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Live Blogging: 09NTC Mapping Your Social Media Strategy

Amy Sample Ward

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. pick the right metrics.

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Reflections from Networked Nonprofit Workshop for 300 People

Beth's Blog: How Nonprofits Can Use Social Media

I started experimenting with these concepts back in 2008 at SXSW session on Nonprofit ROI and SXSW Session on Nonprofit Crowdsourcin g as well as at the NTC in 2009 on a session mapping metrics to strategy. Hashtag Stats. I’ve using the technique to deliver conversational keynotes at conferences.

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NpTech Tag Summary: Face-to-Face or Mediated Experience, Open Source Software Communities, and Blog Days

Beth's Blog: How Nonprofits Can Use Social Media

Allan Benamer and Holly Ross debate transparency and publishing web stats numbers. Michelle Murrain weighs in with a thought provoking post, " What Do Web Stats Mean, Anyway? " I think web stats are useful when we are using them measure our outcomes. He suggests starting with the context here and then read his article.