How to Build an Online Learning Sponsorship Program

WBT Systems

However, by focusing only on in-person event sponsorships, you miss an opportunity to build stronger partnerships with industry vendors through online learning sponsorships. An online learning sponsorship program offers more than insert a sponsor’s logo on a webinar slide or displaying their advertising in a sidebar. It means getting industry partners involved in developing and presenting online education.

How to Build an Online Learning Program with a Limited Budget

WBT Systems

You know your association should provide online learning programs to members and others in your industry. However, you don’t have the budget to hire instructional designers to develop courses. Here are some ways to build an online learning program with a limited budget. What did they need to learn to do their current job? What do they need to learn to advance in their career? Know your competition and their programs.

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Corporate Leadership Training for Online Learning Management Course

Gyrus

Corporate leadership training program massive open online course (MOOC) for developing employee’s performance and improve organizational performance

Re-Energize Online Learning for Members

WBT Systems

If you have been providing continuing education programs or professional development training via your website or learning management system, but your members don’t seem to be interested in the training you are offering, how can you re-energize online learning for members? If your members are finding your online learning content to be a bit stale, or if participation levels are dropping, don’t despair!

6 “Non-Obvious” Online Learning Trends for 2018

WBT Systems

We’re bringing six of them to your attention because we think they’re also non-obvious online learning trends for 2018. 1: Light-Speed Learning. Bhargava predicts: “The road to mastery on any topic gets faster through the help of bite-sized learning modules that make education more time efficient, engaging, useful and fun.”. The standard mode of learning is accelerating because the longing for lifelong learning is colliding with the desire for instant gratification.

Going Virtual: What We’ve Learned Supporting 2000+ Virtual Events in 6 Months Part II

Blue Sky eLearn

In Part II of our Going Virtual: What We’ve Learned Supporting 2000+ Events in 6 Months series, we spoke with David Ditker, CEO of the Assistive Technology Industry Association came to talk to us while in the midst of preparing for his virtual conference. (If

Getting Started with Online Learning for Associations

WBT Systems

They can be both excited and nervous at the prospect of what they will learn and experience in the coming year. For associations, getting started with online learning can feel the same way. Many associations considering offering online learning to their members start by providing webinars, or recorded conference sessions online. The post Getting Started with Online Learning for Associations appeared first on WBT Systems.

Help Millennials Get Jobs: Offer Online Learning & Career Resources

WBT Systems

Online career center. Create an online career center that features professional development programs and other career resources for young professionals. Develop, promote, and advertise lead magnets that bring millennials to your website. You could also try a webinar series , mini-courses, or an online learn-a-skill challenge. Use the career center to funnel millennials into your online learning programs. Learning pathways.

Increase Member Engagement with an Online Learning Challenge

WBT Systems

Participating in an online learning challenge is a great way to kick-start a new habit, acquire a new skill, or accomplish a long-desired goal. A 7-day green smoothie challenge helped the founders of Simple Green Smoothies build an online community of more than 200,000 people. Countless fitness and wellness experts have used 30-day challenges to grow successful online businesses. Why learning challenges are a fit for association members.

How to Scale Online Learning: B2B Market Strategies for Assocations

WBT Systems

How can your organization expand online learning reach? Learn from successful corporate market strategies! Selling online learning content to individuals is challenging enough. Join us to learn exactly what it takes to succeed! In this dynamic one-hour roundtable, panelists will share valuable lessons learned, along with advice about how to: Build a viable business model for bulk sales. Develop effective pricing and marketing strategies.

Ask the Association Veteran Anything – January 2021

Blue Sky eLearn

Include exercises within the program to give the learner a break from the teaching. . Develop goals for the committees which will help you keep them on track with their developed strategy/plan.

How to Sunset an Educational Program

WBT Systems

Only 30 minutes in and your highly energetic committee members have already come up with several new online learning program ideas. Since some of your courses have been around forever, you wonder if it might be time to sunset an educational program or two. When an organization has limited resources, you can’t afford to invest time and money into educational programsonline courses, certifications, or conferences—that no longer meet the needs of your target audiences.

