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Digital Strategists, Innovators, and Drivers Build a Relevant Future

.orgSource

Technology eats business models for breakfast. In 2016, I wrote a post titled, “Could Membership Organizations Become a Dying Model?” It seems the question isn’t settled. But time and technology have me looking at the issue through a different lens. Remember Blockbuster? Six years […].

Digital 416
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Are Associations Losing Their Members’ Trust?—The Leadership ColLAB Explores This Critical Question

.orgSource

The Leadership ColLAB conference was an opportunity to bring professionals together around what we believe is a critical question. This metric is created by asking your constituents one simple question: “On a scale from 0 to 10, how likely are you to recommend this product/company to a friend or colleague?”

professionals

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Investigating and Improving the Questions You Ask Grantees

sgEngage

Over the years, we noticed that excellence in the sector was evolving, but our questions felt like they were behind the curve. The winning organizations were consistently exhibiting interesting characteristics, but we weren’t asking questions targeted at those characteristics. We needed to change up our questions.

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Nonprofit Membership Models: The What, Why, and How

Neon CRM

Check out the various nonprofit membership models that exist throughout the sector! Determining which model works best for you will then inform how your program will function and what member benefits will look like. Here are four of the most common types of membership models for nonprofits: 1.

Model 52
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The Bots Face Off – Or Do They? ChatGPT Versus Bard

.orgSource

There are differences, and people have been debating the merits of one app over the other ever since the two contenders stepped into the ring. I asked each of them the question using a slightly different prompt. ChatGPT is a state-of-the-art NLP model that can comprehend text and generate coherent responses.

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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. While the strategy is different from the Innovate and Differentiate strategy above, the steps are largely the same. Once you’ve identified what’s working, you can reinvest, and promote those projects.

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Preparing Your Association for AI

Association Analytics

Types of AI Tools To start, it’s important to know about some of the models already available to the public. The most popular model today is called a Large Language Model (LLM) , which is trained on massive text datasets. The difference is in the details and playing around with what you enter, much like an Internet search.