good organizations. Greg’s passion is evident throughout the interview as he explains the concept of engagement fundraising and why it is so crucial.

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3 Great Ways Your Board Can Get More Involved with Fundraising (Other Than Asking for Money)

Connection Cafe

When you tell board members that you need help with fundraising, many of them automatically think you are telling them they need to go ask their friends and colleagues for money. There are lots of ways that your board members can help your fundraising efforts. . WEBINAR: How to Get Your Board Excited About Fundraising . Remember – fundraising is about building relationships … and that’s where your board members can shine. .

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3 Fundraising Experts Sound off on Donor Retention from the Donors Perspective

Connection Cafe

How do your donors feel about you? Better yet, it seems like a good question to ask your donors once in a while! Average first year donor retention rates of 27% would suggest that donors don’t have the best feelings about the nonprofits they’re supporting.

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How Nonprofits Can Raise Money Using YouTube

Nonprofit Tech for Good

Also, on February 19 in collaboration with Nonprofit Tech for Good, she’ll be presenting a free webinar about how nonprofits can use social media to raise money online. Community fundraisers. 2) Share compelling fundraising videos.

Telling Your Impact Story with Donor Statements

Connection Cafe

This is something highlighted often here on npENGAGE as we think about new ways the landscape of fundraising is changing due to the world becoming smaller and more transparent. Almost every day, we log into our personal online bank accounts to manage money and pay bills.

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[FREE WEBINAR] How Nonprofits Can Raise More Money Through Crowdfunding

Nonprofit Tech for Good

This webinar will walk through the basics of crowdfunding so that your nonprofit can utilize this growing fundraising method to bring in more money for your cause. << View All Upcoming Free Webinars >> Webinar FundraisingDate: April 16, 2019.

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New Study Monitors Dramatically Transforming Donor Behavior

Connection Cafe

To that end, there has been a great focus on communication and stewardship of donors to further increase giving. These things have forced our awareness, not only of the external factors at play but the value of retaining an organization’s best donors.

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15 Techniques Used by Top Nonprofits to Boost Donor Acquisition and Online Fundraising Results

Connection Cafe

Online fundraising isn’t a fad. As a matter of fact, online fundraising accounts for seven-percent of total fundraising and has seen double-digit growth over the past four years. Online fundraising has also proven to be an extremely effective donors acquisition vehicle.

The Donor Insights Fundraisers Can’t Afford to Ignore

Connection Cafe

Each donor has a shared interest in your mission – or you would assume they share an interest if they send you hard-earned money – however otherwise, your donor base can be a varied selection of the general population. Finding the variances and focusing on the most common characteristics is crucial for fundraisers to understand their donor base and shift strategies and communications accordingly. Mostly older donors?

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Fundraising Basics: [Part 3] Build a Donor-Focused Approach

Connection Cafe

We began this Fundraising Basics series by exploring the core principles of fundraising and how your organization can harness them to acquire, retain, and upgrade your donors. In this video we will cover number three; build a donor-focused approach.

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The #1 Way to Raise More Money Through Peer-to-Peer Fundraising Events

NetWits

Register for our Event Fundraising eNewsletter to receive more practical fundraising tips like these in your inbox. Many summer peer-to-peer fundraising events will be opening registration in the upcoming months (hopefully, yours included). Superstar fundraisers.

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Tips for Meeting Donors Face-to-Face

NonProfit Hub

It’s your first donor meeting. Meeting donors in person is a fundamental part of the fundraising process. It can be scary, but we can help to guide you through the process to make you comfortable and confident when meeting donors face-to-face.

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How to Use Facebook Live to Raise Money

Connection Cafe

You’re probably already aware that Facebook Live lets any nonprofit live-stream fundraising events , breaking news, impact stories, and more, directly from their Facebook Page. How to Use Facebook Live to Raise Money. Use Facebook Live to tell donors about the impact THEY made.

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Donor Acquisition: The #1 Way to Acquire More Donors Online

Connection Cafe

— I would be lying if I said it was simple; asking people for money rarely is. Everyone needs to know why they’re giving and where their money is going. And donors are no different. Online fundraising is no different.

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Are you asking your donors for more than money?

John Haydon

Have you considered the other gift your donors give you? Here’s a hint: what might be even more valuable to you than money? Often donors are aware that time is part of their gift. Think about attending a fundraising event. Donor Communication

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13 #npEXPERTS Share their Most Valuable Donor Acquisition & Fundraising Ideas

Connection Cafe

Due to the incredible response we received the last time we brought together leading nonprofit experts to share their best fundraising insights, we decided to do it again! That’s right – we’ve rallied 13 nonprofit thought leaders to share their best fundraising strategies, tips and ideas with YOU. I have no doubt that you’ll improve your fundraising efforts and boost acquisition rates if you take the advice each of these professionals are sharing.

