Expert insights. Personalized for you.
Modern nonprofit fundraising is more than writing an appeal letter and waiting for donations to pour in. Of course, fundraising letters are still important and valuable tools, but donors and supporters often need more incentive to support your organization. Fundraising badges. MORE
“The next generation of donors” is not just the latest fundraising trend or catchphrase for development teams. Nonprofit organizations have always tried to understand how to shift and modify their fundraising strategies to appeal to and resonate with the future generation of donors. MORE
There’s no better way to gain the trust of your donors than by being transparent with them about where their contributions go. If people decide to part with their hard-earned money, they want to know where it ends up. You should also remind donors to keep the bigger picture in mind. MORE
Sustaining donors represent a critical segment for any annual fund program. Reminder: Sustaining donors are transformational donors who have committed to support your organization using any regular frequency (monthly, quarterly, or annually). Prioritize donor stewardship. MORE
Spring is in full bloom, which means a whole new season of fundraising opportunities are headed your way! By taking advantage of the sunshine, gorgeous weather and plentiful holidays spring has to offer, you can make spring fundraisers the best of the year. Featured Fundraising MORE
Download the complete 2011 Online Fundraising Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. Looking to help your organization get better at raising money online? MORE
Still, donors want to be delighted and feel connected to the organizations they support. That means prompt acknowledgement letters, hand-written notes for major gifts, and regular phone calls of gratitude to new donors. Using video is one of the quickest ways to connect with donors. MORE
Jeff is passionate about providing nonprofit organizations straightforward and actionable tips, tricks, and how-tos on fundraising, program management, technology, and performance management that nonprofit organizations can implement immediately in their daily work. . MORE
Due to the incredible response we received the last time we brought together leading nonprofit experts to share their best fundraising insights, we decided to do it again! That’s right – we’ve rallied 13 nonprofit thought leaders to share their best fundraising strategies, tips and ideas with YOU. I have no doubt that you’ll improve your fundraising efforts and boost acquisition rates if you take the advice each of these professionals are sharing. MORE
Online fundraising isn’t a fad. As a matter of fact, online fundraising accounts for seven-percent of total fundraising and has seen double-digit growth over the past four years. Online fundraising has also proven to be an extremely effective donors acquisition vehicle. MORE
Online fundraising isn’t a fad. As a matter of fact, online fundraising accounted for seven-percent of total fundraising in 2016. Online fundraising has also proven to be an extremely effective donors acquisition vehicle. 13) Give Donors Something Nice. MORE
When nonprofits want to pinpoint where their donors are leaving, they often look at the last thing that happened to their donor as the tipping point that got them to stop donating. Understanding Donor Behavior. Let’s look at: What motivates donors to give to your charity? MORE
Register for our Event Fundraising eNewsletter to receive more practical fundraising tips like these in your inbox. Have you ever thought to yourself, “ hummm, I wish I could turn my non-fundraising participants or low-dollar fundraisers into money raising superstars! ”? MORE
How do your donors feel about you? Better yet, it seems like a good question to ask your donors once in a while! Average first year donor retention rates of 27% would suggest that donors don’t have the best feelings about the nonprofits they’re supporting. MORE
In short, our participants and donors have been telling us things we didn’t want to hear. Poured effort and money into acquisition, to fix that KPI. Retention is terrible for darn near everything – peer-to-peer participants and donors alike. What do donors and participants need? MORE
As a nonprofit professional, you’re well aware of all the fundraising benefits of corporate matching gifts. But what you know may not know is that promoting matching gifts can also help cultivate donors into major donors. Matching gift maximums can encourage donors to give more. MORE
We began this Fundraising Basics series by exploring the core principles of fundraising and how your organization can harness them to acquire, retain, and upgrade your donors. In this video we will cover number three; build a donor-focused approach. MORE
You’re probably already aware that Facebook Live lets any nonprofit live-stream fundraising events , breaking news, impact stories, and more, directly from their Facebook Page. How to Use Facebook Live to Raise Money. Use Facebook Live to tell donors about the impact THEY made. MORE
— I would be lying if I said it was simple; asking people for money rarely is. Everyone needs to know why they’re giving and where their money is going. And donors are no different. Online fundraising is no different. MORE
