Get Fully Funded

DECEMBER 12, 2022

Wouldn’t life be easier if people opened and read your fundraising emails? Maybe you check your open rate and see that only 25% of your audience bothered to open the email you spent hours writing. But look: even if your open rate is only 25%, you are connecting with one quarter of your email list, and that’s significant.

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NonProfit PRO

MAY 1, 2023

While an effective email strategy is a powerful magnet, it can also be a virtuous cycle of reciprocal care and feeding for prospects. Here are four email strategies to get your best fundraising results.

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NonProfit PRO

JUNE 13, 2022

When creating your nonprofit fundraising and donations strategy, email marketing should be on the top of the list of channels to use to support your efforts. However, 70% of nonprofits do not have an email marketing strategy, despite 26% of online donors saying email marketing is what inspires them to give.

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Get Fully Funded

JANUARY 24, 2024

While your mission is what drives your nonprofit, your relationships with donors are what sustain it. The work you do wouldn’t be possible without the generous support of your donors, so it’s vital that you work to build genuine relationships that inspire them to continue giving. That’s where email automation comes in.

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Nonprofit Tech for Good

DECEMBER 2, 2023

By Wendy Mercurio , Content & Education Specialist at Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. December is an important month for nonprofit fundraisers. Fundraisers can receive helpful cues from these intelligent tools.

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Get Fully Funded

OCTOBER 5, 2021

A good fundraising email subject line can make or break your request for funds. You see, most people focus just on the email itself and the subject line is an afterthought. You see, if the email doesn’t get opened, you get no donations. Donors who gave to you once will slip away. Big mistake. Read that again.

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Nonprofit Tech for Good

APRIL 2, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. While ChatGPT may be all the buzz, have you considered how it and other artificial intelligence tools could enhance your fundraising efforts ?

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sgEngage

JANUARY 30, 2024

Artificial Intelligence (AI) fundraising may seem like no more than the newest philanthropy buzzword. If your nonprofit is ready to dive deeper into the world of AI fundraising to boost donor engagement with your mission, this is the place to start! In reality, many nonprofits like St.

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Nonprofit Tech for Good

AUGUST 6, 2023

The end of the year is a critical time for nonprofit fundraising. A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters. However, this is not a universal rule.

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EveryAction

AUGUST 30, 2023

One way to meet new major donors is to steward existing donors into upgrading their gifts to your nonprofit organization. We all know it’s generally more efficient to retain an existing donor than to acquire a net new one, but how can busy fundraisers upgrade mid-level donors effectively and efficiently?

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Nonprofit Tech for Good

OCTOBER 15, 2022

Your year-end fundraising campaigns should show your donors what you’ve accomplished together over the past year, and invite them to give toward an even brighter future. Done well, your year-end campaigns (print, email, and social media) will inspire donors to give generously at year’s end and throughout the year after.

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Nonprofit Tech for Good

NOVEMBER 21, 2020

By Stephanie Kanak , Content Strategist at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Did you know that 63% of Giving Tuesday donors only give on Giving Tuesday ? What if you could convert those one-time donors into engaged supporters that give again?

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Nonprofit Tech for Good

AUGUST 13, 2020

If you would prefer to watch the recording from June 16 and receive the notes rather than wait until September 16 – please email Heather Mansfield to make the request. How to launch and maintain an email marketing strategy that consistently engages donors and supporters. • Tips for growing your email list. <<

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Bloomerang

JUNE 26, 2023

At the end of 2022, we asked 1,000+ nonprofit professionals what worked well in 2022, what they believed would work well in 2023, and their general outlook on the current fundraising climate. Based on survey results, we found that fundraising success is determined by the media channels nonprofits use to share their message and mission.

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Nonprofit Tech for Good

APRIL 3, 2022

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. Some individual board members may want to start with “easier” tasks like thanking donors, but eventually, they should be directly helping raise thousands of dollars annually.

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Nonprofit Tech for Good

FEBRUARY 18, 2020

Packed with practical advice and customized for small nonprofits on a limited budget, this webinar will stress the importance of professional website design and strategic email marketing and fundraising. How to launch and maintain an email marketing strategy that consistently engages donors and supporters. •

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Nonprofit Tech for Good

JUNE 6, 2020

7,008 survey respondents from 81 countries indicated in the survey that they had donated in response to the COVID-19 pandemic and some characteristics of these donors are listed below. It’s worth noting that 68% of the COVID-19 donors were female, 31% male. of COVID-19 donors are enrolled in a recurring giving program.

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Nonprofit Tech for Good

APRIL 21, 2022

According to the Fidelity Charitable Overcoming Barriers to Giving Report, 65% of donors would give more if they knew the impact of their donations. That’s why supplementing online fundraisers with follow-ups that show the impact of donations is so powerful. Whether with an email or a text message (or even a phone call!),

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Whole Whale

OCTOBER 28, 2022

Here is a sample of an AI trained on the best nonprofit fundraising emails that will help write a draft of the type of email appeal you’re looking for. How to use the AI Fundraising Email Writer. The AI will take your instruction like it was a freelancer working on the email. million poets.