10 Benefits of Outsourcing Instructional Design for eLearning Programs

WBT Systems

Yet, many associations continue to have staff and volunteer subject matter experts (SMEs) design and develop online learning programs because that’s been the default mode of operation. To provide a more engaging and effective learning experience for your online students, consider outsourcing instructional design. These professional designed programs, grounded in learning theory and cognitive science, deliver the desired outcomes for their target audience.

What makes an Association Education Program Successful?

WBT Systems

In the United States alone, there are tens of thousands of associations and non-profit organizations working to support, develop, and advocate for their respective members and industries. Many of these associations offer some form of professional development, continuing education, or training to both members and non-members, and increasingly this includes an online learning element. Association LMS Buying Guide – from Talented Learning.

How to Convince Employers to Pay for Professional Development

WBT Systems

When you’re a lifelong learner, it’s frustrating to see people in positions of power who don’t understand the value of professional development. What do you do when members (and non-members) are interested in your online learning programs but their employers won’t pay for professional development? Reason #1: Employers are afraid employees will leave after they’ve invested in their professional development. What skills will you learn?

Don’t Undervalue Association Training Programs!

WBT Systems

Many associations are guilty of devaluing online learning courses and webinars as there is typically less administration overhead and no hard costs associated with things like booking a room or organizing lunch, so the event is perceived as creating less of an impact. Online learning that is engaging and delivers important educational messages is every bit as powerful and effective as attending a classroom training event, so don’t be afraid to charge good money for it.

Remember the 3 E’s When Marketing Educational Programs

WBT Systems

An effective online learning marketing plan has three phases. First, create awareness in your target audiences—their awareness of the need for pursuing professional development and their awareness of the educational programs your association offers. The three E’s of marketing educational programs will help you succeed with each of these three phases of marketing. Try flipped learning for conference workshops. You’re not selling a program.

Challenges and Opportunities for Association Education Programs

WBT Systems

We have come across several interesting articles in the past couple of weeks, which discuss some of the social, political and economic changes that are currently impacting how we work and learn. In this post, we have collected some articles that we think will be interesting for associations, and that touch on some of the challenges and opportunities for association education programs today. Lifelong Learning is Becoming an Economic Imperative.

Associations Need to Lead Change with Education Programs

WBT Systems

The authors of this whitepaper make a compelling case for associations to step in and bridge the growing education-to-employment gap by offering alternative, affordable, industry specific education programs for professional development and credentialing. We explore some of the key takeaways from the whitepaper in this blog, but we highly recommend that all associations should also read the whitepaper, which is available online. Check out this case study to learn more.

How to Develop Really Good LMS Requirements

WBT Systems

The request for proposal you send to learning management system (LMS) providers is only as good as the process you use to develop your LMS requirements. They can help you develop requirements related to integration, security, and other technical issues. These consultants know the association LMS market, are familiar with how associations use learning platforms, and understand the association learning business model.

The Best Marketing for Educational Programs is Content Marketing

WBT Systems

Yet you count on them seeing, opening, and clicking on the promotions you send out about your online educational programs. But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. The best kind of marketing is content marketing because it helps you develop a relationship with your readers. How to use content to market your educational programs.

New Report Shows How to Take Your Professional Development Into Your Own Hands

Connection Cafe

As a nonprofit professional, how do you learn? What does professional development look like when you are busy delivering programs and managing mission-critical tasks? We know it can be frustrating to find the time to invest in your professional development, and difficult to know which providers are best for you. That’s why we developed a unique education program for and by nonprofit professionals. At NTEN, professional development is our mission.

Keep Ahead of Higher Ed, the Professional Development Competition for Associations

WBT Systems

Associations have always been the first place members turn when thinking about professional development. Meet the new professional development competition for associations: higher education. “If Seeing a decrease of corporate investment in professional development, these academics believe “colleges are well-positioned to step into the gap.”. weeks) than graduate programs.

