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Study the Data, But Eat the Cake—Put the Human Factor Forward

.orgSource

Confirmation bias is the tendency to place the greatest value on information that supports your pre-existing beliefs. Anchoring bias makes people rely too heavily on the first bit of information they receive. But when the stakes are high, data is the knife that cuts through preconceptions to uncover the objective truth.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Communicators are often on the front lines of coming trends and can spot challenges in the making. Use Data as a Connector Integrated planning isn’t a one-time event. Data is an important connector. The numbers, statistics, and trends should inform joint initiatives. Fostering trust and transparency.

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[DATA] 14 Must-Know Stats About How Nonprofits Use Social Media

Nonprofit Tech for Good

The Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To access the complete data, please take the Global NGO Technology Survey and then visit the Open Data Project Hub. 5% use TikTok.

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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Communicators are often on the front lines of coming trends and can spot challenges in the making. Use Data as a Connector Integrated planning isn’t a one-time event. Data is an important connector. The numbers, statistics, and trends should inform joint initiatives. Fostering trust and transparency.

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Become the trusted information source for your industry

Nimble AMS

Who can you trust for information these days? Research sources (if you trust them) show that the American public distrusts common information sources: According to Pew Research Center, Americans’ trust in the federal government is at near historic lows. Three effective ways to become the trusted source of information in your industry.

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Hire Fresh Talent—But Before You Shop, Check the Fridge

.orgSource

Even with the threat of recession on the horizon, these statistics indicate that the Great Resignation does not appear to be a passing trend. The Bureau of Labor Statistics projects that the unemployment rate will remain low, at 3.9% Begin with the data,” Sarah responded. According to a survey by LinkedIn, 61% of U.S.