Our Favorite Resources for Nonprofit Fundraisers Ahhh, fundraising. How is your nonprofit adapting to digital fundraising platforms? And, the path to money-raising success evolves so quickly it can make your head spin. MORE
According to the most recent Fundraising Effectiveness Report , nonprofits claimed a 45.5% donor retention rate in 2017. In other words, of all the donors who made a gift to a particular nonprofit in 2016, only 45.5% Do You Know Your Donor Retention Rate? MORE
Incentive-based fundraising puts your donors first. If you’re just learning the basics of incentive-based fundraising and want some ideas on how you can incorporate it into your organization, you can check out our first guide, Incentive-Based Fundraising 101. MORE
One of the biggest challenges for a donor relations and stewardship program, as an indirect revenue generator, is success metrics. Now more than ever, we have the opportunity to demonstrate how a strong donor relations effort contributes to fundraising. MORE
This is the overall state of donor engagement these days among many social good organizations. Greg’s passion is evident throughout the interview as he explains the concept of engagement fundraising and why it is so crucial. MORE
Register for our Event Fundraising eNewsletter to receive more practical fundraising tips like these in your inbox. Many summer peer-to-peer fundraising events will be opening registration in the upcoming months (hopefully, yours included). Superstar fundraisers. MORE
Are you suffering from mid-level donor envy? More and more organizations are catching on to the importance of this generous and loyal tier of donors. More money? consulting money) do you have that you can use? Where are these donors coming from? MORE
There’s a crisis brewing in the fundraising world. And it’s all about our donors , the ones who are deserting us. Donors can be fickle, and they’re fleeing our organizations in vast numbers these days. Roughly one out of every two donors renewed their gifts last year. MORE
You’re also getting used to Zoom and other video conferencing technologies , but you know that using it for a morning check-in with your team is very different than using it for a donor call. But I hadn’t used it for very many donor calls… until I was told not to travel anymore. MORE
This is something highlighted often here on npENGAGE as we think about new ways the landscape of fundraising is changing due to the world becoming smaller and more transparent. Almost every day, we log into our personal online bank accounts to manage money and pay bills. MORE
What should be the focus of our fundraising during this time of crisis? How do we know if we focus on caring for our supporters that money will follow? So yes, focus on how to help people feel better in each fundraising communication. Money will follow. MORE
To that end, there has been a great focus on communication and stewardship of donors to further increase giving. These things have forced our awareness, not only of the external factors at play but the value of retaining an organization’s best donors. MORE
As time went on, I realized that my church and thousands of other churches don’t fundraise or talk about money the same way most social good organizations do. Then, I did some reflection on the various money and tithing related sermons I’ve heard in my lifetime. MORE
Each donor has a shared interest in your mission – or you would assume they share an interest if they send you hard-earned money – however otherwise, your donor base can be a varied selection of the general population. Finding the variances and focusing on the most common characteristics is crucial for fundraisers to understand their donor base and shift strategies and communications accordingly. Mostly older donors? MORE
Most charities raise money from many different sources – direct mail appeals, online donations, events, United Way campaigns to name a few. How often do the funds come in without workable donor data – or any donor data – behind it? If your organization is fundraising without donor data to support it, then you have a problem that needs your attention. For my money, that proverb has been around as long as people have. MORE
There are many considerations to go over, including what types of campaigns to employ, what fundraising strategies to exercise during these campaigns, and what your revenue goals are. . However, during these discussions, many organizations ask the same question: “How do we attract more donors?” MORE
It’s your first donor meeting. Meeting donors in person is a fundamental part of the fundraising process. It can be scary, but we can help to guide you through the process to make you comfortable and confident when meeting donors face-to-face. MORE
Have you considered the other gift your donors give you? Here’s a hint: what might be even more valuable to you than money? Often donors are aware that time is part of their gift. Think about attending a fundraising event. Donor Communication MORE
Making a donor profile might be something that sounds reserved for larger nonprofit institutions with thousands of donors and prospects, a team of analysists, and a budget with room to spare. What is a Donor Profile ? How is a Donor Profile Used? A Donor Profile Example. MORE
