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10 e-Newsletter Best Practices for Nonprofits

Nonprofit Tech for Good

Despite the rapid rise of social media, more online donations are made from a click in an e-newsletter than any other source. That was a 21% decrease from the previous year, but the decrease is mostly likely due to poor online fundraising practices , such as not having a mobile-optimized donate page and e-newsletter design.

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9 Ways to Improve Your Nonprofit’s E-Newsletter

The Modern Nonprofit

Estimated Reading Time: 2 minutes Your e-newsletter matters more to the success of your campaign than you might think! So how do you ensure that your e-newsletters are as effective as they can possibly be? Designing your emails to be mobile responsive or mobile first will help them make the most impact when opened by your supporters.

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Crafting a Member Newsletter Worth Reading: Tips and Content Ideas

Neon CRM

While email newsletters have been around almost since the dawn of email itself, they’re currently seeing a resurgence in popularity. In fact, 90% of Americans are subscribed to at least one newsletter—most of them (74%) receive newsletters from between 1 and 10 entities. What’s the Point of a Member Newsletter?

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The Nonprofit Email Newsletter How To

Pamela Grow

In the Simple Development Systems’ donor communications model, we’ve always recommended both a print and an e-newsletter. Your print newsletter serves as a stewardship device, one where you share your donor’s impact and simply make them feel good about their support. What are the basics of a good nonprofit e-newsletter?

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Your 10 Point Checklist For Nonprofit Newsletter Writing

TechImpact

Writing, and sending, your nonprofit’s email newsletter takes creativity, precision strategy, and even a little finesse. Not only that, but once its been sent, your newsletter is out of your control. Generally speaking, the way you gather your content will vary depending on what your goals are for the newsletter. Choose a goal.

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3 Mobile Compatible Nonprofit e-Newsletters to Subscribe To and Learn From

Nonprofit Tech for Good

With 51% of email now being opened on a tablet or smartphone, nonprofits would be wise to redesign their e-newsletter as soon as possible. Long-standing e-newsletter design best practices such as a two or three-column-fixed layout, 12 point font size, and text-based links only are officially 51% less effective.

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Three Nonprofit e-Newsletters to Subscribe To and Learn From

Nonprofit Tech for Good

My e-newsletter is by far the driving force behind Nonprofit Tech 2.0. And even though a recent report pointed out that email open and donor response are dropping in the nonprofit sector, I can’t help but wonder if current (yet old) e-newsletter design trends have a lot to do with the results. Top of e-Newsletter: 1.