What’s the Secret to Social Media Success? Cute Animal Theory
Beth's Blog: How Nonprofits Can Use Social Media
SEPTEMBER 15, 2011
We know that people would much rather look at pictures of cute dogs than think about downers like climate change. Several years ago I created the Cute Dog Theory, a node to a Nicolas Kristof quote about how puppies get more attention than dry statistics about Darfur. What will it take to get the climate some attention? So, grist-.org
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