Donor retention is undeniably critical to meet your nonprofit’s revenue goals , but it can be tough to know which efforts result in higher retention levels or upward movement of donors. The 5 retention metrics fundraisers should know are: Donor Attrition Rate. MORE
After all, with year-end approaching, hopefully fundraisers everywhere will have even more opportunities to practice this art. Choose words and phrases that will resonate with your donors. Share results with those who are writing and designing your fundraising. MORE
Will peer to peer donors give again? Will they become organization donors? We’ve debated this topic for years and while jury’s still out on what to do with peer to peer fundraising donors; I think it’s time we started making some headway on this topic. MORE
I was lucky enough to get a preview of the Money for Good 2015 report and it’s full of surprising (and not so surprising) data, insights and recommendations for organizations, funders and vendors. Whether it’s a $25 gift or a $25,000 gift, our donors have to know that they matter. MORE
Listen to the episode or read the description below to learn what Tim and fellow guest Scott Roberts of the UConn Foundation had to say about being creative with donor engagement during the current times. What happens if they cannot meet with potential donors? MORE
When you tell board members that you need help with fundraising, many of them automatically think you are telling them they need to go ask their friends and colleagues for money. There are lots of ways that your board members can help your fundraising efforts. . WEBINAR: How to Get Your Board Excited About Fundraising . Remember – fundraising is about building relationships … and that’s where your board members can shine. . MORE
Connection Cafe
APRIL 20, 2020
In short, our participants and donors have been telling us things we didn’t want to hear. Poured effort and money into acquisition, to fix that KPI. Retention is terrible for darn near everything – peer-to-peer participants and donors alike. What do donors and participants need?
Connection Cafe
MAY 29, 2020
Listen to the episode or read the description below to learn what Tim and fellow guest Scott Roberts of the UConn Foundation had to say about being creative with donor engagement during the current times. What happens if they cannot meet with potential donors?
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Connection Cafe
AUGUST 11, 2016
There’s a crisis brewing in the fundraising world. And it’s all about our donors , the ones who are deserting us. Donors can be fickle, and they’re fleeing our organizations in vast numbers these days. Roughly one out of every two donors renewed their gifts last year.
Connection Cafe
NOVEMBER 29, 2018
Donor retention is undeniably critical to meet your nonprofit’s revenue goals , but it can be tough to know which efforts result in higher retention levels or upward movement of donors. The 5 retention metrics fundraisers should know are: Donor Attrition Rate.
NonProfit Hub
NOVEMBER 14, 2018
There’s no better way to gain the trust of your donors than by being transparent with them about where their contributions go. If people decide to part with their hard-earned money, they want to know where it ends up. You should also remind donors to keep the bigger picture in mind.
Connection Cafe
MAY 27, 2020
One of the biggest challenges for a donor relations and stewardship program, as an indirect revenue generator, is success metrics. Now more than ever, we have the opportunity to demonstrate how a strong donor relations effort contributes to fundraising.
Connection Cafe
MAY 6, 2020
Sustaining donors represent a critical segment for any annual fund program. Reminder: Sustaining donors are transformational donors who have committed to support your organization using any regular frequency (monthly, quarterly, or annually). Prioritize donor stewardship.
Connection Cafe
DECEMBER 5, 2019
When nonprofits want to pinpoint where their donors are leaving, they often look at the last thing that happened to their donor as the tipping point that got them to stop donating. Understanding Donor Behavior. Let’s look at: What motivates donors to give to your charity?
Connection Cafe
APRIL 23, 2020
You’re also getting used to Zoom and other video conferencing technologies , but you know that using it for a morning check-in with your team is very different than using it for a donor call. But I hadn’t used it for very many donor calls… until I was told not to travel anymore.
Connection Cafe
JULY 16, 2019
This is something highlighted often here on npENGAGE as we think about new ways the landscape of fundraising is changing due to the world becoming smaller and more transparent. Almost every day, we log into our personal online bank accounts to manage money and pay bills.
Connection Cafe
JANUARY 13, 2014
Jeff is passionate about providing nonprofit organizations straightforward and actionable tips, tricks, and how-tos on fundraising, program management, technology, and performance management that nonprofit organizations can implement immediately in their daily work. .
