Nonprofit Tech for Good

SEPTEMBER 23, 2020

#GivingTuesday 2020 is December 1 and below are important data about GivingTuesday donors to help your nonprofit create a successful campaign. The data from GivingTuesday comes from their 2019 GivingTuesday Impact Report and the 2020 Global Trends in Giving Report data is based on the survey responses of 2,263 GivingTuesday 2019 donors.

Statistics 363

Statistics Donor United States NGO 363

The Fundraising Authority

SEPTEMBER 7, 2022

The following is an excerpt from our class How to Find New Major Donors and Get Them to Give to Your Non-Profit. Who qualifies as a major donor prospect for your organization? As you are looking for donors to make contact with and insert into your fundraising funnel, you don’t want to waste time. Good major donor prospects…. #1

Guidelines 312

Guidelines Donor Organization Profit 312

NonProfit PRO

JULY 25, 2022

Let’s review what makes donors respond to your marketing and how you can improve the effectiveness of your campaign. Your story is essential, and people want to hear it.

Marketing 290

Marketing Donor Review Story 290

Bloomerang

FEBRUARY 16, 2024

The services and programs your organization delivers are vital, but improper or ineffective fund management is a disservice to your donors and the people and cause you serve. So, how can you be sure that the funds you receive are used most effectively? By learning about and prioritizing nonprofit financial management.

Effective 100

Effective Donation Management Guide 100

Bloomerang

FEBRUARY 27, 2024

Your lapsed donors. This timeline offers a clear road map to prevent lapsed donors: What makes donors lapse? The second thing you must know is what defines a lapsed donor. The simple definition of a lapsed donor is someone who hasn’t given in a certain amount of time. Do donors realize they’ve lapsed?

Donor 85

Donor Rhode Island Gift Tennessee 85

TechImpact

JULY 16, 2014

The answer lies in the way nonprofits are catering o the demands of its donor network. Nonprofits are leveraging the power of technology to store more information around their donors, to better meet their expectations, and cater to what they’re looking for. But what are donors looking for? Direct mail. Phone calls.

Donor 237

Donor Effective Fundraising Blackbaud 237

Achieve

JUNE 2, 2021

direct mail campaigns. are no longer effective because of the digital revolution. But in reality, when done correctly, they can be just as effective as digital marketing. . benefits of direct mail. direct mail and digital marketing. can work together to create more effective campaigns than either can alone. .

Mail 94

Mail Course Campaign Digital 94

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Engage new donors from the start with compelling digital marketing. What is donor acquisition?

Fund 52

Fund Donor Strategy Search 52

CauseVox

MARCH 1, 2024

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. Why Do Donor Personas Matter?

Audience 81

Audience Donor Survey Demographics 81

Kindful

FEBRUARY 25, 2021

There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. Unfortunately, direct mail seems to have fallen out of favor with nonprofit communicators. Yes, direct mail can be personal!

Mail 52

Mail Relationship Digital Donor 52

The Fundraising Authority

MARCH 28, 2021

Storytelling is one of the most challenging aspects of donor cultivation. This is especially true when engaging prospective donors who are new to your cause. In today’s media-overloaded world, your message could easily be drowned out by competing emails, social posts, and direct mail. Connect with Corbit on Linkedin.

Volunteer 189

Volunteer Donor Storytelling Linkedin 189

Nonprofit Tech for Good

OCTOBER 22, 2020

Development audit after development audit of small- to mid-sized organizations reveals that while donor retention remains a critical issue there is also another issue that is equally important. Far too many groups are not focusing their fundraising efforts on wide-scale donor acquisition efforts.

Social Media 353

Social Media Donor Media Social 353

sgEngage

JANUARY 30, 2024

If your nonprofit is ready to dive deeper into the world of AI fundraising to boost donor engagement with your mission, this is the place to start! In this guide, we’ll review the basics of AI fundraising tools and a few strategies for using these solutions to improve donor relationships.

