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Digital Transformation: Bringing Your Association Into 2021

Association TV

ASAE recently released the final issue of their magazine, Associations Now. Magazines were the primary vehicle for association content up until about 20 years ago, but readership has been in steady decline for the last two decades.

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The world gets smaller with digital magazines

Judi Sohn

I’ve long been a fan of digital magazines. For example, if I download a magazine to my iMac, I can’t read the same file from my laptop. If I want to revisit an old article, Zinio’s site has a copy of every digital magazine I’ve ever received, all 532 of them so far, going back to August 2003.

Digital 100
professionals

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A New Power Couple—Humans Plus Bots Deliver Member Delight

.orgSource

Our expanding digital options are increasingly paired with the desire for connection. Last week I mentioned Rose, the Las Vegas Cosmopolitan Hotel’s digital concierge. Travel and Leisure magazine describes Rose like this: “When guests check in to the hotel, a front desk representative gives them a card that reads: “Know my secrets.

Las Vegas 251
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How Nonprofits Can Use Livestreaming to Raise Funds Through Sponsorship

Nonprofit Tech for Good

By Dana Bakich , founder and CEO of Positive Equation – a digital consultancy focused on equipping nonprofits with the tools and resources to build impactful digital strategies. With in-person events postponed for the foreseeable future, digital opportunities own the stage. . Are you ready to innovate? .

Raise 329
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LGBTQ+ advocacy strategies to generate advocates year-round

EveryAction

” Technology like a unified constituent relationship management (CRM) platform with easy-to-use targeting functionality can help an organization running that issue awareness campaign to easily track and store the new and existing supporters who engage with their digital ads and social media posts. .”

Advocacy 199
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Marketing Meal Prep: Turn Your Content Menu Into a Year-long Feast

Association TV

One on grocery, two on e-commerce, two on marketing strategies – digital and traditional – and so on. You can pop in for approvals on videos, podcasts and magazine articles (all must-haves for an association's content marketing strategy) and let them handle the rest. Step 2: shop for your Ingredients. Buying in bulk is super helpful.

Content 288
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[Webinar] How to Drive Donor Engagement with Social Media

CauseVox

Nonprofit digital marketing expert Julia Campbell will show you some simple ways that even small nonprofits and “accidental marketers” can get more people interested and participating. Do you want to create deeper connections with community members?