Connection Cafe
SEPTEMBER 16, 2019
When you tell board members that you need help with fundraising, many of them automatically think you are telling them they need to go ask their friends and colleagues for money. There are lots of ways that your board members can help your fundraising efforts. . WEBINAR: How to Get Your Board Excited About Fundraising . Remember – fundraising is about building relationships … and that’s where your board members can shine. .
NonProfit Hub
OCTOBER 10, 2016
Modern nonprofit fundraising is more than writing an appeal letter and waiting for donations to pour in. Of course, fundraising letters are still important and valuable tools, but donors and supporters often need more incentive to support your organization. Fundraising badges.
NetWits
AUGUST 23, 2011
Register for our Event Fundraising eNewsletter to receive more practical fundraising tips like these in your inbox. Have you ever thought to yourself, “ hummm, I wish I could turn my non-fundraising participants or low-dollar fundraisers into money raising superstars! ”?
John Haydon
AUGUST 17, 2018
Have you considered the other gift your donors give you? Here’s a hint: what might be even more valuable to you than money? Often donors are aware that time is part of their gift. Think about attending a fundraising event. Donor Communication
Connection Cafe
JULY 17, 2018
According to the most recent Fundraising Effectiveness Report , nonprofits claimed a 45.5% donor retention rate in 2017. In other words, of all the donors who made a gift to a particular nonprofit in 2016, only 45.5% Do You Know Your Donor Retention Rate?
NonProfit Hub
APRIL 15, 2019
Spring is in full bloom, which means a whole new season of fundraising opportunities are headed your way! By taking advantage of the sunshine, gorgeous weather and plentiful holidays spring has to offer, you can make spring fundraisers the best of the year. Featured Fundraising
Connection Cafe
SEPTEMBER 3, 2015
I was lucky enough to get a preview of the Money for Good 2015 report and it’s full of surprising (and not so surprising) data, insights and recommendations for organizations, funders and vendors. Whether it’s a $25 gift or a $25,000 gift, our donors have to know that they matter.
Connection Cafe
JUNE 2, 2014
Will peer to peer donors give again? Will they become organization donors? We’ve debated this topic for years and while jury’s still out on what to do with peer to peer fundraising donors; I think it’s time we started making some headway on this topic.
Connection Cafe
DECEMBER 18, 2019
“The next generation of donors” is not just the latest fundraising trend or catchphrase for development teams. Nonprofit organizations have always tried to understand how to shift and modify their fundraising strategies to appeal to and resonate with the future generation of donors.
Connection Cafe
MARCH 21, 2018
As a nonprofit professional, you’re well aware of all the fundraising benefits of corporate matching gifts. But what you know may not know is that promoting matching gifts can also help cultivate donors into major donors. Matching gift maximums can encourage donors to give more.
Connection Cafe
SEPTEMBER 14, 2017
Making a donor profile might be something that sounds reserved for larger nonprofit institutions with thousands of donors and prospects, a team of analysists, and a budget with room to spare. What is a Donor Profile ? How is a Donor Profile Used? A Donor Profile Example.
Connection Cafe
MARCH 23, 2014
How do your donors feel about you? Better yet, it seems like a good question to ask your donors once in a while! Average first year donor retention rates of 27% would suggest that donors don’t have the best feelings about the nonprofits they’re supporting.
Connection Cafe
FEBRUARY 14, 2019
This is the overall state of donor engagement these days among many social good organizations. Greg’s passion is evident throughout the interview as he explains the concept of engagement fundraising and why it is so crucial.
Connection Cafe
JUNE 24, 2013
Online fundraising isn’t a fad. As a matter of fact, online fundraising accounts for seven-percent of total fundraising and has seen double-digit growth over the past four years. Online fundraising has also proven to be an extremely effective donors acquisition vehicle.
Connection Cafe
OCTOBER 24, 2017
To that end, there has been a great focus on communication and stewardship of donors to further increase giving. These things have forced our awareness, not only of the external factors at play but the value of retaining an organization’s best donors.
Connection Cafe
APRIL 29, 2019
As time went on, I realized that my church and thousands of other churches don’t fundraise or talk about money the same way most social good organizations do. Then, I did some reflection on the various money and tithing related sermons I’ve heard in my lifetime.
