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Food Bank For New York City: Working to End Hunger since 1983

DipJar

It’s always encouraging to hear how food banks, like Food Bank For New York City , provide support and sustenance for the populations they serve – and in the case of New York City, that population is large indeed, with an estimated 1.6 million New Yorkers currently facing food insecurity.

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Tech Tools Working Together: How Text-To-Donate Paves the Way for Text Message Communication

Nonprofit Tech for Good

One of the quickest ways to build a list of cell phone numbers is through a text-to-donate or text-to-give mobile platform. Often used at fundraising events, both in-person and virtual, people text in a keyword like “DONATE” to a unique short code and make a credit card donation through their phone. Opting In & Opting Out.

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Tests: How streamlined is too streamlined for donation pages?

M+R

Today we’re talking about that critical element: the donation form. If your donation form is busy with a lot of text on the buttons, this might be worth trying out! The shift was especially pronounced on mobile, disproving the hypothesis that a streamlined, no-copy donation form would perform better on smaller device types.

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Tests: Even MOAR donation form tests!

M+R

Today we’re chatting more about the all important donation form! There’s never too much optimization of the donation form in our humble opinion, so let’s dive in with two hot tests about optimizing monthly ask strings. The post Tests: Even MOAR donation form tests! And if you want to take them all in at once (plus more!)

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The Language of a Successful Donation Appeal

The Modern Nonprofit

Estimated Reading Time: 2 minutes The Language of a Successful Donation Appeal. The wording and language used in your donation appeal are key. A well-crafted donation appeal can be the edge your nonprofit needs to acquire new donors, retain your existing ones, and raise funds for your campaign. Hardworking.

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How Carnegie Corporation of New York Got Microsoft Donations Through TechSoup

Tech Soup

Carnegie Corporation’s Loretta Harris recently found out how strangely easy it is to get Microsoft donations through TechSoup. I had a chance to chat with Loretta Harris of Carnegie Corporation of New York to find out about her experience registering with TechSoup and getting Microsoft donations this week.

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Don’t Let These 8 Donation Match Myths Hold You Back

Classy

What if the only thing that stops you from crushing your fundraising goals this year is a donation match myth? Donation matching seems like a no-brainer to many nonprofits. Matching programs result in $2 billion to $3 billion in donations a year, and 84% of donors donated because their gift was matched.