Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Build brand awareness with YouTube advertising.

Digital 52

Digital Practice Donor Strategy 52

Twenti - Digital Marketing For Nonprofits

MAY 15, 2020

10 Tips To Improve Your Nonprofits Youtube Channel. An effective Youtube channel can help you spread your nonprofit’s message and increase donations. . Connect with Youtube’s 1.5 This post will provide you with the key tips on what you need to do to have an effective Youtube channel that suits your nonprofit.

YouTube 52

YouTube Channel Tips Social Media 52

.orgSource

AUGUST 28, 2023

The YouTubers who manage those channels know how to tell a story and they are experts in their field. My YouTube examples don’t quite fit this lofty definition. YouTube—Research who is featured on TED Talks or other video productions. But I have learned a few things about each of those topics. For one compelling reason.

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YouTube Industry Leadership Podcast 221

Nonprofit Tech for Good

DECEMBER 22, 2016

Then, in the late 2000’s nonprofits embraced social networking sites, first Myspace and YouTube, then Facebook and Twitter. Now, in the late 2010’s, we’re on the verge of yet another seismic shift that will have a profound impact upon online communications and fundraising – the rise of digital payment systems.

System 100

System Digital United States United Kingdom 100

TechImpact

JUNE 11, 2014

Between your nonprofit’s website, Twitter, Facebook, LinkedIn, Youtube channel, Instagram account, and whatever else your nonprofit uses to advertise online, it can be hard to keep up. When designing your nonprofit’s digital marketing materials, thinking outside the box is important, but it is also important to think practically.

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Digital Effective Marketing Demographics 228

TechImpact

OCTOBER 17, 2013

According to Google , planning ahead is the best strategy in addition to the following digital strategy tips: Donors start giving earlier than you might think. It’s more important than ever to keep your digital channels up to date and as lively as possible. Video is one of the most powerful digital tools.

Digital 183

Digital Donation Strategy Mobile 183

Nonprofit Tech for Good

APRIL 20, 2020

By Dana Bakich , founder and CEO of Positive Equation – a digital consultancy focused on equipping nonprofits with the tools and resources to build impactful digital strategies. With in-person events postponed for the foreseeable future, digital opportunities own the stage. . Are you ready to innovate? . Hard Costs: .

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Media Cause

AUGUST 31, 2021

Marketing as a nonprofit organization in the digital age can seem like an intimidating piece of the business that takes expertise, resources, and a large budget. A common myth is that being successful with digital advertising means being on every platform at all times, but is your audience actively participating on every channel?

Channel 52

Channel Digital Marketing Phase 52

Nonprofit Tech for Good

OCTOBER 31, 2018

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. 2) Explore YouTube Giving Tools. . YouTube recently announced a new suite of fundraising tools to a small group of select U.S nonprofits.

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Social Media Money Raise Media 248

Nonprofit Tech for Good

JUNE 17, 2020

This is the second of three webinars in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits. What’s new in Facebook Fundraising Tools, Instagram Donate Stickers, and YouTube Giving. • Presented by: Heather Mansfield , Founder and Editor-in-chief of Nonprofit Tech for Good. Cost: $10 (USD).

Social Media 297

Social Media Practice United Kingdom Belgium 297

See3

FEBRUARY 11, 2015

YouTube has also dominated video views for the past decade. In July of 2013, YouTube had about 18 billion video views. But last August, something remarkable happened: Facebook had more video views than YouTube. The post Is Facebook Video Killing YouTube? appeared first on The See3 Blog.

YouTube 40

YouTube Video Facebook Social Media 40

Association TV

JULY 27, 2021

The first time a website hosted a video was way back in 1997 on a site called shareyourworld.com (now defunct, so you might end up in a risky site if you try to find it), which was similar to present-day YouTube.

Video 296

Video Websites YouTube Hosting 296

Qgiv

JUNE 10, 2022

The short answer: Digital advertising and marketing. The long(er) answer : You’ll need a comprehensive digital marketing strategy to create and publicize successful virtual fundraising events. What is Digital Marketing? Digital marketing is one of the fastest growing types of marketing. Why Do You Need It?