Tools 88

Tools Donor Fundraising Survey 88

sgEngage

MARCH 22, 2022

A common misconception among newer nonprofit professionals is that every campaign or event is meant to attract new donors and donations. The longer a donor gives to your organization, the more time you have to build meaningful relationships that will reinforce their long-lasting support. . Ensure communication is a two-way street

Retention 98

Retention Communication Donor Strategy 98

Bloomerang

APRIL 6, 2021

Now more than ever, effective fundraising is what your nonprofit depends on to survive. All this fundraising definitely involves sending appeals to your donor base. Deciding on the channels through which to send your appeals can be tough—there are so many ways to reach donors these days. Direct Mail. Ready to learn more?

Mail 62

Mail Channel Strategy Fundraising 62

Bloomerang

JUNE 9, 2021

What’s the formula for effective fundraising?” . This is the “formula” for just about all effective fundraising strategies. Often they assume that they need the money more than the donor needs to give it. When speaking with Millennials, Gen X, and Gen Z people about direct mail, you often hear, “I just throw that out.”

Effective 115

Effective Fundraising Mail Gift 115

The Modern Nonprofit

MARCH 26, 2024

Estimated Reading Time: 5 minutes Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters As nonprofit professionals, we are all too familiar with the cycle of emergency fundraising. Preparation is key To effectively retain emergency donors, you must have a solid foundation in place.

Support 52

Support Donor Community Retention 52

Bloomerang

OCTOBER 30, 2023

Thanking donors well is an essential aspect of fundraising that is often done just once—when the donor makes a gift, or, worse, it’s overlooked entirely. Aaron and his team have designed a donor thank you process that’s an ongoing practice integrated into the fundraising culture at Feeding America. Aaron LaMonica-Weier , Sr.

Feeds 85

Feeds San Antonio Donor America 85

Nonprofit Tech for Good

MARCH 20, 2024

Online Fundraising Strategy 93% of nonprofits believe that a strong brand identity has a positive impact on donor engagement. 99designs ] 75% of donors look for concrete information about a nonprofit’s achievements before making a decision to give. Double the Donation ] The current donor retention rate is 41.9%. billion—only 0.6%

Statistics 235

Statistics Online Fundraising Benchmark 235

sgEngage

FEBRUARY 17, 2023

Add Value Value doesn’t have to be a giveaway or a freebie offer for donors, according to the Forbes Nonprofit Council , “but rather information that they can utilize on a daily basis to help benefit and stimulate their lives.” When segmenting your list, be careful about language that could alienate certain donors. Newsletters.

email 78

email Communication Effective Fundraising 78

Get Fully Funded

NOVEMBER 11, 2021

You probably learned that not everyone needs to be in your office to effectively carry out their jobs. On the other hand, new grant opportunities came to light, and if you were good at identifying them, you made your case to individual donors. Now ask yourself, what changes are going to stay attractive for your donors?

Training 105

Training Train Volunteer Effective 105

Bloomerang

OCTOBER 30, 2023

It’s about inspiring the spirit of giving and ensuring that your donors understand that their support is crucial and that their contributions will have a direct impact on those communities served by your organization. The most effective year-end appeals focus on the need and your organization’s mission in fulfilling that need.

Lesson 86

Lesson Effective Create Giving 86

Greater Giving

JULY 18, 2023

Donor Data Management How To Supercharge Relationships You’ve spent weeks, months, or even years collecting every bit of data your donors produce. Your donor data may include phone numbers, emails, birthdays, donation history, and even meal preferences. Here’s what you can expect in this guide: Gather relevant donor data.

Data 98

Data Donor History Demographics 98

Bloomerang

FEBRUARY 13, 2023

Community Brands recently shared donor retention data that reinforced alarming trends that the nonprofit sector has been monitoring for a while. In their survey, they asked nonprofits what their current donor retention rate was: about 60% said they didn’t know and the rest had an average donor retention rate of 45%.

Donor 105

Donor Strategy Retention Help 105

Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them.

Donor 98

Donor Strategy Nonprofit Phone 98

EveryAction

JULY 12, 2023

Whether your nonprofit organization has used an omni-channel donor engagement strategy for years or you’re just getting started, busy fundraising seasons are the most important opportunities to communicate cohesively across mediums with your supporters.