New Microsoft Office 2010 Courses from easyLearning

Tech Soup Blog

Nonprofits are busy, and it can be difficult to find time to learn new skills. Self-paced online courses from easyLearning. offer an easy, flexible option: learn wherever you are and whenever you have the time. easyLearning's Course Library includes 1,500 online courses in professional development, information technology and "desktop skills" such as Microsoft Office and Windows. eLearning Training Microsoft Office 2010 online learning easyLearnin

Back to School at TechSoup

Tech Soup Blog

Whether you're educating yourself or your staff, or teaching others technical skills, we can help you stay up-to-date on the latest technology, fundraising tools, or development strategies. Enroll in Online Courses from easyLearning. Online courses from easyLearning by Serebra provide busy nonprofiters with access to more than 1,500 technical and professional courses. Learning Resources from TechSoup. Check out guides to available online tools for training staff.

Nonprofit Commons Recap: Welcome Back Mayo Clinic

Tech Soup Blog

How has Second Life enhanced your programs? Svea Morane: Other projects being developed include a virtual world international hospice, which would educate about hospice services as well as foster therapeutic interactions. Second Life online learning npsl virtual worlds health virtual researchIt's no surprise that the use of virtual worlds in industries like health care delivery and education are on the rise.

October Only: Reduced Admin Fees on Online Courses

Tech Soup Blog

Now through October 31, TechSoup and the Society for Nonprofit Organizations (SNPO) are offering reduced administrative fees on the Learning Institute online courses. You and your staff can get the skills and training to develop cost-effective marketing strategies, learn to acquire new donors, and get a handle on your planning process with SNPO's Learning Institute program. The Learning Institute Certificate Series. Resource Development.

Symphony Technology Group Acquires CommPartners, a Leading SaaS Provider  of Learning Management System Software and Virtual Events  

Cadmium CD

The acquisition underscores STG’s commitment to building a unique, market-leading software platform offering continuing education, professional development, events, learning and content management solutions to associations, non- profits, healthcare & life sciences organizations.

How to Validate an Online Course Idea

WBT Systems

New players in the online learning market are bringing fresh ideas to online course development and marketing. They’re making millions of dollars in revenue, so they’re doing something right, for example, knowing how to validate an online course idea. If your online course doesn’t meet a market need, it won’t succeed. You’re looking for proof of market—evidence that will validate your online course idea. 5 Steps to Validate an Online Course Idea.

Symphony Technology Group Acquires CommPartners, a Leading SaaS Provider  of Learning Management System Software and Virtual Events  

Cadmium CD

The acquisition underscores STG’s commitment to building a unique, market-leading software platform offering continuing education, professional development, events, learning and content management solutions to associations, non- profits, healthcare & life sciences organizations.

Active Loyalty in the Lifelong Learning Business

WBT Systems

Your members need to continue learning if they want to remain employable, promotable, and successful. So why can’t your association be the place they always turn to for professional development? Your course evaluations show they’re satisfied with your online learning programs, but yet they stray. How can you earn their active loyalty and be the first place members turn for lifelong learning? Loyalty in the fickle lifelong learning marketplace.

Help Your Members Across the Digital Readiness Gap

WBT Systems

But even when people have access to the web, another type of digital divide may present a challenge to associations with online learning programs—a digital readiness gap. If the target market for your educational programs is on the wrong side of this gap, you need to know and you need a plan for bridging the gap. adults are “relatively hesitant” to use digital tools for learning. 90% worry about whether they can trust online information.

Lifelong Learning in the Freelance Economy

WBT Systems

You may be surprised at what you learn. Freelancers stay competitive by learning new skills. 65 percent of freelancers said they’re learning new skills as jobs evolve, versus only 45 percent of regular workers. Freelancers have a heightened awareness of the need for lifelong learning. They’re willing to invest in their business and themselves by pursuing professional development. Keep these motivations in mind when marketing educational programs to them.

