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Great reads from around the web on June 15th

Amy Sample Ward

Semphonic President and Conference Founder Gary Angel says " What a gift to have the best minds in the industry to work together and the big bonus is helping 2 chosen non-profit organizations."" This time, they had a variety of videos featuring well-known celebrities like Matt Damon, Taye Diggs, and Ana Ortiz.

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Social Media Monitoring in 30 Minutes or Less

NetWits

In day to day life we listen for mentions of our name, topics we’re interested in, hobbies we participate in, our company or industry, and friends or family. Competition or others in your industry. Monitor what’s being bubbled up about you on Digg. By listening for these things we give ourselves the opportunity to take action.

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Guest Post by Steve MacLaughlin: Creating a Social Networking Strategy (Part 0)

Beth's Blog: How Nonprofits Can Use Social Media

They don't need to understand the latest techno widget or the nuances of StumbleUpon vs. Digg. There is still a lot of hyper-hype, but the opportunity and potential is very real. The First Step Get a champion in the organization. They don't have to be social media butterflies, but they need to have influence and support in the organization.

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Unpacking Engagement Metrics for the Nonprofit Blog

Beth's Blog: How Nonprofits Can Use Social Media

freakishly high, we do analyze for things like the digg/slashdot effect, so if one post in someone's blog gets a really unusually high amount of engagement compared to the norm, we don't allow that to completely skew the analysis afterwards, e.g. "dooming" the next bunch of posts to a PostRank of 1.0 Should also note, re.

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Trust Me, Know Me, Love Me: Trust in the Participatory Age

Museum 2.0

Would you trust a survey report about consumer confidence in meat safety commissioned by the beef industry? They were both commissioned by organizations whose purpose is to support museums and libraries. And here's the bigger problem. It's great that museums are a trusted source of information. But is that really our mission?

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Podcamp Session on Social Media Metrics: Thank You Jeremiah

Beth's Blog: How Nonprofits Can Use Social Media

Standardized Metrics are those attributes that an industry might use to compare different organizations, media outlets, etc. Influence/Authority: Scoble defines this as % of posts that show up on Techmeme, Digg, my Link Blog, Slashdot, StumbleUpon, etc. Think Nielsen Ratings ). Avinash suggested Technorati. This is hard to pin down.

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