NetWits
JANUARY 25, 2012
Register for our Event Fundraising eNewsletter to receive more practical fundraising tips like these in your inbox. Many summer peer-to-peer fundraising events will be opening registration in the upcoming months (hopefully, yours included). Superstar fundraisers.
Connection Cafe
MAY 17, 2013
— I would be lying if I said it was simple; asking people for money rarely is. Everyone needs to know why they’re giving and where their money is going. And donors are no different. Online fundraising is no different.
Connection Cafe
MARCH 26, 2014
We began this Fundraising Basics series by exploring the core principles of fundraising and how your organization can harness them to acquire, retain, and upgrade your donors. In this video we will cover number three; build a donor-focused approach.
NonProfit Hub
JUNE 12, 2020
There are many considerations to go over, including what types of campaigns to employ, what fundraising strategies to exercise during these campaigns, and what your revenue goals are. . However, during these discussions, many organizations ask the same question: “How do we attract more donors?”
Connection Cafe
DECEMBER 10, 2014
Each donor has a shared interest in your mission – or you would assume they share an interest if they send you hard-earned money – however otherwise, your donor base can be a varied selection of the general population. Finding the variances and focusing on the most common characteristics is crucial for fundraisers to understand their donor base and shift strategies and communications accordingly. Mostly older donors?
Connection Cafe
MAY 12, 2017
You’re probably already aware that Facebook Live lets any nonprofit live-stream fundraising events , breaking news, impact stories, and more, directly from their Facebook Page. How to Use Facebook Live to Raise Money. Use Facebook Live to tell donors about the impact THEY made.
Connection Cafe
APRIL 22, 2020
What should be the focus of our fundraising during this time of crisis? How do we know if we focus on caring for our supporters that money will follow? So yes, focus on how to help people feel better in each fundraising communication. Money will follow.
Connection Cafe
APRIL 23, 2014
Due to the incredible response we received the last time we brought together leading nonprofit experts to share their best fundraising insights, we decided to do it again! That’s right – we’ve rallied 13 nonprofit thought leaders to share their best fundraising strategies, tips and ideas with YOU. I have no doubt that you’ll improve your fundraising efforts and boost acquisition rates if you take the advice each of these professionals are sharing.
3rd Sector Labs
AUGUST 7, 2014
Most charities raise money from many different sources – direct mail appeals, online donations, events, United Way campaigns to name a few. How often do the funds come in without workable donor data – or any donor data – behind it? If your organization is fundraising without donor data to support it, then you have a problem that needs your attention. For my money, that proverb has been around as long as people have.
Connection Cafe
NOVEMBER 19, 2015
Still, donors want to be delighted and feel connected to the organizations they support. That means prompt acknowledgement letters, hand-written notes for major gifts, and regular phone calls of gratitude to new donors. Using video is one of the quickest ways to connect with donors.
Connection Cafe
AUGUST 22, 2018
Are you suffering from mid-level donor envy? More and more organizations are catching on to the importance of this generous and loyal tier of donors. More money? consulting money) do you have that you can use? Where are these donors coming from?
NonProfit Hub
JUNE 13, 2019
It’s your first donor meeting. Meeting donors in person is a fundamental part of the fundraising process. It can be scary, but we can help to guide you through the process to make you comfortable and confident when meeting donors face-to-face.
Connection Cafe
NOVEMBER 23, 2016
After all, with year-end approaching, hopefully fundraisers everywhere will have even more opportunities to practice this art. Choose words and phrases that will resonate with your donors. Share results with those who are writing and designing your fundraising.
NetWits
MAY 17, 2012
Download the complete 2011 Online Fundraising Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. Looking to help your organization get better at raising money online?
NonProfit Hub
OCTOBER 14, 2016
Incentive-based fundraising puts your donors first. If you’re just learning the basics of incentive-based fundraising and want some ideas on how you can incorporate it into your organization, you can check out our first guide, Incentive-Based Fundraising 101.
Blue Fox
MARCH 4, 2020
Our Favorite Resources for Nonprofit Fundraisers Ahhh, fundraising. How is your nonprofit adapting to digital fundraising platforms? And, the path to money-raising success evolves so quickly it can make your head spin.
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