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The Best Nonprofit Social Media Campaigns of 2017


MeToo was meant to be a movement that provides “empowerment through empathy” to survivors of sexual abuse, assault, exploitation and harassment, especially those in underprivileged communities. When three Swiss organizations, The Voice of Thousands, Borderfree and Schwizerchruz, wanted to come together to raise awareness and support for these refugees, they created Project Life Jacket, one of this year’s most creative campaigns. It’s happening again.