Digital 52

Digital Marketing Online Fundraising 52

Nonprofit Tech for Good

JUNE 26, 2017

While millennials are digital savvy, Gen Zs are true digital natives. The most popular social media with Gen Zs are YouTube, Facebook, and Instagram, in that order. 70% of Gen Z visits YouTube daily. [ The Intelligence Group ]. 26% of 16-19-year olds already volunteer on a regular basis. [ The Atlantic ]. MediaKix ].

YouTube 277

YouTube Social Media United States Global 277

Twenti - Digital Marketing For Nonprofits

FEBRUARY 19, 2020

11 Digital Marketing KPIs That Every Nonprofit Should Be Tracking. Key Performance Indicators allow you to truly understand your nonprofit’s digital marketing success and make educated decisions about future spending. There are a few digital marketing performance indicators that every nonprofit should be aware of.

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Track Digital Marketing Analytics 52

Nonprofit Tech for Good

APRIL 8, 2012

Next, the webinar highlights the need to create a video and digital photography library and demonstrates how to use Windows Live Photo Gallery and Windows Live Movie Maker to create videos and slideshows for YouTube and Flickr. The webinar begins with defining Web 1.0

Asia 266

Asia Social Media Library Singapore 266

ASU Lodestar Center

APRIL 15, 2020

The digital age represents an opportunity for nonprofits to increase giving. Digital fundraising, specifically on social media channels, provides a way for nonprofits to connect to younger generations who do not have the time nor desire to receive lengthy appeal letters or printed newsletters. Facebook alone has 2.41 Make it easy.

Digital 52

Digital Technology Giving Arizona 52

Nonprofit Tech for Good

APRIL 24, 2020

Virtual reality does this by creating a digital environment that you can explore with a headset and headphones. Jacksepticeye, the YouTube handle of Irish gamer Sean McLoughlin, recently raised nearly $660,000 for COVID-19 relief in less than 12 hours. Augmented reality, however, takes virtual items and projects them on the real world.

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Trend Fundraising Voice Stream 324

Nonprofit Tech for Good

SEPTEMBER 23, 2020

Digital wallet payments, such as Apple Pay and Google Pay – 1%. YouTube – 4%. 22) 85% say that NPOs, NGOs, and charities must invest financial resources in digital communications in order to stay relevant. Science and technology – 0%. Direct/Post mail (credit or debit card, cheque) – 12%. Cash – 3%.

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Statistics Donor United States NGO 363

Nonprofit Tech for Good

JANUARY 11, 2014

2) Integration of Digital Payments Into Social Networks. That said, both Facebook and Twitter are working on launching their own digital payment systems which could radically transform online fundraising via social networks. Of all the digital payment services, Google Wallet is the digital payment system to watch in 2014.

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Trend Technology Social Media YouTube 279

Candid

APRIL 13, 2023

However, in today’s online world, it’s easy to get lost in the digital noise. Moreover, an online search may take your prospective supporter to other platforms like YouTube, LinkedIn, Facebook, and, of course, Candid. Think about it for a moment by putting yourself in a potential supporter’s shoes.

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Storytelling Audience Tips Captivate 105

Nonprofit Tech for Good

JANUARY 13, 2020

By Christy Noel , Vice President of Digital Marketing Services at MobileCause – a company that pioneered text-to-donate and also offers an extensive suite of online, mobile and event fundraising solutions. Include links to your active social media channels like Facebook, Twitter, Instagram, and YouTube. 3) Send to Social Media.

Action 342

Action Donation Mobile Social Media 342

See3

OCTOBER 3, 2014

If the goal of your video is to rack up YouTube views, you have some tough competition. As the world’s second largest search engine (right after Google), YouTube is a great way to be found. Right after you’ve added your video to YouTube, make sure your video the featured video on the front page. Choose a good thumbnail.

YouTube 40

YouTube Free Headline Search 40

CauseVox

JULY 6, 2021

One of the amazing + fun sessions at this year’s Digital Fundraising Summit is our Nonprofit Performance Showcase on July 21 from 5 – 6pm EST. . Videos must be hosted online – Youtube, Google Drive, Vimeo, etc. Show us your best dance moves, musical performances, theatrical performances, + more!

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Poll Music Nonprofit Arts 98

Nonprofit Tech for Good

MARCH 27, 2019

EcoCards in an online store of digital e-cards. YouTube Donation Tools :: google.com/nonprofits. YouTube has released a suite of new fundraising tools, namely Fundraisers, Community Fundraisers, Campaign Matching, and Super Chat for Good. EcoCards.org :: ecocards.org. Nonprofits can enroll for $50 a year. Fee ranges from 7-9%.