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Nonprofit Tech for Good

OCTOBER 1, 2020

By Christy Smaglio , Instructional Writer at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Donor retention is a crucial aspect of a productive fundraising strategy. Here are seven excellent methods of increasing donor retention and how to automate them.

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Nonprofit Tech for Good

JANUARY 2, 2024

Fundraising on social media is not easy. With millions of nonprofits worldwide asking for donations on social media, donors are increasingly tuning out fundraising asks. Topics include: How to effectively promote fundraising campaigns on social media (one-time giving, monthly giving, tribute giving, etc.)

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Nonprofit Tech for Good

JANUARY 24, 2021

By Laura Bucher , Storyteller at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. But there are two things that are certain: social distancing will continue to be a reality and your donors will continue to believe in your mission. Not to worry.

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Nonprofit Tech for Good

DECEMBER 8, 2021

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. Grow Your Email List.

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Charity Village

OCTOBER 19, 2022

Whether you’re trying to engage first-time donors or boost the generosity of recurring ones, one of the biggest pain points nonprofits have is getting their message heard. With so many distractions competing for your donor’s attention, it can be hard to break through the chatter.

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EveryAction

JULY 12, 2023

Whether your nonprofit organization has used an omni-channel donor engagement strategy for years or you’re just getting started, busy fundraising seasons are the most important opportunities to communicate cohesively across mediums with your supporters.

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Nonprofit Tech for Good

DECEMBER 7, 2021

Those who register for all three webinars will earn a Certificate in Digital Marketing & Fundraising from Nonprofit Tech for Good. If you would prefer to watch the recording from August 18 and receive the notes rather than wait until January 26 – please email Heather Mansfield to make the request. Tips for growing your email list.

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Nonprofit Tech for Good

APRIL 18, 2022

Two years of pandemic fundraising have made online fundraising mainstream for most nonprofits. Online fundraising makes it simpler for your donors to give and easier for them to make recurring donations to support your mission. if you receive ongoing, repeated, or substantial donations from donors in a state. .

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sgEngage

FEBRUARY 17, 2023

If you feel a little unsteady about your nonprofit’s fundraising right now, you are not alone. Fundraisers have been through real challenges before.” Email marketing. With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. But take heart.

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Bloomerang

FEBRUARY 26, 2024

As fundraisers, we strive to create meaningful impact and cultivate lasting relationships with supporters, donors, and the communities we serve. You’re probably used to your familiar circle of donors who consistently support your cause, and you often reach out to them personally. The solution: donor segmentation.

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Nonprofit Tech for Good

MAY 13, 2022

How much time do you spend thinking about where your donors are coming from ? It is super important to understand where your donors are coming from and how you could be acquiring more! How to keep growing your donor acquisition. While acquiring (and keeping) new donors can often feel like a game of chance, it really shouldn’t.

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Nonprofit Tech for Good

NOVEMBER 5, 2022

By Jennifer Wemhoff , Communications Manager at GolfStatus.org – the leading event management platform for golf fundraisers. When it comes to fundraising events, one of the biggest lessons learned from the pandemic years is the unique value of golf fundraisers. 1) Golf’s Popularity Will Remain Above Pre-Pandemic Levels.

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M+R

FEBRUARY 11, 2024

Read time: 4 minutes Are you done running reports for your 2023 year-end fundraising? Good, it’s time to start planning for 2024 year-end fundraising! We reviewed some early 2023 returns a few of weeks back , and now we’re taking a closer look at email tactics. Don’t shy away from non-end of year focused fundraising in December.

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Nonprofit Tech for Good

OCTOBER 22, 2020

Cabral, MA, CFRE, MFIA , founder of Development Consulting Services , which serves both fundraising professionals and executive directors new to fundraising, wanting to excel in their fundraising role, or advance in their career. The question is, do most fundraisers know their website analytics ?

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Get Fully Funded

AUGUST 24, 2021

Email is a powerful marketing tool, but to get results you need to learn how to write fundraising emails that connect emotionally and inspire people to give. That means you can’t throw just anything in an email, push “send,” and expect thousands of dollars to pour in. That means you may need to leave out a few things.

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Classy

JULY 30, 2021

He highlights the importance of email marketing, lead generation, outreach campaigns, customer profiling, and acquisition to maximize ROI for all businesses. When launching an email campaign to raise funds, it is imperative to perfect the copy, segment your email lists, fine-tune the graphic assets, and more. Be Thankful.

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sgEngage

FEBRUARY 18, 2023

If you feel a little unsteady about your nonprofit’s fundraising right now, you are not alone. Fundraisers have been through real challenges before.” Email marketing. With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. But take heart.

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CauseVox

MARCH 1, 2024

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. Why Do Donor Personas Matter? From there, you can analyze the data.

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