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The Save Darfur Coalition’s "Be A Voice For Darfur" - A Stellar Example of A Multi-Channel Campaign

Beth's Blog: How Nonprofits Can Use Social Media

Be A Voice for Darfur is an excellent example of multi-channel campaign designed to bring attention to the appalling genocide in Darfur. The genocide in Darfur continues - now in its sixth year and at the price of nearly half a million lives. Most importantly, you can influence others to stand up and be a voice for Darfur.

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Not On Our Watch: The Least Depressing Book About Darfur You'll Ever Read

Have Fun - Do Good

It isn't often that you can't wait to keep reading a book about genocide, but that is how it was while I was reading Not On Our Watch: The Mission to End Genocide in Darfur and Beyond by Don Cheadle and John Prendergast. Darfur activism book Don Cheadle John Prendergast Once again, our counterterrorism policy brings more terror.

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Should Your Nonprofit Be Active on the New Myspace?

Nonprofit Tech for Good

With all the new tools out there to experiment with, why would individuals and brands want to start over on site with a bad brand name and tainted history? To me, this a colossal, baffling mistake on the part of Myspace.

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What’s the Secret to Social Media Success? Cute Animal Theory

Beth's Blog: How Nonprofits Can Use Social Media

Several years ago I created the Cute Dog Theory, a node to a Nicolas Kristof quote about how puppies get more attention than dry statistics about Darfur. These same tools become very powerful in the hands of activists. View more presentations from Beth Kanter. was invented because people want to share cute pictures of their cats.

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Internet Strategy, Genocide Prevention

Forum One

See the Darfur scores for example. Identify strategic constituencies: Use geographical research tools such as Google Maps to find citizen groups who might be concerned with underperforming politicians, such as identifying ethnic or university groups within a particular congressional district.

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Social Networks for Social Change: Ivan Boothe Knows What He Is Talking About!

Beth's Blog: How Nonprofits Can Use Social Media

We use it to go where people are already organizing against genocide, and give them tools to do so effectively. For instance, when we first started organizing on Facebook in 2005, we found many existing groups on campuses working to end the genocide in Darfur.

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Carnival of Nonprofit Consultants: How Does Your Nonprofit Have Fun and Do Good?

Have Fun - Do Good

George Irish of Shake the Pillars posts about Amnesty International's "Get in Bed with Darfur" -Putting the Fun Into Human Rights Campaigning. With today's technology it doesn't take much to get started telling your story in moving images.

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