Channel 224

Channel Work Fundraising Movie 224

Bloomerang

FEBRUARY 2, 2024

Today’s question comes from a nonprofit employee who wants advice on how to persuade leadership to get donor thank-you letters out sooner: Dear Charity Clairity, I just took a new job and have discovered they don’t get thank you letters out for two weeks. Especially smaller donors. Do you wait for the mail to arrive?

Donor 89

Donor Exercise Gift Charity 89

The Fundraising Authority

DECEMBER 15, 2020

How are we going to shift our direct mail strategy to find more mid-level donors? Your donors (and prospective donors) will care about that mission. The best way to stay a viable, growing organization is to have donors who deeply care about and are committed to your non-profit. Tactics are important. Guess what?

Donor 258

Donor Profit Fundraising Raise 258

Neon CRM

AUGUST 11, 2023

It’s easy to focus on fundraising success and forget about donor retention. Retaining your GivingTuesday donors is important, too. GivingTuesday Donor Retention Makes Financial Sense… While you work on your plan to attract new donors on GivingTuesday, spend some time thinking about how you’ll retain them after the big day.

Retention 98

Retention Donor Gift Template 98

Greater Giving

MARCH 7, 2023

Donor engagement is a crucial aspect of any fundraising event. Donor Engagement involves creating an emotional connection between donors and the organization, leading to increased support and donations. It can take many forms, including event participation, online engagement, and direct mail campaigns.

Donor 75

Donor Fundraising Evaluation Mail 75

DNL OmniMedia

MAY 13, 2021

Guest post blog submitted by: GivingMail, a leading provider of direct mail solutions. In order to truly maximize your fundraising efforts and better engage with the individuals who help fund your mission, an integration between direct mail marketing and a digital channel is a huge step in the right direction. . Let’s dive in!

Mail 52

Mail Integration Digital Strategy 52

sgEngage

FEBRUARY 18, 2023

ADD VALUE Value doesn’t have to be a giveaway or a freebie offer for donors, according to the Forbes Nonprofit Council , “but rather information that they can utilize on a daily basis to help benefit and stimulate their lives.” When segmenting your list, be careful about language that could alienate certain donors. Newsletters.

email 70

email Communication Effective Fundraising 70

Nonprofit Tech for Good

JULY 17, 2022

When a donor signs up for a recurring donation online, there are no checks to mail and no monthly reminders needed; much of the expense and hassle on the nonprofit’s side have been eliminated. Recurring donors are over five times more valuable to your nonprofit than one-time donors, according to The State of Modern Philanthropy.

Donation 349

Donation Retention Gift Philanthropy 349

Qgiv

APRIL 11, 2023

Reading donor signals is a key step in deciding who to invite to your events! At Virtuous, we believe that the Responsive Fundraising Framework is foundational in helping fundraisers cultivate meaningful relationships with donors that increase generosity. What are Donor Signals? What is the Responsive Framework?

Donor 104

Donor Survey Social Media Database 104

Nonprofit Tech for Good

AUGUST 6, 2023

A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters. Traditional methods, like direct mail, are still important for reaching older or less tech-oriented supporters.

Practice 242

Practice Fundraising Guide Channel 242

Bloomerang

DECEMBER 11, 2021

Today’s question comes from a nonprofit employee who wants advice on what would be considered a good new donor acquisition rate. I know about donor retention rates, goals, etc., but I’m not finding much data on what is a good new donor acquisition rate or goal annually. . Donors respond in times of crisis.

Rate 110

Rate Donor Retention Mail 110

NonProfit Hub

NOVEMBER 12, 2020

If your donors don’t open your fundraising appeal letter it doesn’t even matter what’s inside it. It doesn’t matter how compelling the ask is, how great you told the story, or even how you made the donor the hero of that story. So, how do you get donors to open your fundraising appeal envelopes? Probably not. Brightly colored.

Effective 94

Effective Fundraising Chad Mail 94