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Tools Online Fundraising FAQ 277

Nimble AMS

DECEMBER 11, 2022

What about YouTube or Instagram? The Community Brands 2022 Association Trends Study found 69% of Generation Z prefer connecting on TikTok, 82% on YouTube, and 82% on Instagram. Based on their birth range (1997-2012) Generation Z has always known our digital environment of the internet, computers, and smartphones.

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Associations YouTube Generation Mobile 136

CauseVox

JULY 13, 2023

In this webinar we’ll unpack the strategies to achieve better viewer engagement and conversion in videos for digital fundraising. Distribution platform review and strategy for: social media, social ad campaigns, YouTube ad campaigns, in-house events, hybrid & virtual events. Case study review of successful video campaigns.

Video 67

Video Campaign Marketing Storytelling 67

Nonprofit Tech for Good

AUGUST 10, 2018

Julia Campbell is social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. You can directly pin your videos from YouTube and your photos from Flickr. YouTube videos will play inside the platform. By Julia Campbell .

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Storytelling Social Media Nonprofit YouTube 186

See3

DECEMBER 2, 2015

Why not kick-start the New Year with a refresh for your nonprofit’s YouTube channel? The post How To Make Your YouTube Channel Look Great in 2016 appeared first on The See3 Blog.

YouTube 40

YouTube Channel Video Digital 40

Nonprofit Tech for Good

JUNE 29, 2014

Google+ Pages have a vast tool set and Google’s quest to integrate Google+ into their most popular products, such as Search, Gmail, YouTube, Local, and Wallet, is paying off as active monthly users continue to grow. Merge your YouTube Channel with your nonprofit’s Google+ Page. Sign up for the Google for Nonprofits Program.

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Google Practice YouTube Nonprofit 259

Nonprofit Tech for Good

JUNE 10, 2020

The latest Digital 2019 Report indicates that internet users spend an average of 6 hours a day online, or a total of 100 days a year. More than 500 million hours of video is watched on YouTube every day and viewers retain 95% of a video message compared to 10% when reading it in text. And regularly check one more feed?

Mobile 250

Mobile Social Social Media Internet 250

M+R

APRIL 27, 2022

We’ve put a year’s worth of data from 187 amazing nonprofit partners through the X-ray machine, and we’re ready to take you on a tour of digital ads, social media, email, web traffic, and more. . Digital advertising investment by nonprofits increased by 19% — but budgeting choices varied widely between nonprofits of different sizes.

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Benchmark Studies PDF Analysis 84

Media Cause

FEBRUARY 12, 2024

Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube. A new wave of digital marketing is coming through, and adaptation is important for your nonprofit to stay relevant. That’s Social SEO at work.

Search 59

Search Alternative Social Social Media 59

Candid

JANUARY 24, 2024

As Candid’s manager of digital communications, I’ve been digging through our social media analytics, researching broader trends, and determining our strategy and tactics for 2024. Here are my takeaways for the new year: LinkedIn, Instagram, and YouTube have growing audiences, and those audiences are increasingly engaging with our content.

Social Media 52

Social Media Data Strategy Media 52

ASU Lodestar Center

FEBRUARY 2, 2016

posted by Audra Buras Chief Distribution Officer, IMMINENT Digital. I constantly hear from nonprofit organizations struggling with how to effectively leverage the attention of this digitally-immersed audience. YouTube, Facebook, and Snapchat, oh my! Obviously, this makes your video content very important. eventid=1774734.

Video 40

Video Digital Storytelling YouTube 40

Tech Soup

APRIL 25, 2013

On Monday, April 16, TechSoup took its Digital Storytelling global with a full-day tweet chat spanning 10 time zones. Each tweet chat covered a different facet of digital storytelling and featured storytelling experts and nonprofit and library participants. led the bilingual tweet chat. Beirut, Lebanon: NetSquared Beirut.

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Storytelling Digital Global United Kingdom 63

Media Cause

JANUARY 18, 2022

Aside from the king of video Youtube—which has created their very own version of a short-form video platform “Youtube Shorts ” to stay in the race. ?According Don’t expect to see any top social sites investing big development budgets into this now digitally archaic content style. 24HR Social Stories.

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Social Media Trend Media Comparison 59