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New Study: The Power of the Premium: Convincing Prospective Donors to Give

Care2

M+R Strategic Services released a new study this week showing promising fundraising results for four nonprofits (Easter Seals, Human Rights Campaign, the Save Darfur Coalition, and The Wilderness Society) that tested premium offers to prospective donors.

Studies 28
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Peace Games & International Efforts

Beth's Blog: How Nonprofits Can Use Social Media

Darfur Is Dying was the result. The founder and creator of game consulted people in Darfur. Darfur is Dying was created at last year's GFC. A way to test strategies for nonviolent strategies and action for change. How can we take it into the digital world. We announced a contest to create a game to address issue in Sudan.

Game 50
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Guest Post by Stacey Monk: Dogooders Won’t Change the World (Alone)

Beth's Blog: How Nonprofits Can Use Social Media

Here’s what’s pissing me off: The reason I have to fight every time to do these stories [like Darfur] is because the truth is that it’s hard to get the majority of Americans…to care. ” (not in video). That is a huge mistake.” starts around 16:46). “I

Change 88
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Nonprofits and MySpace Roundup Inspired By Solidariti

Beth's Blog: How Nonprofits Can Use Social Media

Save Darfur. Jobs With Justice. Katrina Stories. National Farmers Union. National Wildlife Federation. Medecins Sans Frontieres. Mothers Acting Up. Planned Parenthood. Rafiki's Children. Saving Pets and Shelters. School of America's Watch. Priscilla describes her own organization's activity on MySpace.

Myspace 50
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President's Update: Summer 2008

Beneblog: Technology Meets Society

We've been developing Miradi for three years together with the Conservation Measures Partnership (which includes groups like The Nature Conservancy and the World Wildlife Fund), and began beta testing the software in 2007. We planned a typical beta test size of ten to twenty users, but had over 450 beta testers in more than 65 countries!

Darfur 100
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Making Stories Work for Your Org: What the Data Says

NTEN

But here at M+R, we've seen hard data contradict brilliant theories often enough to know that testing is essential, so we put personal stories to the test for a major national health organization. This test isn't an anomaly. The institutional version raised more than 4 times as much from almost twice as many donors.

Story 98
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(Not a) Game Friday: Virtual Worlds 101

Museum 2.0

The Exploratorium did the solar eclipse, and the US Holocaust Memorial Museum is doing all kinds of programs around Darfur. It seems like the real world museums that are starting to work in Second Life are pursuing the social interaction element of the platform through events. I think we’re right on the cusp of a lot of that happening.

Virtual 20