The Many Benefits of Selling Online Education to Corporate Members

WBT Systems

The global corporate online training market is expected to grow by nearly 10% annually over the next five years. Become the preferred educational partner in your industry by selling online education to corporate members and customers. that we’re hosting with our friends at Talented Learning: How to Scale Online Learning: B2B Market Strategies for Associations. Associations’ competitive edge in online learning. Influence on curriculum development.

How to Continue the Conference Learning Experience

WBT Systems

They end up getting overwhelmed with new information and falling victim to the forgetting curve—which means they will forget 70 percent of what they ‘learn’ within 24 hours. To resolve these issues, try a different approach to conferences: make a plan to continue the conference learning experience. Help attendees solidify and strengthen their conference learning while at the same time introducing them to your online learning programs.

10 Future Work Skills to Teach Your Members

WBT Systems

Is your association helping members develop the work skills they need for the future? But if you look at this year’s program for the ASAE Annual Meeting, you’ll also see sessions on topics like: Decision-making based on “infotuition”. Topics for your professional development program: unleashing and leveraging creativity, ideation, innovation, divergent thinking, design thinking, agile methodology, and question formulation. #2

Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

We poured over them and pulled out highlights as well as insights about online education’s role in membership marketing and the membership value proposition. E-learning programs can definitely help associations solve some of the challenges described in these two reports. Online education’s role in membership marketing. Let’s not forget that online courses provide an opportunity for members to develop relationships with fellow students.

Why (and How) to Design Association Education for Young Professionals

WBT Systems

Your association will want to develop relationships with them, prove your relevance, and provide what they need to excel in life. Fortunately, this generation has been studied like no other so we can confidently act upon what the research tells us, for example: When applying for a job, 59 percent of millennials say opportunities to learn and grow are extremely important to them. hours per week on average to professional development, but millennials would prefer 4.5

Unlock Your eLearning Differentiator & Iconic Advantage

WBT Systems

Technology continually creates new opportunities for your association’s educational programs, but it also lowers the barrier to entry for competitors to enter and disrupt your market. Think of all the organizations that now offer professional development to your members—how many of them existed even ten years ago? An iconic advantage helps your association build deeper member and customer loyalty and allows you to expand your online learning offerings.

Learning Pathways: How to Fill Your Industry’s Skills Gap

WBT Systems

A well-marked trail helps hikers get up a mountain efficiently and safely—and well-marked learning pathways helps learners achieve professional goals efficiently too. A learning pathway is a designated route through online classes, courses, and other educational programs that is designed to help someone achieve a learning goal, for example, prepare for a specific career or update skills. Learning pathways at your competitors, LinkedIn and Coursera.

Help Members Overcome Obstacles to Learning

WBT Systems

You made your way here because you wanted to read something that will help you do your job, in this case, increase attendance for your online learning programs. You wouldn’t hesitate to pursue other learning paths, like registering for an online course if it fit your needs, budget, and schedule. Many of them don’t gravitate naturally toward learning of any kind. Psychological Obstacles to Learning. Help members develop the learning habit.

Give a Taste: Let Prospects & Members Sample Online Education

WBT Systems

If only prospects would give your educational programs a chance, you’d turn them into loyal learners—and customers, maybe even members. But how do you get people to make that first investment of time and money into one of your online courses? Instead, you let them sample online education so they can experience it for themselves. When deciding how to spend their professional development budget, your prospects are not going to be ruled by their emotions alone.

Teach Your Members How to Build a Learning Habit

WBT Systems

Learning is what most adults will do for a living in the 21st century.”. Perelman, foresaw decades ago today’s professional development landscape. Earlier this year, The Economist reaffirmed his message: “ Lifelong learning is becoming an economic imperative.”. Your members would agree that lifelong learning is critical for advancing in their careers and remaining employable. But how many set aside time on a regular basis to learn?

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