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Using Segmentation To Boost Engagement In Email Campaigns

Bloomerang

Understanding segmentation According to the experts at Gartner , segmentation is a strategic approach for understanding and engaging with diverse audiences. What may seem straightforward can be challenging if your donor information isn’t organized effectively by donation amounts, event participation, and giving frequency.

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Three Imperatives for the Modern Nonprofit CFO in the Digital Age

sgEngage

That’s why the latest report from Gartner, The Digital Future of Finance: 10 CFO Opportunities to Accelerate Digital Transformation, offers compelling insights for nonprofit organizations. Gartner’s research focuses on how technology can help restore and strengthen an organization’s financial health.

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How Carnegie Corporation of New York Got Microsoft Donations Through TechSoup

Tech Soup

Carnegie Corporation’s Loretta Harris recently found out how strangely easy it is to get Microsoft donations through TechSoup. I had a chance to chat with Loretta Harris of Carnegie Corporation of New York to find out about her experience registering with TechSoup and getting Microsoft donations this week.

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5 Nonprofit Technology Trends to Watch in 2017

Nonprofit Tech for Good

In truth, email is resulting in more online donations than ever – definitely more than social media – and by 2019 the total number of email accounts worldwide will grow from 4.35 YouTube has donation cards. Update: Apple Pay Now Let’s Nonprofits Accept Donations. billion to 5.59 billion ( Radicati Group ).

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Fundraiser Burnout? Try Automation to Boost Both Efficiency and Employee Morale

sgEngage

Operate More Efficiently Gartner projects that 70% of organizations will implement structured automation by 2025. Automation can help your staff feel more satisfied in their roles and more motivated to support your mission. Automating just a few tasks in your fundraising team’s workflow delivers interconnected benefits.

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Here's 28 Reasons Why Your Nonprofit Should Switch to EveryAction

The Science Behind Engaging your Supporters

This network effect makes EveryAction donation pages some of the highest-converting in the industry. Using Peer-to-Peer Fundraising on EveryAction , empower your members, donors, or supporters to raise money for your organization by creating their own, customizable donation pages. #20. Cultivate major donors with Moves Management.

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SalesForce.Org Study: 40% of Nonprofits Planning To Integrate AI for Marketing

Beth's Blog: How Nonprofits Can Use Social Media

In comparison, a recent Gartner study that found that 59% of business enterprises have some form of AI deployment in operation today. Gartner estimates that the average company has four AI or ML projects in place.). The Salesforce.Org study also looked at how nonprofits were having meaningful conversations with their constituents.

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