Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 29, 2008

E-Metrics: Followers, Friends, and Fans - Expanding Your Online Community View SlideShare presentation or Upload your own. World Resources Institute - two of the most savvy and smart nonprofit social media practitioners who are also metrics geeks.  In addition, WebMetrics Guru and Search Marketing Gurus took awesome notes!

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Digg ROI Twitter Slides 88

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2009

It's look at what's wrong with public relations in an age of social media, a complete social media primer from the perspective of those who work in communications, and lots of incredibly useful information about the art of listening and metrics for the web 2.0 The old Web metrics don't work well for measuring social media.

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Public Metrics ROI Chapter 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2008

Deborah Finn has written a SEO primer called " Search Engine Optimization for Nervous Nonprofit Novices " and she is seeking feedback from SEO mavens. The presentation describes the benefits of using Digg and shares some before/after results. Haven't dug into Digg yet?

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Nptech Slides Summary Children 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 2, 2007

Object-Based Social Networks: 2004 Think Flickr, delicious, digg, Slideshare. The slide showing SlideShare's popularity metrics and goals sheds some light on metrics for social media. StumbledUpon is social search that lets users unearth sites that might be interesting to them. Will google set it free in 2007 ?

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Digg Slides Stumbleupon Slideshare 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2008

The idea is that you need to think about your organization's web presence, one-way communication like email marketing and search engine optimization and finally the social. My own feeling is that social media is not a either/or to email or search engine optimization. There is some debate about how to order these components.

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Marketing Social Blackboard Social Media 70

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Nonprofit Social Media ROI and Adoption Issues The meme of the last week continues with a look at specific metrics like engagement. A short case study about the Nature Conservancy uses e-metrics. Here's your chance to vote on sessions and suggest speakers.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Or they might have some understanding of metrics and have gone as far as setting up a free google analytics account, but are not sure what to do next. All the metrics you collect, ask the So What? These metrics are important because every other metric you need will be based on one of these. Let's define these: Visits.

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