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Three New Ways to Delight Your Donors

Connection Cafe

Still, donors want to be delighted and feel connected to the organizations they support. That means prompt acknowledgement letters, hand-written notes for major gifts, and regular phone calls of gratitude to new donors. Using video is one of the quickest ways to connect with donors.

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Fundraising without donor data: What’s that proverb about giving a man a fish?

3rd Sector Labs

Most charities raise money from many different sources – direct mail appeals, online donations, events, United Way campaigns to name a few. How often do the funds come in without workable donor data – or any donor data – behind it? If your organization is fundraising without donor data to support it, then you have a problem that needs your attention. For my money, that proverb has been around as long as people have.

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Raise More Money: Incentive-Based Fundraising 202 — The Advanced Course

NonProfit Hub

Incentive-based fundraising puts your donors first. If you’re just learning the basics of incentive-based fundraising and want some ideas on how you can incorporate it into your organization, you can check out our first guide, Incentive-Based Fundraising 101.

5 Ways Matching Gifts Can Turn Donors into Major Gift Donors

Connection Cafe

As a nonprofit professional, you’re well aware of all the fundraising benefits of corporate matching gifts. But what you know may not know is that promoting matching gifts can also help cultivate donors into major donors. Matching gift maximums can encourage donors to give more.

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How to Say “Thank You” to Donors at Year-End

Connection Cafe

After all, with year-end approaching, hopefully fundraisers everywhere will have even more opportunities to practice this art. Choose words and phrases that will resonate with your donors. Share results with those who are writing and designing your fundraising.

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Donor Trips as a Different Way of Fundraising

NonProfit Hub

Face-to-face interaction is an important aspect of any organization, especially when it comes to fundraising. If your donors come from all over the world, that interaction isn’t always possible. That’s where donor trips come in. Donor retention.

6 Ideas for Using the Instagram Donation Sticker to Raise Money

Nonprofit Tech for Good

Also, on October 8 in partnership with Nonprofit Tech for Good, Julia will be presenting a free webinar about how nonprofits can use social media to raise money online. It allows eligible nonprofit and individual accounts to raise money without leaving Instagram! .

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7 Secrets to Increasing Online Fundraising Results and Wowing Donors

NetWits

Download the complete 2011 Online Fundraising Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. Looking to help your organization get better at raising money online?

Data hoarding: Does the term apply to your donor data?

3rd Sector Labs

Now, let’s talk about your donor database. Year after year you gather information about donors. Donors lapse. You keep mailing out newsletters and fundraising appeals. You keep adding new donors, new prospects and your mailing lists get larger.

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How To Decipher What Donors Really Want

Connection Cafe

What do donors really want? That’s something fundraisers are constantly grappling with. Many of us “know” what donors don’t want – too much mail and email, phone calls, overloading their Facebook feed, boring events, too many asks for money. So, what do donors want?

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6 Tactics for Increasing Donor Retention

Connection Cafe

According to the most recent Fundraising Effectiveness Report , nonprofits claimed a 45.5% donor retention rate in 2017. In other words, of all the donors who made a gift to a particular nonprofit in 2016, only 45.5% Do You Know Your Donor Retention Rate?

The State of Nonprofit Donor Retention (And What To Do About It)

The Science Behind Engaging your Supporters

As a general rule, retaining existing donors costs less than acquiring new ones. Current donors are a curated universe who have already demonstrated a belief in your organization’s mission, and willingness to take action toward it. Start with a donor stewardship program.

Does Responsive Design Really Raise More Money for Nonprofits? [INFOGRAPHIC]

Connection Cafe

So many nonprofit websites are moving to responsive, but how does responsive help organizations raise more money? That means donors were 34% more likely to make a gift after reaching a donation form when the website was responsive.

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Fundraising without donor data: What’s that proverb about giving a man a fish?

3rd Sector Labs

Most charities raise money from many different sources – direct mail appeals, online donations, events, workplace giving campaigns, and matching gift programs to name a few. How often do the funds come in without usable donor data – or any donor data – behind it? If your organization is fundraising without donor data to support it, then you have a problem that needs your attention. So what’s it got to do with fundraising, you ask?

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How to calculate donor acquisition costs

3rd Sector Labs

All charities need new donors, just like all businesses need new customers. Studies tell us again and again: it is cheaper to retain an existing donor (or consumer) than to acquire a new one. My charity needs new donors. Donors can come from anywhere.

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9 Underutilized Emails that Improve Donor Retention

Connection Cafe

The 2014 Nonprofit Communications Trends Report was released last week and one of the more interesting findings was that donor retention remainsa lower priority. As my colleague Frank Barry mentioned, most nonprofits stink at donor retention. Want more donor retention advice?